Page Builder by SiteOrigin
by Greg - SiteOrigin · Page Builders
Also makes 9 other plugins · 901K+ installs across the portfolio →
Build responsive page layouts using the widgets you know and love using this simple drag and drop page builder.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 89/100
no flags
Active installs
400K+
≈470K estimated
Momentum
+124%
downloads vs prior 30d
Biggest opportunity: Swap “drag and drop” and “visual editor” for “love” and “page builder plugin”. “drag and drop” isn't earning its slot: it only gets you to #19. “love” sits at #7 untagged, close enough for a declared tag to move it up. “visual editor” isn't earning its slot: it only gets you to #13. “page builder plugin” sits at #9 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
89 health vs 72 average across 1,890 Page Builders plugins
Install conversion
How it's measured →0.7%
of downloads still active
At least 400K of 59.5M lifetime downloads are still running, below its category: the median Page Builders plugin keeps 2.4%, across 1,263 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Page Builders plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 13 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Updated 12 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.8★ over 1,005 reviews, smoothed to 4.77★
5 of 5 tags set · short description in place
2 of 2 support threads resolved in the last 2 months
Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
51
Momentum
Holding steady
+0.7
Velocity
places per keyword, 28d
39%
Breadth
of keywords climbing, 28d
+1.6
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| page builder by siteorigin | #1 | #1 | 0 |
| siteorigin | #1 | #1 | 0 |
| siteorigin page builder | #1 | #1 | 0 |
| siteorigin widgets | #1 | #1 | up 1 |
| drag and drop page builder | #3 | #3 | up 6 |
| page builder your tag | #4 | #4 | down 1 |
| responsive design your tag | #4 | #4 | up 8 |
| drag and drop panels | #2 | #2 | 0 |
| siteorigin widgets bundle | #2 | #2 | 0 |
| love | #7 | #5 | 0 |
| website builder your tag | #10 | #8 | up 9 |
| visual editor your tag | #13 | #10 | up 9 |
| builder | #14 | #12 | up 6 |
| page builder plugin | #9 | #9 | 0 |
| landing page builder | #9 | #7 | 0 |
| quote builder | #10 | #10 | up 4 |
| build | #15 | #12 | up 5 |
| visual builder | #11 | #7 | up 1 |
| drag and drop your tag | #19 | #16 | up 3 |
| love it | #7 | #5 | up 1 |
360 searches this plugin appeared in over the last 90 days, 20 listed. 308 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Swap “drag and drop” and “visual editor” for “love” and “page builder plugin”. “drag and drop” isn't earning its slot: it only gets you to #19. “love” sits at #7 untagged, close enough for a declared tag to move it up. “visual editor” isn't earning its slot: it only gets you to #13. “page builder plugin” sits at #9 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “visual editor”. #13 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 1.1M · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
13
releases in the last 12 months
12d ago
latest release · v2.38.0 · 19 Oct 2026
217
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “400K+”. Our estimate pins where the real number sits.
Crossed into this band 4 months ago; the previous band took 13 months to cross, which places it about 66% of the way through.
Install history since 1 Sep 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ Adrian Mörchen1.4y ago
Despite using the block editor on any (new) website, I’m still using SiteOrigin’s on 3 customers pages (since 8+ years) … The developers have done a very good job in developing a clean, easily usable and esp. non-techy-user-friendly editor. Like others (i.e. Elementor), this editor is not bloated, just works (never had any problems) and has a very good feature set.
Read on wp.org ↗ - ★★★★★ adventurousghost1.9y ago
Great plugin, especially with premium add-ons. But what makes it the best is their AMAZING other worldly support.
Read on wp.org ↗ - ★★★★★ paulstenning2.6y ago
This plugin works well and is fully supported, but the amount of updates is excessive – 9 so far this year. This can make it more difficult to ensure our websites are kept up to date.
Read on wp.org ↗ - ★★★★★ gertjuergensen2.7y ago
It works as promised. I am extremely satisfied with this plugin.
Read on wp.org ↗ - ★★★★★ DB3.6y ago
I’ve been using SiteOrigin for 5 years now. Not officially at the beginning with SiteOrigin as my theme had a forked version of it, but I easily moved over to the official one, this one within a year later or so later. Anyway, been using Page Builder by SiteOrigin, SiteOrigin Widgets Bundle, and of course SiteOrigin Premium with 0 issues, and just all work with Classic and TinyMCE.It’s my permanent building structure. So long as they permanently keep supporting Classic Editor / Classic Widgets
Read on wp.org ↗ - ★★★★★ Rana3.8y ago
The basic page builder is quite good for starters. Very well documented with support. I hope they adapt more features from other popular plugins.
Read on wp.org ↗ - ★★★★★ Sparen3.9y ago
Siteorigin really does a great job by developing & upgrade their plugins and support the wordpress community! This topic was modified 3 years, 7 months ago by Sparen.
Read on wp.org ↗ - ★★★★★ jackmclean4.0y ago
Best page builder
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 2.35.0 Layout Block: Strengthened save-time security so widget content is verified when saved and rendered from a trusted copy, keeping embeds and other advanced content intact for all visitors. Layout Block: Extended the same 2.35.0
- — Version 2.34.5 Embedded Video: Preserved the stored video value on save when unchanged, so untouched widgets are no longer rewritten. 2.34.5
- — Version 2.34.4 Lazy Load: Skipped lazy-load tagging on the style wrapper when an overlay is present to prevent duplicate images. Visual Styles: Matched color picker controls to 28px for consistent sizing. Restored post globals after ad 2.34.4
- — Version 2.34.3 Style Fields: Restored input and select sizing in Page Builder style settings. 2.34.3
- — Version 2.34.2 Code Tab: Fixed the widget dialog font family regression. Customizer: Fixed dialog font family scoping to prevent Dashicons conflicts. Layout Block: Fixed column resizing crashes and inflated row minimum heights in ifram 2.34.2
- — Version 2.34.1 Copy Content: Fixed slug corruption during save caused by slug uniqueness filters. Ditty: Added compatibility to prevent UI conflicts on Page Builder admin screens. Events Manager: Fixed publish status regression in the 2.34.1
Security history
via Wordfence IntelligenceAll 12 disclosed vulnerabilities are patched in the current version (2.38.0). Sites still on an older version should update.
- Patched Medium · 6.4 Page Builder by SiteOrigin < 2.38.0 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗2026-10-28 CVE-2026-110506 Improper Neutralization of Input During Web Page Generation Affects < 2.38.0 Patched in 2.38.0
- Patched Medium · 4.3 Page Builder by SiteOrigin < 2.38.0 - Authenticated (Contributor+) Information Exposure ↗2026-10-28 CVE-2026-110507 Exposure of Sensitive Information to an Unauthorized Actor Affects < 2.38.0 Patched in 2.38.0
- Patched Medium · 6.4 Page Builder by SiteOrigin <= 2.34.3 - Authenticated (Contributor+) Stored Cross-Site Scripting via panels_data Parameter ↗2026-06-26 CVE-2026-13295 Improper Neutralization of Input During Web Page Generation Affects <= 2.34.3 Patched in 2.34.4
- Patched High · 8.8 Page Builder by SiteOrigin <= 2.33.5 - Authenticated (Contributor+) Local File Inclusion ↗2026-03-02 CVE-2026-2448 Improper Limitation of a Pathname to a Restricted Directory Affects <= 2.33.5 Patched in 2.34.0
- Patched Medium · 6.4 Page Builder by SiteOrigin <= 2.31.4 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗2025-02-28 CVE-2025-1459 Improper Neutralization of Input During Web Page Generation Affects <= 2.31.4 Patched in 2.31.5
- Patched Medium · 6.4 Page Builder by SiteOrigin <= 2.31.0 - Authenticated (Contributor+) Stored Cross-Site Scripting via Row Label Parameter ↗2025-01-13 CVE-2024-12240 Improper Neutralization of Input During Web Page Generation Affects <= 2.31.0 Patched in 2.31.1
- Patched Medium · 6.4 Page Builder by SiteOrigin <= 2.29.15 - Authenticated (Contributor+) Stored Cross-Site Scripting via 'siteorigin_widget' Shortcode ↗2024-05-20 CVE-2024-4361 Improper Neutralization of Input During Web Page Generation Affects <= 2.29.15 Patched in 2.29.16
- Patched Medium · 6.4 Page Builder by SiteOrigin <= 2.29.6 - Authenticated (Contributor+) Stored Cross-Site Scripting via Legacy Image Widget ↗2024-03-22 CVE-2024-2202 Improper Neutralization of Input During Web Page Generation Affects <= 2.29.6 Patched in 2.29.7
- 2015-12-01 Improper Neutralization of Input During Web Page Generation Affects < 2.0.5 Patched in 2.0.5
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 86 languages, 11 at 90% or more
Plus 62 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Share of voice
How often each assistant names Page Builder by SiteOrigin when asked about this topic, where it comes in the answer, and how that compares with its wp.org search position. Latest run 25 Oct 2026.
- Assistants
- ChatGPT, Claude
- Topics tracked
- Page builder
Readme readiness
6 of 8 pass · checked 27 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Build responsive page layouts using the widgets you know and love using this simple drag and drop page buil..."
- ✓ Has a FAQ 6 questions in the FAQ.
- ✓ FAQ asks real questions 6 of 6 read like questions a user would type.
- ✓ Names who it is for Names its audience or use cases ("if you need", "perfect for").
- ✓ Names what it works with Mentions Block editor, Yoast, Rank Math.
- ! Headings and lists 14 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 4,066 characters of description.
- ! Tags match the text Only 2 of 5 tags appear in the text ("responsive design", "visual editor", "website builder" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-06-25 500K+ → 400K+ down after 382 days in tier
- 2025-06-08 600K+ → 500K+ down after 331 days in tier
- 2024-07-12 700K+ → 600K+ down after 289 days in tier
- 2023-09-27 800K+ → 700K+ down after 213 days in tier
- 2023-02-26 900K+ → 800K+ down after 239 days in tier
- 2022-07-02 1M+ → 900K+ down after 2150 days in tier
- 2016-08-12 900K+ → 1M+ up after 99 days in tier
- 2016-05-05 800K+ → 900K+ up after 63 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Zion Builder – Website Builder for Speed & Creativity 1K+ installs · 4.3★ · 4 shared tags B -
Kirki – Freeform Page Builder, Website Builder & Customizer 500K+ installs · 4.4★ · 3 shared tags A -
Brizy – Page Builder 60K+ installs · 4.7★ · 3 shared tags A -
Builderius – Landing Page Builder + Dynamic Templates 200+ installs · 4.5★ · 3 shared tags B -
Website Builder by SeedProd — Theme Builder, Landing Page Builder, Coming Soon Page, Maintenance Mode 600K+ installs · 4.9★ · 2 shared tags A -
Page Builder: Pagelayer – Drag and Drop website builder 400K+ installs · 3.9★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for Page Builder by SiteOrigin into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/siteorigin-panels" width="480" height="300" style="border:0" loading="lazy" title="Page Builder by SiteOrigin — Plugin Pulse"></iframe> Page Builder by SiteOrigin: 400K+ active installs, 4.8★ (1,005 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/siteorigin-panels
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