Pinterest Verify Meta Tag
by Marvie Pons · Admin & Utilities
Also makes 3 other plugins · 650+ installs across the portfolio →
Add Pinterest meta tag verification code to the HEAD section of your site.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
D 48/100
Stale · Likely abandoned · Few reviews · Open vulnerability
Active installs
600+
≈650 estimated
Momentum
n/a
no downloads in the prior 30 days to compare with
Biggest opportunity: “admin”, “meta tag” and “pinterest” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
48 health vs 56 average across 5,909 Admin & Utilities plugins
Install conversion
How it's measured →1.9%
of downloads still active
At least 600 of 31K lifetime downloads are still running, above its category: the median Admin & Utilities plugin keeps 0.6%, across 4,194 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Admin & Utilities plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 12+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 3.9.40, well behind 7.1.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Most to gain: Update recency
Updated 4574 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 3.9.40; the current branch is 7.1
4.2★ over 5 reviews, weighted for review count to 4.1★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 4574 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| admin your tag | Not in the top 24 | ||
| meta tag your tag | Not in the top 24 | ||
| pinterest your tag | Not in the top 24 | ||
| pinterest meta tag your tag | Not in the top 24 | ||
| pinterest site verification your tag | Not in the top 24 | ||
0 searches this plugin appeared in over the last 90 days. 5 of its tags aren't in the top 24 for their own search.
What to do about it
- “admin”, “meta tag” and “pinterest” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,492 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 161 · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
12.7y ago
latest release · v1.3 · 8 Feb 2014
2
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “600+”. Our estimate pins where the real number sits.
Crossed into this band 9 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 14 Aug 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ elaineperry11.1y ago
I was so pleased to get immediate results; my site was verified by Pinterest!
Read on wp.org ↗ - ★★★★★ Anonymous11.4y ago
I tried several times to get this to work. I received a message after putting the content in correctly and getting back a message saying what the “meta” tag was identical to what Pinterest gave me, Pinterest still does not verify my website. I’ll have to find a different way to get this accomplished.
Read on wp.org ↗ - ★★★★★ marisamauro12.0y ago
I was verified in seconds. Thank you!
Read on wp.org ↗ - ★★★★★ zacharia.shivers13.0y ago
Works great with ThemeFusion Avada, WPMU DEV MarketPress, Appointments+, Floating Social plugin.
Read on wp.org ↗ - ★★★★★ cbkdsc13.5y ago
Simple, Did exactly what I wanted. Thanks
Read on wp.org ↗
Security history
via Wordfence Intelligence1 open vulnerability affects the current version (1.3). 0 of 1 disclosed are patched.
- Open Medium · 4.4 Pinterest Verify Meta Tag <= 1.3 - Authenticated (Administrator+) Stored Cross-Site Scripting ↗2025-06-05 CVE-2025-30941 Improper Neutralization of Input During Web Page Generation Affects <= 1.3 No patch available
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 30 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Add Pinterest meta tag verification code to the HEAD section of your site."
- ! Has a FAQ Only 1 question in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 1 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Pinterest.
- ! Headings and lists 1 heading and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 1,008 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "admin", "Pinterest site verification" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-01-29 700+ → 600+ down after 230 days in tier
- 2025-06-13 800+ → 700+ down after 192 days in tier
- 2024-12-03 900+ → 800+ down after 101 days in tier
- 2024-08-24 1K+ → 900+ down after 1001 days in tier
- 2021-11-27 3K+ → 1K+ down after 964 days in tier
- 2019-04-08 7K+ → 3K+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Pinterest for WooCommerce 200K+ installs · 2.6★ · 1 shared tag B -
SEO SIMPLE PACK 100K+ installs · 4.3★ · 1 shared tag A - J jQuery Pin It Button for Images 10K+ installs · 4.6★ · 1 shared tag D
-
Custom Meta Widget 7K+ installs · 4.6★ · 1 shared tag D -
GS Pinterest Portfolio – Pinterest Feed, Pinterest Board & Pin Widgets 1K+ installs · 4.6★ · 1 shared tag A -
Add Meta Tag Keywords 1K+ installs · 4.1★ · 1 shared tag D
Embed this report card
Drop a live Pulse card for Pinterest Verify Meta Tag into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/pinterest-verify-meta-tag" width="480" height="300" style="border:0" loading="lazy" title="Pinterest Verify Meta Tag — Plugin Pulse"></iframe> Pinterest Verify Meta Tag: 600+ active installs, 4.2★ (5 reviews). Plugin Pulse (WP Mayor), as of 2026-11-04. https://plugins.wpmayor.com/plugin/pinterest-verify-meta-tag
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