MailChimp Campaign Archive
by j · Email & Marketing
Also makes 6 other plugins · 300+ installs across the portfolio →
Adds a [mailchimp_campaigns] shortcode that lists your latest MailChimp email campaigns
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
D 45/100
Stale · Likely abandoned · Few reviews
Active installs
200+
≈250 estimated
Momentum
+4%
low volume, under 1,000 downloads a month
Biggest opportunity: “email”, “email marketing” and “mailchimp” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
45 health vs 66 average across 2,127 Email & Marketing plugins
Install conversion
How it's measured →2.3%
of downloads still active
At least 200 of 8.6K lifetime downloads are still running, above its category: the median Email & Marketing plugin keeps 0.9%, across 1,295 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 13+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 3.5.2, well behind 7.1.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Most to gain: Update recency
Updated 5071 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 3.5.2; the current branch is 7.1
4.1★ over 8 reviews, weighted for review count to 4.1★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 5071 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| email your tag | Not in the top 24 | ||
| email marketing your tag | Not in the top 24 | ||
| mailchimp your tag | Not in the top 24 | ||
| marketing your tag | Not in the top 24 | ||
| shortcode your tag | Not in the top 24 | ||
0 searches this plugin appeared in over the last 90 days. 5 of its tags aren't in the top 24 for their own search.
What to do about it
- “email”, “email marketing” and “mailchimp” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,490 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 217 · peaks are release surges
Directory rank
Ranked about #11,300 to #12,900, alongside the other plugins at 200+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Rating trend
Star average over time · dips mark rough releases
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
13.9y ago
latest release · v1.0.3 · 15 Dec 2012
1
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “200+”. Our estimate pins where the real number sits.
Crossed into this band 16 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 7 Sep 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ Andrew Tegenkamp9.7y ago
This plugin has worked great over the years but is using the MailChimp 1.3 API (according to mailchimp-api-mini-class/MCAPI.class.php) and hasn’t been updated in 4 years. MailChimp is retiring old APIs and ours finally broke as they are on version 3.0. It’s a great plugin and I’m impressed it’s worked this long, but I’ve giving this one star because it’s not updated and will be breaking if it hasn’t already for you. That said, if it happens to you can get some code from MailChimp directly paste that into a widget to hopefully get back on track!
Read on wp.org ↗ - ★★★★★ Thien Vu9.9y ago
Thanks for great plugin!
Read on wp.org ↗ - ★★★★★ Androclese11.5y ago
Works as expected; simple list of the campaigns.
Read on wp.org ↗ - ★★★★★ Ygesit12.1y ago
I like this plugin for your friendly configuration. I’d like to visualize the thumbnail in the list.
Read on wp.org ↗ - ★★★★★ Ruth Maude12.4y ago
Thank you so much this plugin was exactly what I needed!
Read on wp.org ↗ - ★★★★★ 82concepts12.9y ago
We wanted to have the latest newsletter show on the site to entice more people to sign up. It works great, the settings are easy, and am very happy you’re able to control the size of it all. Two small gripes, though. 1) When only showing one newsletter at a time and clicking Show More it sometimes doesn’t work. 2) We have a long, events based newsletter with lots of imagery that changes weekly so the height constraint was a problem for us. We changed the code in the plugin to allow the height to go up to 3000px, which may be the reason the issue is happening with #1. UPDATE: I changed the container DIV to have “overflow:scroll;” so when clicking More the older campaigns are visible when scrolling down. Worked out well. Other than that, this plugin is awesome and I highly recommend!
Read on wp.org ↗ - ★★★★★ Maura Teal13.2y ago
Great shortcode for generating an archive list!
Read on wp.org ↗ - ★★★★★ Jedediah White13.5y ago
I was trying to get my newsletter archive code from MailChimp for over an hour before I searched for and found this plugin. It’s perfect! The shortcode options are precise and easy and I had an attractive and functional listing of my email newsletters with very little effort. As a bonus, the generated links to newsletters open in a new window so the site visitor doesn’t leave your website.
Read on wp.org ↗
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 1 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Adds a [mailchimp_campaigns] shortcode that lists your latest MailChimp email campaigns"
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Mailchimp.
- ! Headings and lists 1 heading and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 1,989 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "Email Marketing", "marketing" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-07-20 300+ → 200+ down after 365 days in tier
- 2024-07-20 400+ → 300+ down after 403 days in tier
- 2023-06-13 500+ → 400+ down after 252 days in tier
- 2022-10-04 600+ → 500+ down after 196 days in tier
- 2022-03-22 800+ → 600+ down after 594 days in tier
- 2020-08-05 1K+ → 800+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Mailchimp List Subscribe Form 60K+ installs · 2.8★ · 3 shared tags B -
AWeber – Free Sign Up Form and Landing Page Builder Plugin for Lead Generation and Email Newsletter Growth 8K+ installs · 3.0★ · 3 shared tags B -
Block for Mailchimp – grow your email list with signup forms 2K+ installs · 3.9★ · 3 shared tags B -
MC4WP: Mailchimp for WordPress 1M+ installs · 4.8★ · 2 shared tags A -
Hostinger Reach – AI-Powered Email Marketing for WordPress 1M+ installs · 4.3★ · 2 shared tags A -
Mailchimp for WooCommerce 200K+ installs · 4.0★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for MailChimp Campaign Archive into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/mailchimp-campaign-archive" width="480" height="300" style="border:0" loading="lazy" title="MailChimp Campaign Archive — Plugin Pulse"></iframe> MailChimp Campaign Archive: 200+ active installs, 4.1★ (8 reviews). Plugin Pulse (WP Mayor), as of 2026-11-03. https://plugins.wpmayor.com/plugin/mailchimp-campaign-archive
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