Media Purge – Unused Media Cleaner & Duplicate Finder
by Naqeeb Ul Rehman · Media
Find unused images and media, see where each file is used, move clutter to a recoverable trash, and detect duplicates. Free, no scan limits.
Health
B 83/100
Few reviews
Active installs
70+
≈70 estimated
Momentum
+162%
low volume, under 1,000 downloads a month
Biggest opportunity: Swap “cleanup”, “duplicate images” and “media library” for “purge”, “unused media” and “unused”. “cleanup” isn't earning its slot: you're not in the first 24 results for its own search. “purge” sits at #7 untagged, close enough for a declared tag to move it up. “duplicate images” isn't earning its slot: you're not in the first 24 results for its own search. “unused media” sits at #14 untagged, close enough for a declared tag to move it up. “media library” isn't earning its slot: you're not in the first 24 results for its own search. “unused” sits at #23 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
83 health vs 63 average across 3,655 Media plugins
Install conversion
How it's measured →7.7%
of downloads still active
At least 70 of 910 lifetime downloads are still running, above its category: the median Media plugin keeps 0.8%, across 2,591 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Media plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 29 days ago
Tested up to WordPress 7.0.8; the current branch is 7.1
5.0★ over 1 review, weighted for review count to 4.1★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
59
Momentum
Gaining ground
+1.5
Velocity
places per keyword, 28d
64%
Breadth
of keywords climbing, 28d
+0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| duplicate finder | #1 | #9 | 0 |
| purge | #7 | #20 | up 6 |
| media cleaner your tag | #11 | #19 | up 2 |
| unused media | #14 | #24 | up 5 |
| unused | #23 | #24 | down 1 |
| finder | #24 | #24 | 0 |
| library finder | #13 | #22 | 0 |
| media trash | #17 | #21 | up 3 |
| trash duplicate | #18 | #24 | up 2 |
| media library organizer | #17 | #24 | 0 |
| media scan | #24 | #24 | 0 |
| delete unused media | #23 | #23 | up 1 |
| cleanup your tag | Not in the top 24 | ||
| duplicate images your tag | Not in the top 24 | ||
| media library your tag | Not in the top 24 | ||
| unused images your tag | Not in the top 24 | ||
46 searches this plugin appeared in over the last 90 days, 12 listed. 34 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “cleanup”, “duplicate images” and “media library” for “purge”, “unused media” and “unused”. “cleanup” isn't earning its slot: you're not in the first 24 results for its own search. “purge” sits at #7 untagged, close enough for a declared tag to move it up. “duplicate images” isn't earning its slot: you're not in the first 24 results for its own search. “unused media” sits at #14 untagged, close enough for a declared tag to move it up. “media library” isn't earning its slot: you're not in the first 24 results for its own search. “unused” sits at #23 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “media cleaner”. #11 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 3 Jun 2026 · 159 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 415 · peaks are release surges
Directory rank
Ranked about #18,200 to #19,000, alongside the other plugins at 70+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Estimated active installs
The public count shows “70+”. Our estimate pins where the real number sits.
Crossed into this band yesterday and a band this size takes about a year or more to cross, so the real count is still just over 70.
Install history since 23 Sep 2026
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 5 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 11 questions in the FAQ.
- ✓ FAQ asks real questions 11 of 11 read like questions a user would type.
- ✓ Names who it is for Names its audience or use cases ("use it", "built for", "who want").
- ✓ Names what it works with Mentions WooCommerce, Elementor, Gutenberg, Block editor and 3 more.
- ✓ Headings and lists 5 headings and 4 lists.
- ✓ Enough to quote 5,559 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-11-08 60+ → 70+ up after 8 days in tier
- 2026-10-31 50+ → 60+ up after 7 days in tier
- 2026-10-24 40+ → 50+ up after 4 days in tier
- 2026-10-20 30+ → 40+ up after 23 days in tier
- 2026-09-27 20+ → 30+ up
Competes with
The plugins that show up in the same WordPress.org searches, most shared searches first, then plugins sharing two or more tags. The letter on the right is each plugin's health grade (A best, F worst).
-
Media Cleaner: Delete Unused Images & Clean Your Media Library 90K+ installs · 4.6★ · 7 shared searches A -
Media Library Tools – AI-Powered Rename, Clean & CSV Import/Export 1K+ installs · 4.3★ · 7 shared searches A -
Folders – Unlimited Folders to Organize Media Library Folder, Pages, Posts, File Manager 90K+ installs · 5.0★ · 6 shared searches A -
DevDome Media Cleaner: Remove Unused Images & Media Library Cleanup 500+ installs · 4.1★ · 6 shared searches A -
Media Hygiene: Remove or Delete Unused Images and More! 4K+ installs · 4.1★ · 5 shared searches A -
Unused Media Checker 300+ installs · 4.0★ · 5 shared searches B
Embed this report card
Drop a live Pulse card for Media Purge – Unused Media Cleaner & Duplicate Finder into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/media-purge" width="480" height="300" style="border:0" loading="lazy" title="Media Purge – Unused Media Cleaner & Duplicate Finder — Plugin Pulse"></iframe> Media Purge – Unused Media Cleaner & Duplicate Finder: 70+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-11-09. https://plugins.wpmayor.com/plugin/media-purge
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