Custom Login Page Customizer – Login Designer
by Saad Iqbal · Login & Users
Also makes 51 other plugins · 1.3M+ installs across the portfolio →
Login Designer is the best way to style a custom login page for your WordPress login, register and forgot password forms, right from the live-action W …
Removed from WordPress.org
wp.org closed this plugin on 2026-09-30. It's no longer installable or updated. If you're running it, plan a replacement: closures are often security-related and WordPress won't warn you.
Health
B 79/100
no flags
Active installs
30K+
≈38K estimated
Momentum
+2%
downloads vs prior 30d
Biggest opportunity: Swap “customizer” for “login page”. “customizer” isn't earning its slot: you're not in the first 24 results for its own search. “login page” sits at #22 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
79 health vs 61 average across 2,208 Login & Users plugins
Install conversion
How it's measured →6.5%
of downloads still active
At least 30K of 464.6K lifetime downloads are still running, above its category: the median Login & Users plugin keeps 0.7%, across 1,479 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Login & Users plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 2 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Well tuned across the board
Updated 357 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.8.10; the current branch is 7.1
4.8★ over 150 reviews, weighted for review count to 4.6★
5 of 5 tags set · short description in place
Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| login page customizer | #10 | #6 | 0 |
| custom login page | #16 | #15 | up 1 |
| customize wordpress login your tag | #17 | #11 | down 1 |
| custom login your tag | #17 | #15 | up 1 |
| login customizer | #11 | #6 | 0 |
| login page | #22 | #18 | down 1 |
| login logo | #24 | #16 | — |
| customizer your tag | Not in the top 24 | ||
| login your tag | Not in the top 24 | ||
| wordpress login your tag | Not in the top 24 | ||
13 searches this plugin appeared in over the last 90 days, 7 listed. 6 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “customizer” for “login page”. “customizer” isn't earning its slot: you're not in the first 24 results for its own search. “login page” sits at #22 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,457 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 26.7K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
2
releases in the last 12 months
12mo ago
latest release · v1.6.10 · 11 Nov 2025
19
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 90% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “30K+”. Our estimate pins where the real number sits.
Crossed into this band 3.2 years ago; the previous band took 2.1 years to cross, which places it about 80% of the way through.
Install history since 8 Dec 2017
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.6.10 Removed Admin Notice 1.6.10
- — Version 1.6.9 Added Recommendation 1.6.9
- — Version 1.6.8 Fixed – Translation error in the plugin. Update – Tested upto WordPress 6.8. 1.6.8
- — Version 1.6.7 Update – Tested upto WordPress 6.7.1 1.6.7
- — Version 1.6.6 Update – Tested upto WordPress 6.7.1 1.6.6
- — Version 1.6.5 Update – Tested upto WordPress 6.7 Updated – Feedback SDK Updated to latest version. 1.6.5
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (1.6.10). Sites still on an older version should update.
- 2023-07-18 CVE-2023-33999 Improper Neutralization of Input During Web Page Generation Affects 1.6 - 1.6.1 Patched in 1.6.2
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 5 languages, 1 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
Not checked yet. The readme could not be read from WordPress.org on this visit.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2023-09-07 20K+ → 30K+ up after 777 days in tier
- 2021-07-22 10K+ → 20K+ up after 618 days in tier
- 2019-11-12 9K+ → 10K+ up after 162 days in tier
- 2019-06-03 8K+ → 9K+ up after 57 days in tier
- 2019-04-07 7K+ → 8K+ up after 64 days in tier
- 2019-02-02 6K+ → 7K+ up after 63 days in tier
- 2018-12-01 5K+ → 6K+ up after 59 days in tier
- 2018-10-03 4K+ → 5K+ up after 77 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
LoginPress | wp-login Custom Login Page Customizer 200K+ installs · 4.8★ · 3 shared tags A -
Custom Login Page Customizer 80K+ installs · 4.8★ · 3 shared tags B -
Admin login URL Change 2K+ installs · 4.2★ · 3 shared tags A -
WIP Custom Login 700+ installs · 3.8★ · 3 shared tags B -
Theme My Login 50K+ installs · 3.7★ · 2 shared tags B -
Easy Hide Login 20K+ installs · 4.3★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Custom Login Page Customizer – Login Designer into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/login-designer" width="480" height="300" style="border:0" loading="lazy" title="Custom Login Page Customizer – Login Designer — Plugin Pulse"></iframe> Custom Login Page Customizer – Login Designer: 30K+ active installs, 4.8★ (150 reviews). Plugin Pulse (WP Mayor), as of 2026-11-03. https://plugins.wpmayor.com/plugin/login-designer
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