Tasty Recipes Lite – WordPress Recipe Card Plugin with Built-In Recipe Schema
by Strategy11 Team · SEO
Also makes 5 other plugins · 317.3K+ installs across the portfolio →
The WordPress recipe plugin food bloggers and recipe creators love. Schema comes baked in, so Google shows off your recipes!
84 health vs 64 average across 1,223 SEO plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Biggest win: Rating quality
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Daily downloads
Since 2025-02-09 · 567 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
2.2K
now · peak 3.6K
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
12
releases in the last 12 months
2mo ago
latest release · v1.2.6
18
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 72% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “2K+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
At the current install trend, crossing 3K+ in roughly 262 days.
Install history · since 2025-02-08 · 564 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
A small install base leaves thin data to model from. The range spans more than 10x because wp.org publishes install counts as broad bands, and conversion and price compound on top. Read the midpoint as an order of magnitude, not a valuation.
How we estimate this
Assumptions
- Free → paid conversion. 0.5%–2% of active installs pay for the pro tier. Typical for freemium WordPress plugins; the real rate varies a lot by product.
- Annual price per customer. $79–$149 a year, typical for SEO plugins rather than this plugin's own pricing.
- Acquisition multiple. 2.5x–4.5x annual revenue, the going range for small WordPress-plugin businesses, stretched a little because downloads are growing.
- Install base. 2K–3K active installs, from our install estimate (wp.org only publishes the floor).
Inputs
- Active installs
- 2K–3K
- Category
- SEO
- Pro tier
- detected ("Lite" naming, the free tier of a paid product)
- Download trend
- growing (30d downloads up vs prior 30d)
- Reviews
- 2
- Last updated
- 1 days ago
Revenue is installs × conversion × price; value is revenue × a typical acquisition multiple. Every factor is an assumption band, so the output is a wide range on purpose. If you're buying or selling, treat this as a starting point for due diligence.
Details
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.2.6 New: Save Recipe/Newsletter setting to allow visitors to send a recipe via email New: Action hook tasty_recipes_before_ingredients_section for developers to add content above the ingredients section Enhancement: Improved 1.2.6
- — Version 1.2.5 New: AI Scraper Prevention setting to block AI crawlers from scraping your recipes via robots.txt rules and meta tags New: “Trust With Google” quick link option that lets visitors set your site as a Google Preferred Sour 1.2.5
- — Version 1.2.4 Enhancement: Updated the Tasty Affiliate settings to the new affiliate system 1.2.4
- — Version 1.2.3 Fix: Issue with script loading causing unnecessary load. Shout out to Carla at Foodie Digital for finding the issue! Fix: Issue with color customizations being applied inline as !important for the recipe buttons. 1.2.3
- — Version 1.2.2 Fix: “Jump to” issues on pages with ads Fix: New taxonomies showing in sitemaps when disabled 1.2.2
- — Version 1.2.1 New: Taxonomy links and archive pages are disabled by default New: Option to enable/disable the taxonomy links and archive pages Fix: Bug with detail value color for the new taxonomy links Fix: Bug with permalinks on rea 1.2.1
Known vulnerabilities
via Wordfence Intelligence2 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
Languages
via translate.wordpress.orgTranslated into 1 language, 0 at 90% or more
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-03-28 1K+ → 2K+ up after 1 days in tier
- 2026-03-27 2K+ → 1K+ down after 2 days in tier
- 2026-03-25 1K+ → 2K+ up after 163 days in tier
- 2025-10-13 900+ → 1K+ up after 7 days in tier
- 2025-10-06 800+ → 900+ up after 8 days in tier
- 2025-09-28 700+ → 800+ up after 4 days in tier
- 2025-09-24 600+ → 700+ up after 11 days in tier
- 2025-09-13 500+ → 600+ up after 6 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Recipe Card Blocks Lite 10K+ installs · 4.5★ · 4 shared tags A -
Create 6K+ installs · 4.2★ · 3 shared tags A -
WP Recipe Maker 50K+ installs · 4.9★ · 2 shared tags A -
Recipe Cards For Your Food Blog from Zip Recipes 1K+ installs · 4.7★ · 2 shared tags A -
Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ installs · 4.8★ · 1 shared tag A -
Rank Math SEO – AI SEO Tools to Dominate SEO Rankings 4M+ installs · 4.8★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Tasty Recipes Lite – WordPress Recipe Card Plugin with Built-In Recipe Schema into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/tasty-recipes-lite" width="480" height="300" style="border:0" loading="lazy" title="Tasty Recipes Lite – WordPress Recipe Card Plugin with Built-In Recipe Schema — Plugin Pulse"></iframe> Tasty Recipes Lite – WordPress Recipe Card Plugin with Built-In Recipe Schema: 2K+ active installs, 5.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/tasty-recipes-lite