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Snapchat Pixel for WooCommerce

by Snapchat Inc. · Uncategorized

Free audit wp.org ↗

Snapchat Pixel for WooCommerce

⚠ Stale⚠ Likely abandoned⚠ Few reviews
How scoring works →
43 Health · D
Maintenance 3/100
Rating quality 68/100
Support 70/100

43 health vs 56 average across 16,376 Uncategorized plugins

700+

Active installs

≈750 estimated

12.2K

Total downloads

since 2020

3.75★

Rating (adjusted)

3.4★ raw · 5 reviews

+102%

99

Downloads · 30d

category median +17%

Removal-risk signals

53/100

Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.

  • Long abandoned. No update in 5+ years — the top precursor to removal once a vulnerability is found.
  • Falling behind WordPress. Tested up to WordPress 5.5.20.

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

41 / 100

Under-optimized

Biggest win: Update recency

Update recency 4/100
WP compatibility 22/100
Rating quality 55/100
Listing tuning 92/100

To rank higher: Last updated 1908 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.

Get the full rank-higher report →

Daily downloads

Since 2022-10-05 · 1,425 days · wp.org + Plugin Pulse archive

+102% vs prior 30d
0Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

99

now · peak 242

9730d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Snapchat Pixel for W · #7777 you Pixel Integration fo · #11557 Meta pixel for WordP · #139 Pinterest for WooCom · #203

Rating trend

Star average over time · dips mark rough releases

3.4Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

139per 1k installs · Aug 26

Release cadence

No release in a year
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

0

releases in the last 12 months

4.9y ago

latest release · v1.0.3

4

tagged releases on record

Recent releases

1.0.3 · 4.9y ago1.0.2 · 4.9y ago1.0.0 · 4.9y ago1.0.1 · 5.7y ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v1.0 100%

Estimated active installs

The public count shows “700+”. Our estimate pins where the real number sits.

modeled estimate
700–800 ≈750

Modeled within the band wp.org reports; tightens as we track daily.

Install history · since 2021-05-13 · 1,414 observations

700Installs · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from. The recent download trend is too spiky to read.

Ratings · 5 reviews

Read on wp.org ↗
5★
3 4★
0 3★
0 2★
0 1★
2

Details

Version
1.0.0
Last updated
5.2y ago
Added
2020-10-23 · 5 yrs old
Requires WP
5.2
Tested up to
5.5.20
Requires PHP
5.6.20
Changelog ↗Support forum ↗Reviews ↗Advanced stats ↗

Recent reviews

All reviews on wp.org ↗
  1. ★★★★★ iscameli
    3.8y ago

    it doesn’t track the purchase events so it’s impossible to track the conversions.

    Read on wp.org ↗
  2. ★★★★★ madjedo
    5.1y ago

    Breaks add to cart… (and probably other stuff aswell) Not updated since release. No support. Go install the pixel yourself.

    Read on wp.org ↗
  3. ★★★★★ consultim
    5.1y ago

    Broke my checkout

    Read on wp.org ↗
  4. ★★★★★ noelh
    5.6y ago

    When my customers click on add to card the button keeps loading and products are not added to cart until the page is refreshed. It does not work and my phones, Apple and Android. After disabling Snapchat for Woocommerce everything works fine.

    Read on wp.org ↗
  5. ★★★★★ konstantin808
    5.8y ago

    Please continue keep updates on the plugin

    Read on wp.org ↗

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 7.4.8 · WP 5.5.3

✓ Low memory footprint
✓ Low page-speed impact
✓ Runs on latest PHP + WP
✓ No PHP errors
✓ No JS errors
✓ Activates cleanly
✓ No resource errors
✓ No external HTTP errors
✓ Optimized database use
✕ Frequently updated

Languages

via translate.wordpress.org

Translated into 1 language, 1 at 90% or more · development strings

Swedish 91%

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-08-20 800+ → 700+ down after 41 days in tier
  2. 2026-07-10 900+ → 800+ down after 103 days in tier
  3. 2026-03-29 1K+ → 900+ down

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Preview card ↗

Snapchat Pixel for WooCommerce: 700+ active installs, 3.4★ (5 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/snap-pixel-for-woocommerce