Optimal State – Advanced Optimization, Performance & Security Suite

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

Share of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.

Modeled within the band wp.org reports; tightens as we track daily.

At the current install trend, crossing 40+ in roughly 98 days.

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from. A declining trend compresses what a buyer would pay.

1. ★★★★★ marionDE

   3mo ago

   I installed this plugin out of curiosity and with some apprehension, because there isn’t much information about it online apart from here. Absolutely the right decision! I felt frustrated by how slow my website was, and I’d already tried a few free plugins like WP-Optimize without seeing much improvement. Optimal State really made a difference, particularly after slimming down the database by removing junk and leftovers from old plugins and themes that had been sitting there for years.

   Read on wp.org ↗
2. ★★★★★ jordan80

   8mo ago

   The plugin is really comprehensive and powerful. The developer helped me solve a little issue very quickly, great support!

   Read on wp.org ↗
3. ★★★★★ marla123

   8mo ago

   Very comprehensive and functional plugin. Requires technical knowledge and practice.

   Read on wp.org ↗
4. ★★★★★ Andrew Marvin

   8mo ago

   I just discovered this plugin and am currently testing the preview version. I think it’s a smart idea to provide a demo that simulates the plugin’s advanced features. In fact, I’m realising that this plugin is very powerful and requires care when using it. From what I can see in the demo, it’s the most powerful plugin I’ve ever tried. I’ve never found database backup, cleaning and caching in a single plugin before. I will install the free version very soon, as it looks fairly comprehensive from what I can see. Regards, Andrew

   Read on wp.org ↗

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

1. 2026-08-31 20+ → 30+ up after 45 days in tier
2. 2026-07-17 10+ → 20+ up after 6 days in tier
3. 2026-07-11 20+ → 10+ down after 11 days in tier
4. 2026-06-30 10+ → 20+ up after 2 days in tier
5. 2026-06-28 20+ → 10+ down after 1 days in tier
6. 2026-06-27 10+ → 20+ up after 1 days in tier
7. 2026-06-26 20+ → 10+ down after 5 days in tier
8. 2026-06-21 30+ → 20+ down after 17 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

• Jetpack – WP Security, Backup, Speed, & Growth 3M+ installs · 3.8★ · 2 shared tags A
• Speed Optimizer – The All-In-One Performance-Boosting Plugin 1M+ installs · 4.2★ · 2 shared tags B
• ManageWP Worker 1M+ installs · 4.6★ · 2 shared tags A
• InfiniteWP Client 200K+ installs · 4.4★ · 2 shared tags A
• Modular DS: Monitor, update, and backup multiple websites 40K+ installs · 4.9★ · 2 shared tags A
• Kadence Central – Site Management, Backups, Security, and Reporting 30K+ installs · 4.0★ · 2 shared tags B

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Drop a live Pulse card for Optimal State – Advanced Optimization, Performance & Security Suite into a readme, a review or a deck. It updates itself.

Optimal State – Advanced Optimization, Performance & Security Suite: 30+ active installs, 5.0★ (4 reviews). Plugin Pulse (WP Mayor), as of 2026-08-31. https://plugins.wpmayor.com/plugin/optistate