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wp.org search vs our merit ranking: “wordpress page builder”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “wordpress page builder”, we agree with wp.org on the top plugin, and our order differs from theirs on 7 of the top 20. 3 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Bold Page Builder shows at wp.org #10 but places #18 on merit, a gap of 8 places. Its 40K+ installs carry it up the search order; its 3.6★ average from 66 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

WP Table Builder – Drag & Drop Table Builder places #11 on merit, 4.8★ from 681 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7323) wp.org #1 2 Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ · 4.8★ (27821) wp.org #2 3 Beaver Builder Page Builder – Drag and Drop Website Builder 100K+ · 4.7★ (394) wp.org #3 ↑2 4 Forminator Forms – Contact Form, Payment Form & Custom Form Builder 600K+ · 4.8★ (2143) wp.org #4 ↓1 5 WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14387) wp.org #5 ↓1 6 TablePress – Tables in WordPress made easy 600K+ · 5.0★ (4625) wp.org #7 ↑3 1 too low 7 Page Builder by SiteOrigin 400K+ · 4.8★ (1005) wp.org #8 1 too low 8 User Profile Builder – Beautiful User Registration Forms, User Profiles & User Role Editor 40K+ · 4.7★ (738) wp.org #9 ↓2 1 too low 9 Kadence Blocks — Page Builder Toolkit for Gutenberg Editor 600K+ · 4.8★ (333) wp.org #6 3 too high 10 Website Builder by SeedProd — Theme Builder, Landing Page Builder, Coming Soon Page, Maintenance Mode 600K+ · 4.9★ (4699) wp.org #14 4 too low 11 WP Table Builder – Drag & Drop Table Builder 50K+ · 4.8★ (681) wp.org #16 ↓5 5 too low 12 Landing Page Builder – Coming Soon page, Maintenance Mode, Lead Page, WordPress Landing Pages 8K+ · 4.6★ (202) wp.org #11 ↑1 1 too high 13 Duplicate Page 3M+ · 4.8★ (466) wp.org #12 ↑3 1 too high 14 Hustle – Email Marketing, Lead Generation, Optins, Popups 80K+ · 4.4★ (859) wp.org #18 4 too low 15 Popup Builder – Create highly converting, mobile friendly marketing popups. 200K+ · 4.7★ (2215) wp.org #15 ↑8 16 Post and Page Builder by BoldGrid – Visual Drag and Drop Editor 50K+ · 4.7★ (140) wp.org #17 1 too low 17 Ninja Forms – Contact Form Builder with Calculators, Quizzes, Signatures & AI Form Builder 500K+ · 4.4★ (1397) wp.org #24 7 too low 18 Bold Page Builder 40K+ · 3.6★ (66) wp.org #10 ↓1 8 too high 19 Greenshift – animation and page builder blocks 70K+ · 4.8★ (107) wp.org #13 6 too high 20 Gutenverse – WordPress Blocks, Page Builder & Site Editor 20K+ · 4.9★ (190) wp.org #22 ↓4 2 too low 21 Otter Blocks – Gutenberg Blocks, Page Builder for Gutenberg Editor & FSE 300K+ · 4.7★ (251) wp.org #23 ↓4 2 too low 22 Kirki – Freeform Page Builder, Website Builder & Customizer 500K+ · 4.5★ (81) wp.org #20 ↓4 2 too high 23 Xpro Theme Builder For Elementor – FREE 20K+ · 5.0★ (14) wp.org #19 ↑2 4 too high 24 BlockStrap Page Builder – Bootstrap Blocks 2K+ · 4.5★ (4) wp.org #21 3 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.