Tracking Code Manager
by Data443 Risk Mitigation, Inc. · Uncategorized
Also makes 11 other plugins · 202.4K+ installs across the portfolio →
A plugin to manage ALL of your tracking code and conversion pixels. Compatible with Facebook Ads, Google Adwords, WooCommerce, Easy Digital Downloads, …
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Health
B 83/100
no flags
Active installs
90K+
≈99K estimated
Momentum
-14%
downloads vs prior 30d
Biggest opportunity: Swap “track google ad” and “map google ads” for “blockchain” and “tracking”. “track google ad” isn't earning its slot: it only gets you to #13. “blockchain” sits at #4 untagged, close enough for a declared tag to move it up. “map google ads” isn't earning its slot: it only gets you to #11. “tracking” sits at #4 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
83 health vs 58 average across 25,763 Uncategorized plugins
Install conversion
How it's measured →3.3%
of downloads still active
At least 90K of 2.7M lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,774 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 3 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Support resolution
Updated 74 days ago
Tested up to WordPress 7.0.8, the current branch or newer
4.1★ over 58 reviews, smoothed to 4.10★
5 of 5 tags set · short description in place
0 of 1 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
37
Momentum
Losing ground
-0.3
Velocity
places per keyword, 28d
18%
Breadth
of keywords climbing, 28d
-0.2
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| deliver content by ad your tag | #1 | #2 | up 2 |
| tracking code manager | #2 | #3 | 0 |
| tracking code | #2 | #3 | down 1 |
| profit google ad your tag | #2 | #2 | up 2 |
| google adwords | #2 | #2 | 0 |
| adwords | #2 | #2 | 0 |
| profit tracking | #1 | #1 | 0 |
| tracking | #4 | #6 | up 1 |
| code manager | #5 | #7 | up 1 |
| utm management your tag | #5 | #5 | down 2 |
| blockchain | #4 | #3 | up 1 |
| post tracking code | #3 | #5 | 0 |
| code | #9 | #11 | down 1 |
| affiliate conversion tracking | #3 | #3 | up 1 |
| google adwords conversion tracking | #3 | #2 | 0 |
| country code | #6 | #7 | 0 |
| post tracking | #4 | #7 | down 1 |
| map google ads your tag | #11 | #15 | up 3 |
| add tracking code | #4 | #7 | down 3 |
| profit manager | #4 | #6 | down 1 |
259 searches this plugin appeared in over the last 90 days, 20 listed. 184 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Swap “track google ad” and “map google ads” for “blockchain” and “tracking”. “track google ad” isn't earning its slot: it only gets you to #13. “blockchain” sits at #4 untagged, close enough for a declared tag to move it up. “map google ads” isn't earning its slot: it only gets you to #11. “tracking” sits at #4 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “map google ads”. #11 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
- One page off on “track google ad”. #13 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,490 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 101.5K · peaks are release surges
Directory rank
wp.org popularity rank over time · lower is better
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
3
releases in the last 12 months
2mo ago
latest release · v2.8.0 · 20 Aug 2026
28
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “90K+”. Our estimate pins where the real number sits.
Crossed into this band 7 months ago and the previous band took 7.4 years to cross, so the real count is still just under 100K.
Install history since 3 Oct 2020
Recent reviews
All reviews on wp.org ↗- ★★★★★ planetaweb4.9y ago
Excelente y facil de usar
Read on wp.org ↗ - ★★★★★ jcalcagni20085.8y ago
Felicitaciones, excelente plugin, práctico y muy fácil de usar. Para ser un plugin perfecto para la inserción de códigos en una página construida con WordPress solo le faltaría considerar la opción de insertar códigos en el Footer. This topic was modified 4 years, 1 month ago by jcalcagni2008.
Read on wp.org ↗ - ★★★★★ eddygk5.9y ago
One of my favorite tools on my tool belt of WordPress plug-ins! This topic was modified 5 years, 7 months ago by eddygk.
Read on wp.org ↗ - ★★★★★ touchdowntech5.9y ago
Go with the Pro version. It’s very reasonably priced. I have not found an easier or simpler way to implement tracking for my WordPress site. I’ve also used it with WooCommerce sites and it works great for tracking Google Ad conversions.
Read on wp.org ↗ - ★★★★★ eurotunes6.0y ago
Simple to use and works as promised
Read on wp.org ↗ - ★★★★★ wpstack926.8y ago
I purchased this product as a single site license: “Thank you for your purchase. Please click on the link(s) below to download your files. Tracking Code Manager PRO – SKU: – – Single-site” After a year I received an email that my license is about to expire. I asked if that means that the product will stop working. “Your purchased licence includes one year of free product updates and premium support. After one year, you can still use the products you’ve purchased, however you will no longer have access to file downloads, updates or premium support.” This statement was untrue as it turned out after the license expired: “Unfortunately, if the license key is expired, you won’t be able to access to the option panel.” Asked about the wrongful product description as single site instead of annual license support replied: “Unfortunately, the only thing i can do is forward your email to our commercial department to improve the sales and faqs page.” I am very surprised WordPress.org is giving a platform to these kind of business practices.
Read on wp.org ↗ - ★★★★★ jonroc8047.0y ago
I’ve tried at least 10 different ways to manage tracking code and Tracking Code Manager is the fastest and easiest way to keep track of all my marketing scripts.
Read on wp.org ↗ - ★★★★★ tomsommer7.3y ago
This plugin breaks WP Super Cache because it messes with $_POST
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 2.6.0 Release Date – 2026-5-20 Test plugin against WordPress 7.0 2.6.0
- — Version 2.5.0 Release Date – 2025-6-16 Test plugin against PHP 8.4.4 RDU-1630 Avoid writing to $_POST superglobal and fix null argument warning 2.5.0
- — Version 2.4.0 Release Date – 2024-12-22 Require untiltered_html to add codes in the post editor. 2.4.0
- — Version 2.3.0 Release Date – 2024-7-3 In a multisite configuration, the unfiltered_html capability is required to change plugin settings (the Super-Admin role has this by default). 2.3.0
- — Version 2.2.0 Release Date – 2024-3-7 RDU-1121 Fix a potential vulnerability 2.2.0
- — Version 2.1.0 Release Date – 2024-2-22 Fix a potential vulnerability Fix PHP warnings 2.1.0
Security history
via Wordfence IntelligenceAll 8 disclosed vulnerabilities are patched in the current version (2.8.0). Sites still on an older version should update.
- Patched Medium · 6.1 Tracking Code Manager <= 2.6.0 - Reflected Cross-Site Scripting via 'TCM_ErrorMessages' ↗2026-10-14 CVE-2026-15180 Improper Neutralization of Input During Web Page Generation Affects <= 2.6.0 Patched in 2.7.0
- Patched Medium · 6.4 Tracking Code Manager <= 2.3.0 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗2024-12-23 CVE-2024-8721 Improper Neutralization of Input During Web Page Generation Affects <= 2.3.0 Patched in 2.4.0
- Patched Medium · 4.4 Tracking Code Manager <= 2.2.0 - Authenticated (Administrator+) Stored Cross-Site Scripting ↗2024-06-03 CVE-2024-6335 Improper Neutralization of Input During Web Page Generation Affects <= 2.2.0 Patched in 2.3.0
- Patched Medium · 4.4 Tracking Code Manager <= 2.0.16 - Authenticated (Administrator+) Stored Cross-Site Scripting ↗2024-03-18 CVE-2024-2579 Improper Neutralization of Input During Web Page Generation Affects <= 2.0.16 Patched in 2.1.0
- 2017-05-10 Improper Neutralization of Input During Web Page Generation Affects <= 1.11.4 Patched in 1.11.5
- 2017-05-10 Uncontrolled Resource Consumption Affects <= 1.11.4 Patched in 1.11.5
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "A plugin to manage ALL of your tracking code and conversion pixels. Compatible with Facebook Ads, Google Ad..."
- ✓ Has a FAQ 9 questions in the FAQ.
- ✓ FAQ asks real questions 9 of 9 read like questions a user would type.
- ! Names who it is for One audience phrase ("if you need"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Google Analytics, Easy Digital Downloads, Facebook.
- ! Headings and lists 2 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 3,275 characters of description.
- ! Tags match the text Only 0 of 5 tags appear in the text ("deliver content by ad", "map google ads", "profit google ad", "track google ad", "UTM management" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-04-03 100K+ → 90K+ down after 2695 days in tier
- 2018-11-16 80K+ → 100K+ up after 359 days in tier
- 2017-11-22 60K+ → 80K+ up after 225 days in tier
- 2017-04-11 50K+ → 60K+ up after 68 days in tier
- 2017-02-02 40K+ → 50K+ up after 84 days in tier
- 2016-11-10 30K+ → 40K+ up after 40 days in tier
- 2016-10-01 20K+ → 30K+ up after 175 days in tier
- 2016-04-09 10K+ → 20K+ up after 150 days in tier
Embed this report card
Drop a live Pulse card for Tracking Code Manager into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/tracking-code-manager" width="480" height="300" style="border:0" loading="lazy" title="Tracking Code Manager — Plugin Pulse"></iframe> Tracking Code Manager: 90K+ active installs, 4.1★ (58 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/tracking-code-manager
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