Simple Matomo Tracking Code
by rbaer · Analytics
Also makes 1 other plugin · 1.8K+ installs across the portfolio →
This unofficial plugin adds the Matomo Web Analytics javascript code into the footer of your website. It has several useful options.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 86/100
Few reviews
Active installs
800+
≈890 estimated
Momentum
+48%
downloads vs prior 30d
Biggest opportunity: Swap “analytics”, “statistics” and “stats” for “tracking code”, “tracking codes” and “bug tracking”. “analytics” isn't earning its slot: you're not in the first 24 results for its own search. “tracking code” sits at #6 untagged, close enough for a declared tag to move it up. “statistics” isn't earning its slot: you're not in the first 24 results for its own search. “tracking codes” sits at #9 untagged, close enough for a declared tag to move it up. “stats” isn't earning its slot: you're not in the first 24 results for its own search. “bug tracking” sits at #12 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
86 health vs 67 average across 1,826 Analytics plugins
Install conversion
How it's measured →8.6%
of downloads still active
At least 800 of 9.3K lifetime downloads are still running, above its category: the median Analytics plugin keeps 1.2%, across 1,006 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Analytics plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 54 days ago
Tested up to WordPress 7.1.4, the current branch or newer
5.0★ over 2 reviews, smoothed to 4.13★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
44
Momentum
Holding steady
+0.2
Velocity
places per keyword, 28d
32%
Breadth
of keywords climbing, 28d
+0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| matomo your tag | #4 | #15 | 0 |
| piwik your tag | #5 | #14 | 0 |
| tracking code | #6 | #20 | down 1 |
| tracking codes | #9 | #19 | down 1 |
| bug tracking | #12 | #23 | 0 |
| call tracking | #12 | #21 | up 2 |
| tracking | #20 | #23 | down 3 |
| add tracking code | #10 | #20 | down 2 |
| website tracking | #12 | #22 | up 4 |
| user tracking | #22 | #24 | 0 |
| footer code | #24 | #22 | 0 |
| click tracking | #24 | #23 | 0 |
| web tracking | #15 | #21 | down 2 |
| simple stats | #16 | #22 | — |
| analytics tracking code | #18 | #24 | down 1 |
| tracking page | #21 | #24 | up 2 |
| analytics call tracking | #21 | #23 | up 2 |
| analytics your tag | Not in the top 24 | ||
| statistics your tag | Not in the top 24 | ||
| stats your tag | Not in the top 24 | ||
23 searches this plugin appeared in over the last 90 days, 17 listed. 6 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “analytics”, “statistics” and “stats” for “tracking code”, “tracking codes” and “bug tracking”. “analytics” isn't earning its slot: you're not in the first 24 results for its own search. “tracking code” sits at #6 untagged, close enough for a declared tag to move it up. “statistics” isn't earning its slot: you're not in the first 24 results for its own search. “tracking codes” sits at #9 untagged, close enough for a declared tag to move it up. “stats” isn't earning its slot: you're not in the first 24 results for its own search. “bug tracking” sits at #12 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 607 · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
1.2y ago
latest release · v1.1.1 · 27 Aug 2025
8
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “800+”. Our estimate pins where the real number sits.
Crossed into this band 32 days ago and a band this size takes about a year or more to cross, so the real count is still just under 900.
Install history since 4 Oct 2022
Recent reviews
All reviews on wp.org ↗- ★★★★★ polev3.0y ago
I like this, minimal code: pure and effective.Does not support multisite.
Read on wp.org ↗ - ★★★★★ ernexto4.5y ago
Does what it says. Nice and easy!
Read on wp.org ↗
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (1.1.1). Sites still on an older version should update.
- Patched Medium · 4.4 Simple Matomo Tracking Code <= 1.1.0 - Authenticated (Administrator+) Stored Cross-Site Scripting ↗2025-09-03 CVE-2025-58630 Improper Neutralization of Input During Web Page Generation Affects <= 1.1.0 Patched in 1.1.1
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.8.2
Languages
via translate.wordpress.orgTranslated into 9 languages, 5 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
3 of 8 pass · checked 26 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "This unofficial plugin adds the Matomo Web Analytics javascript code into the footer of your website. It ha..."
- ! Has a FAQ Only 1 question in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 1 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Google Analytics.
- ! Headings and lists 0 headings and 1 list; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 735 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text 3 of 5 tags appear in the text; "statistics", "stats" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-09-29 900+ → 800+ down after 1 days in tier
- 2026-09-28 800+ → 900+ up after 3 days in tier
- 2026-09-25 900+ → 800+ down after 2 days in tier
- 2026-09-23 1K+ → 900+ down after 151 days in tier
- 2026-04-25 900+ → 1K+ up after 67 days in tier
- 2026-02-17 800+ → 900+ up after 19 days in tier
- 2026-01-29 900+ → 800+ down after 3 days in tier
- 2026-01-26 800+ → 900+ up after 10 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Connect Matomo – Analytics Dashboard for WordPress 60K+ installs · 4.4★ · 4 shared tags A -
Statify 100K+ installs · 4.6★ · 3 shared tags A -
Statify – Extended Evaluation 20K+ installs · 4.3★ · 3 shared tags A -
Clicky Analytics 10K+ installs · 4.3★ · 3 shared tags A -
Seriously Simple Stats 5K+ installs · 3.8★ · 3 shared tags B -
Simple Blog Stats 4K+ installs · 4.7★ · 3 shared tags A
Embed this report card
Drop a live Pulse card for Simple Matomo Tracking Code into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/simple-matomo-tracking-code" width="480" height="300" style="border:0" loading="lazy" title="Simple Matomo Tracking Code — Plugin Pulse"></iframe> Simple Matomo Tracking Code: 800+ active installs, 5.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/simple-matomo-tracking-code
Spotted a number that looks wrong? Report a data issue and we'll check it against the source.