Microdata to JSON-LD Converter
by Seth Smigelski · SEO
Also makes 4 other plugins · 90+ installs across the portfolio →
A powerful tool to convert your existing Schema.org Microdata into the preferred JSON-LD format, clean up your HTML, and maintain structured data.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 81/100
Few reviews
Active installs
—
not reported yet
Momentum
+19%
downloads vs prior 30d
Biggest opportunity: “json ld”, “seo” and “structured data” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
81 health vs 65 average across 2,216 SEO plugins
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 143 days ago
Tested up to WordPress 7.0.8, the current branch or newer
5.0★ over 1 review, smoothed to 4.12★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
42
Momentum
Losing ground
-1.0
Velocity
places per keyword, 25d
33%
Breadth
of keywords climbing, 25d
+0.4
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| microdata your tag | #23 | #23 | up 1 |
| json ld your tag | Not in the top 24 | ||
| schema.org your tag | Not checked yet | ||
| seo your tag | Not in the top 24 | ||
| structured data your tag | Not in the top 24 | ||
7 searches this plugin appeared in over the last 90 days, 1 listed. 6 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- “json ld”, “seo” and “structured data” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 28 Jul 2025 · 460 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 278 · peaks are release surges
Directory rank
Ranked about #49,700 to #68,000, alongside the other plugins with fewer than 10 installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
8
releases in the last 12 months
5mo ago
latest release · v2.0 · 10 Jun 2026
13
tagged releases on record
Recent releases
Estimated active installs
wp.org publishes an install count once a plugin has enough of them. This one has none yet.
wp.org reports no install count for this plugin yet.
Install history since 28 Jul 2025
Recent reviews
All reviews on wp.org ↗- ★★★★★ hikespeak1.1y ago
I have been using this plugin for a couple month and it does the job its supposed to – not available from any other plugin. With this plugin, my existing structured data, starting as Inline microdata, gets converted on published webpages to to the JSON-LD format that search engines and LLMs prefer. The plugin is simple to implement, previews JSON clearly, has flexible options, and is easy to use. This is a great tool for displaying JSON schema, whether you aim to transition away from the microdata format or stick with it on the back end. There’s not much to do once the plugin is setup. It just works!
Read on wp.org ↗
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "A powerful tool to convert your existing Schema.org Microdata into the preferred JSON-LD format, clean up y..."
- ✓ Has a FAQ 8 questions in the FAQ.
- ✓ FAQ asks real questions 8 of 8 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 0 headings and 2 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 2,811 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
No tier crossings observed yet.
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Schema 30K+ installs · 4.3★ · 3 shared tags C -
Schema App Structured Data 8K+ installs · 4.0★ · 3 shared tags A -
FAQ Schema For Pages And Posts 7K+ installs · 4.1★ · 3 shared tags D -
Disable Yoast's Structured Data 900+ installs · 4.2★ · 3 shared tags D -
SureRank SEO – Meta Tags, Social Preview, XML Sitemap, Schema & Open Graph 300K+ installs · 4.6★ · 2 shared tags A -
The SEO Framework – Fast, Automated, Effortless. 200K+ installs · 4.9★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Microdata to JSON-LD Converter into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/microdata-to-json-ld-converter" width="480" height="300" style="border:0" loading="lazy" title="Microdata to JSON-LD Converter — Plugin Pulse"></iframe> Microdata to JSON-LD Converter: no active install count reported, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/microdata-to-json-ld-converter
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