Tealium
by Tealium · Uncategorized
Adds the Tealium tag and creates a data layer/data object for your WordPress site.
69 health vs 56 average across 16,376 Uncategorized plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Biggest win: Rating quality
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Daily downloads
Since 2022-10-05 · 1,424 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
305
now · peak 1.8K
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
12mo ago
latest release · v2.1.22
31
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “600+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2015-04-01 · 1,420 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.
Details
Recent reviews
All reviews on wp.org ↗- ★★★★★ satoriit5.6y ago
I was easily able o use the data that is set and push it to GTM data layer, thank you. Not sure how Tealium could help us, if you feel like summarising in a sentence then feel free to reply to this review. Thank you
Read on wp.org ↗ - ★★★★★ arippberger10.1y ago
Makes integrating WordPress and Tealium easy.
Read on wp.org ↗
Known vulnerabilities
via Wordfence Intelligence1 disclosed vulnerability on record for this plugin, fixed in the current version. Sites on older versions stay exposed until they update.
- 2025-06-19 CVE-2025-50018 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 2.1.20 Patched in 2.1.21
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.8.2
Languages
via translate.wordpress.orgTranslated into 3 languages, 1 at 90% or more
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-06-29 700+ → 600+ down after 190 days in tier
- 2025-12-21 800+ → 700+ down after 13 days in tier
- 2025-12-08 700+ → 800+ up after 6 days in tier
- 2025-12-02 800+ → 700+ down after 368 days in tier
- 2024-11-29 900+ → 800+ down after 17 days in tier
- 2024-11-12 1K+ → 900+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
- G Google Tag Manager 10K+ installs · 4.0★ · 2 shared tags B
-
Easy Google Tag Manager 200+ installs · 4.1★ · 2 shared tags D - W WP Analytics Tag Manager 200+ installs · 3.6★ · 2 shared tags D
-
Ensighten 10+ installs · 3.6★ · 2 shared tags D -
Conversion Pixel and Tracking Tag Manager — installs · 3.6★ · 2 shared tags C -
GTM4WP – A Google Tag Manager (GTM) plugin for WordPress 700K+ installs · 4.5★ · 1 shared tag B
Embed this report card
Drop a live Pulse card for Tealium into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/tealium" width="480" height="300" style="border:0" loading="lazy" title="Tealium — Plugin Pulse"></iframe> Tealium: 600+ active installs, 5.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-08-28. https://plugins.wpmayor.com/plugin/tealium