Mass Email To Users
by Nks · Email & Marketing
Also makes 18 other plugins · 21.7K+ installs across the portfolio →
Send bulk emails to your WordPress users directly from your dashboard — send to all, filter by role, personalise with placeholders.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 83/100
Few reviews
Active installs
800+
≈860 estimated
Momentum
+25%
downloads vs prior 30d
Biggest opportunity: Swap “newsletter” for “welcome email”. “newsletter” isn't earning its slot: you're not in the first 24 results for its own search. “welcome email” sits at #24 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
83 health vs 66 average across 2,119 Email & Marketing plugins
Install conversion
How it's measured →1.9%
of downloads still active
At least 800 of 43K lifetime downloads are still running, above its category: the median Email & Marketing plugin keeps 0.9%, across 1,295 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 2 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 59 days ago
Tested up to WordPress 7.1.4, the current branch or newer
3.1★ over 8 reviews, smoothed to 3.96★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
37
Momentum
Losing ground
-0.5
Velocity
places per keyword, 28d
19%
Breadth
of keywords climbing, 28d
-0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| mass email your tag | #1 | #2 | up 1 |
| mass | #3 | #10 | down 1 |
| personalise | #3 | #9 | 0 |
| send email to users your tag | #8 | #23 | up 1 |
| mass page | #4 | #12 | 0 |
| bulk email your tag | #22 | #24 | down 2 |
| welcome email | #24 | #23 | 0 |
| email users | #21 | #24 | down 3 |
| role email | #24 | #24 | down 1 |
| newsletter your tag | Not in the top 24 | ||
| wordpress email marketing your tag | Not in the top 24 | ||
31 searches this plugin appeared in over the last 90 days, 9 listed. 22 left out as unrelated or noise (years, numbers, stray words). 2 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “newsletter” for “welcome email”. “newsletter” isn't earning its slot: you're not in the first 24 results for its own search. “welcome email” sits at #24 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 801 · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
2
releases in the last 12 months
5mo ago
latest release · v1.2 · 12 Jun 2026
7
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 37% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “800+”. Our estimate pins where the real number sits.
Crossed into this band 4 months ago; a band this size takes about a year or more to cross, which places it about 63% of the way through.
Install history since 16 Oct 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ jrinnc5.7y ago
The free version of the plugin is rather limited, but still has decent capabilities to select specific users for sending a formatted email to. I upgraded to the “Pro” version, though, which has tremendous capabilities for both mass emailing and newsletters. Love the templates. I had been using WP Email Users but struggled with some problems with it — the pro version of this one is SO much better.
Read on wp.org ↗ - ★★★★★ justinerickson9.1y ago
I have over 20,000 users. You can not select all of them at once. Max is 50 per page and would have to click all per page. You know how long it would take to select all users 50 at a time. There should be an option to send an email to ALL users. Not selecting users 50 at a time. This topic was modified 8 years, 9 months ago by justinerickson.
Read on wp.org ↗ - ★★★★★ janfriedli10.6y ago
The Plugin works fine! But it would be nice if there was a feature for sending mass mails regularly. So you can define an interval or something which triggers the same mass mail over and over. Think of it as a mass reminder!
Read on wp.org ↗ - ★★★★★ Shellianne11.2y ago
plug in works great. Bought pro version but can’t figure out how to use pro features. Please email me. Thank you!
Read on wp.org ↗ - ★★★★★ TE5LA11.5y ago
A bit disappointing as it seems to have no formatting options, no URL hyper-linking. It just sends one long line of text.
Read on wp.org ↗ - ★★★★★ Tajhia12.1y ago
Not user friendly. Installed it. select the users, entered fields, submit…took a while to respond. It said emails were sent but even after an hour, nothing. tried it again several times even with just one email and it kept giving an error that it was unable to send. Had to uninstall it and try another plugin which worked.
Read on wp.org ↗ - ★★★★★ Vladimir Vassilev13.1y ago
Using iso-8859-1 in the headers of the email… seriously?! Have you heard about symbols, that are not latin? There used to be people, using them some time ago. But anyway, the plugin works just fine, I’m happy with it, so it was just the thing with the charset that shocked me 🙂
Read on wp.org ↗ - ★★★★★ eka_dana13.2y ago
Good Plugin .. Send email to all user.. I use wordpress 3.5.2 .. Perfect! my site http://ekadana.com/freeblog/ Good Job
Read on wp.org ↗
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (1.2). Sites still on an older version should update.
- Patched Medium · 6.1 Mass Email To users <= 1.1.4 - Unauthenticated Reflected Cross-Site Scripting via 'entrant' ↗2023-04-28 CVE-2022-47600 Improper Neutralization of Input During Web Page Generation Affects <= 1.1.4 Patched in 1.1.5
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
Languages
via translate.wordpress.orgTranslated into 1 language, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
8 of 8 pass · checked 26 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Send bulk emails to your WordPress users directly from your dashboard — send to all, filter by role, person..."
- ✓ Has a FAQ 8 questions in the FAQ.
- ✓ FAQ asks real questions 8 of 8 read like questions a user would type.
- ✓ Names who it is for Names its audience or use cases ("who need", "use it").
- ✓ Names what it works with Mentions WooCommerce, Mailchimp, BuddyPress, Multisite.
- ✓ Headings and lists 6 headings and 3 lists.
- ✓ Enough to quote 3,521 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "send email to users", "WordPress Email Marketing" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-06-19 900+ → 800+ down after 2 days in tier
- 2026-06-17 800+ → 900+ up after 3 days in tier
- 2026-06-14 900+ → 800+ down after 31 days in tier
- 2026-05-14 800+ → 900+ up after 2 days in tier
- 2026-05-12 900+ → 800+ down after 123 days in tier
- 2026-01-09 1K+ → 900+ down after 22 days in tier
- 2025-12-18 900+ → 1K+ up after 3 days in tier
- 2025-12-15 1K+ → 900+ down after 4 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
MailBluster for WordPress 100+ installs · 3.9★ · 2 shared tags C - N Newsletter subscription optin module 50+ installs · 3.6★ · 2 shared tags
-
MC4WP: Mailchimp for WordPress 1M+ installs · 4.8★ · 1 shared tag A -
Hostinger Reach – AI-Powered Email Marketing for WordPress 1M+ installs · 4.3★ · 1 shared tag A -
MailPoet – Newsletters, Email Marketing, and Automation 500K+ installs · 4.4★ · 1 shared tag B -
Newsletter – Send awesome emails from WordPress 200K+ installs · 4.6★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Mass Email To Users into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/mass-email-to-users" width="480" height="300" style="border:0" loading="lazy" title="Mass Email To Users — Plugin Pulse"></iframe> Mass Email To Users: 800+ active installs, 3.1★ (8 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/mass-email-to-users
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