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remarketable

by jacobmhulse · Social

Facebook Pixel added to every Page including Standard and WooCommerce Events with custom data. Easy setup, no coding! WooCommerce 3 ready!

⚠ Stale⚠ Likely abandoned
How scoring works →
49 Health · D
Maintenance 3/100
Rating quality 87/100
Support 70/100

49 health vs 55 average across 1,135 Social plugins

High removal-risk signals

63/100

Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.

  • Long abandoned. No update in 7+ years — the top precursor to removal once a vulnerability is found.
  • Compatibility drift. Tested only up to WordPress 5.2.26, well behind 6.8.

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

46 / 100

Under-optimized

Biggest win: Update recency

Update recency 1/100
WP compatibility 15/100
Rating quality 78/100
Listing tuning 100/100

To rank higher: Last updated 2566 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.

Get the full rank-higher report →

Daily downloads

Since 2022-10-05 · 1,425 days · wp.org + Plugin Pulse archive

+53% vs prior 30d
0Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

110

now · peak 2.4K

10930d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

remarketable · #8423 you Easy Pixels CF7 exte · #13998 Meta pixel for WordP · #139 wetracked.io for Woo · #7649

Rating trend

Star average over time · dips mark rough releases

4.8Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

182per 1k installs · Aug 26

Release cadence

No release in a year
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

0

releases in the last 12 months

7.1y ago

latest release · v5.2

27

tagged releases on record

Recent releases

5.2 · 7.1y ago5.1 · 7.1y ago5.0 · 7.1y ago4.5 · 9.4y ago4.4 · 9.4y ago4.3 · 10.3y ago4.2 · 10.3y ago4.1 · 10.3y ago4.0 · 10.3y ago3.5 · 10.4y ago3.4 · 10.4y ago3.3 · 10.4y ago3.2 · 10.4y ago3.1 · 10.4y ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 86% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v5.2 86%
v4.5 14%

Estimated active installs

The public count shows “600+”. Our estimate pins where the real number sits.

tracked estimate
600–700 ≈650

Refined from the date this plugin crossed into its current band.

Install history · since 2016-03-22 · 1,422 observations

600Installs · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.

Details

Version
5.2
Last updated
7.0y ago
Added
2015-12-10 · 10 yrs old
Requires WP
4.0
Tested up to
5.2.26
Requires PHP
5.2.4

Recent reviews

All reviews on wp.org ↗
  1. sondrakinsey
    9.4y ago

    I discovered an incompatibility with another plugin, and it was fixed within a matter of hours. Incredible! The plugin does just what it says. Easy to use.

    Read on wp.org ↗
  2. Kokomo
    9.4y ago

    Plugin works as advertised, support is quick and helpful. Thanks!

    Read on wp.org ↗
  3. alexkappel
    10.3y ago

    Fixed my issue within a day. Thanks!

    Read on wp.org ↗
  4. jenseo
    10.4y ago

    Well, what the title says. Plugin does it’s job perfectly and gives us so much data to work with on Facebook. We had a minor issue, but when reported, we had a great dialogue with the developers and a fix was provided really fast. Thanks guys for making our life easier!

    Read on wp.org ↗
  5. Doug Smith
    10.4y ago

    The plugin owner is offering discounts on the pro version for leaving a five-star rating here. That means you can’t trust the ratings to be an honest evaluation.

    Read on wp.org ↗
  6. darrenblittlejohn
    10.4y ago

    Finally, a pixel plugin that works. Thank you!

    Read on wp.org ↗
  7. cbastien
    10.4y ago

    My programmer couldn’t help me with my Pixel conversion for Facebook and this plugin is the solution I was looking for.

    Read on wp.org ↗
  8. hugosilvadiamond
    10.4y ago

    I’ve tried 4 or 5 plugins to make this work and this was the only which really worked with ajax add to cart. There is only one small issue. I have products which can be added to cart directly via ajax in the front page. But the plugin only supports shop and product page. Thankfully the great customer support helped my fix this 🙂

    Read on wp.org ↗

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 7.2.16 · WP 5.3

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-05-12 700+ → 600+ down after 162 days in tier
  2. 2025-12-01 800+ → 700+ down after 138 days in tier
  3. 2025-07-16 900+ → 800+ down after 2 days in tier
  4. 2025-07-14 800+ → 900+ up after 1 days in tier
  5. 2025-07-13 900+ → 800+ down after 114 days in tier
  6. 2025-03-21 1K+ → 900+ down after 731 days in tier
  7. 2023-03-21 2K+ → 1K+ down

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Drop a live Pulse card for remarketable into a readme, a review or a deck. It updates itself.

<iframe src="https://plugins.wpmayor.com/embed/wp-facebook-pixel" width="480" height="300" style="border:0" loading="lazy" title="remarketable — Plugin Pulse"></iframe>
Preview card ↗

remarketable: 600+ active installs, 4.8★ (19 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/wp-facebook-pixel