Minifly – Site Enhancement, White Label and Custom Dashboard Solution
by Brainywp · Admin & Utilities
Also makes 1 other plugin · 10+ installs across the portfolio →
Minifly is a powerful plugin for site enhancement, WordPress white label, WooCommerce enhancement and custom dashboard solution developed by brainywp
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Health
A 86/100
Few reviews
Active installs
10+
≈17 estimated
Momentum
-38%
low volume, under 1,000 downloads a month
Biggest opportunity: “custom dashboard”, “page duplicate” and “site enhancement” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
86 health vs 56 average across 5,902 Admin & Utilities plugins
Install conversion
How it's measured →0.3%
of downloads still active
At least 10 of 3.6K lifetime downloads are still running, below its category: the median Admin & Utilities plugin keeps 0.6%, across 4,194 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Admin & Utilities plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 83 days ago
Tested up to WordPress 7.0.8; the current branch is 7.1
5.0★ over 4 reviews, weighted for review count to 4.2★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
34
Momentum
Losing ground
-0.3
Velocity
places per keyword, 25d
6%
Breadth
of keywords climbing, 25d
-0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| minifly your tag | #1 | #1 | 0 |
| ui enhancement | #24 | #22 | — |
| custom dashboard your tag | Not in the top 24 | ||
| page duplicate your tag | Not in the top 24 | ||
| site enhancement your tag | Not in the top 24 | ||
| white label your tag | Not in the top 24 | ||
18 searches this plugin appeared in over the last 90 days, 2 listed. 16 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- “custom dashboard”, “page duplicate” and “site enhancement” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 23 May 2025 · 528 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 425 · peaks are release surges
Directory rank
Ranked about #30,400 to #44,800, alongside the other plugins at 10+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Estimated active installs
The public count shows “10+”. Our estimate pins where the real number sits.
Modeled within the band wp.org reports; tightens as we track daily.
Install history since 15 Sep 2026
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 4 questions in the FAQ.
- ✓ FAQ asks real questions 4 of 4 read like questions a user would type.
- ! Names who it is for One audience phrase ("if you have"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Gutenberg, ChatGPT.
- ✓ Headings and lists 7 headings and 4 lists.
- ✓ Enough to quote 9,149 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "Page Duplicate" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
No tier crossings observed yet.
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
AGCA – Custom Dashboard & Login Page 20K+ installs · 4.4★ · 2 shared tags C -
Branda – White Label & Branding, Free Login Page Customizer 10K+ installs · 4.4★ · 2 shared tags A -
White Label – WordPress Custom Admin, Custom Login Page, and Custom Dashboard 10K+ installs · 4.6★ · 2 shared tags A -
UiPress lite | Effortless custom dashboards, admin themes and pages 6K+ installs · 4.0★ · 2 shared tags B -
Ultimate Client Dash 2K+ installs · 4.3★ · 2 shared tags A -
WP White Label 100+ installs · 4.2★ · 2 shared tags D
Embed this report card
Drop a live Pulse card for Minifly – Site Enhancement, White Label and Custom Dashboard Solution into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/minifly" width="480" height="300" style="border:0" loading="lazy" title="Minifly – Site Enhancement, White Label and Custom Dashboard Solution — Plugin Pulse"></iframe> Minifly – Site Enhancement, White Label and Custom Dashboard Solution: 10+ active installs, 5.0★ (4 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/minifly
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