Adobe Fonts (formerly Typekit) for WordPress
by Tectalic · Uncategorized
Also makes 3 other plugins · 14K+ installs across the portfolio →
Integrate the Adobe Fonts service into your WordPress website or blog to use a range of over 25,000 high-quality fonts.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
D 54/100
Stale · Likely abandoned · Few reviews
Active installs
10K+
≈15K estimated
Momentum
+2%
downloads vs prior 30d
Biggest opportunity: Swap “design” for “adobe fonts”. “design” isn't earning its slot: you're not in the first 24 results for its own search. “adobe fonts” sits at #7 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
54 health vs 58 average across 25,752 Uncategorized plugins
Install conversion
How it's measured →3.0%
of downloads still active
At least 10K of 332.7K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,773 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Removal-risk signals
28/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Not actively maintained. No update in about 2 years.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Room to improve
Most to gain: Update recency
Updated 837 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.6.11; the current branch is 6.8
4.9★ over 7 reviews, smoothed to 4.20★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 837 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
41
Momentum
Losing ground
-0.3
Velocity
places per keyword, 23d
25%
Breadth
of keywords climbing, 23d
0.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| adobe fonts | #7 | #13 | 0 |
| typekit your tag | #9 | #10 | down 2 |
| adobe your tag | #24 | #19 | down 3 |
| design your tag | Not in the top 24 | ||
| font your tag | Not in the top 24 | ||
| fonts your tag | Not in the top 24 | ||
4 searches this plugin appeared in over the last 90 days, 3 listed. 1 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “design” for “adobe fonts”. “design” isn't earning its slot: you're not in the first 24 results for its own search. “adobe fonts” sits at #7 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 9.5K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
2.3y ago
latest release · v1.10.1 · 17 Jul 2024
22
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 70% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “10K+”. Our estimate pins where the real number sits.
Crossed into this band 3 years ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 13 Dec 2020
Recent reviews
All reviews on wp.org ↗- ★★★★★ fuzzyink8.1y ago
It’s easy-to-use and great for brand consistency.
Read on wp.org ↗ - ★★★★★ itsoft3g8.7y ago
I was working on optimization of a site. Initial js script loading from your plugin was creating render blocking, even though fonts loaded using async technique. Today I saw your update, it looks like initial script is loaded asynchronously now and it is removed from render blocking, checked with google pagespeed insights. Thank you 🙂
Read on wp.org ↗ - ★★★★★ nemophilist9.9y ago
Makes using Typekit Fonts a total breeze. I probably won’t use Google Fonts much any more as this is so easy. I especially found the CSS box in the settings very helpful so I didn’t have to alter my theme or child theme in any way.
Read on wp.org ↗ - ★★★★★ vincethebutcher11.1y ago
I installed the plugin and went and created a free account at TypeKit. I was under the impression that the font would just automatically take over. But the font only works for css that I specify. Still pretty good, easy to use, just wish it would automatically take over.
Read on wp.org ↗ - ★★★★★ Jasper11.2y ago
works. A+
Read on wp.org ↗ - ★★★★★ jennavery4211.5y ago
Does what it’s supposed to do! Great support!
Read on wp.org ↗ - ★★★★★ crplz12.0y ago
simple an unobtrusive plugin, “set it & forget it” kind of performance for typekit fonts, well supported by adobe.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.10.0 Renamed to “Adobe Fonts (formerly Typekit) for WordPress.” Updated the help/description to reflect the differences between Adobe Fonts and Typekit. Marked as compatible with WordPress 6.5. 1.10.0
- — Version 1.9.0 Added support for Typekit’s new CSS embed method. Added support for Typekit’s improved Advanced JavaScript embed code. Simplified settings screen (just enter your Kit ID rather than your full embed code). WordPress 4.9 c 1.9.0
- — Version 1.8.4 Added support for Typekit’s synchronous tracking code by setting async to false. Useful for avoiding FOUT. WordPress 4.8 compatibility. 1.8.4
- — Version 1.8.3 WordPress 4.7 compatibility. Added “Settings” link on plugins screen. 1.8.3
- — Version 1.8.2 WordPress 4.6 compatibility. Improved handling of the HTTP response when verifying a Typekit Kit URL. 1.8.2
- — Version 1.8.1 PHP7 compatibility (no more deprecated constructor warning). 1.8.1
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.6
Languages
via translate.wordpress.orgTranslated into 58 languages, 1 at 90% or more
Plus 34 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Integrate the Adobe Fonts service into your WordPress website or blog to use a range of over 25,000 high-qu..."
- ✓ Has a FAQ 3 questions in the FAQ.
- ✓ FAQ asks real questions 3 of 3 read like questions a user would type.
- ! Names who it is for One audience phrase ("use this"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions Multisite.
- ! Headings and lists 0 headings and 1 list; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 1,476 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "design" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2023-11-17 20K+ → 10K+ down after 2 days in tier
- 2023-11-15 10K+ → 20K+ up after 1 days in tier
- 2023-11-14 20K+ → 10K+ down after 1066 days in tier
- 2020-12-13 30K+ → 20K+ down after 1115 days in tier
- 2017-11-24 20K+ → 30K+ up after 407 days in tier
- 2016-10-13 10K+ → 20K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Local Google Fonts 100K+ installs · 4.5★ · 2 shared tags A -
Japanese font for WordPress(Previously: Japanese Font for TinyMCE) 10K+ installs · 3.9★ · 2 shared tags C -
Customify 10K+ installs · 3.8★ · 2 shared tags A - H Hangeul Web Fonts 200+ installs · 3.6★ · 2 shared tags
-
SMNTCS Adobe Typekit Fonts 100+ installs · 3.6★ · 2 shared tags -
Simple Fonts Loader 80+ installs · 3.6★ · 2 shared tags
Embed this report card
Drop a live Pulse card for Adobe Fonts (formerly Typekit) for WordPress into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/typekit-fonts-for-wordpress" width="480" height="300" style="border:0" loading="lazy" title="Adobe Fonts (formerly Typekit) for WordPress — Plugin Pulse"></iframe> Adobe Fonts (formerly Typekit) for WordPress: 10K+ active installs, 4.9★ (7 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/typekit-fonts-for-wordpress
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