WCBoost – Variation Swatches

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

Share of active installs on each version of this plugin · 91% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

Refined from the date this plugin crossed into its current band.

At the current install trend, crossing 60K+ in roughly 161 days.

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A declining trend compresses what a buyer would pay.

1. ★★★★★ lwicenciak

   1.3y ago

   Purchase Refunded This topic was modified 1 year, 2 months ago by lwicenciak.

   Read on wp.org ↗
2. ★★★★★ ecothemes

   1.3y ago

   This plugin is amazing! Super easy to use – just install and set up in minutes. My customers can now configure swatches themself. It works great on all my online stores without any problems. Thank you to the developer for making shopping easier for my customers. Definitely 5 stars!

   Read on wp.org ↗
3. ★★★★★ reflex84

   3.0y ago

   Agree with the first 2 reviews – Simple, lightweight, does the job just perfect! Well done to the author!!

   Read on wp.org ↗
4. ★★★★★ Roman

   3.1y ago

   I tested 7 plugins from the wordpress.org repository and out of 7 plugins, only 2 turned out to be good. Of the 2 remaining plugins, this one turned out to be the best, and all because it: Does not contain ads (customer sites should not see ads) Doesn’t add any new menus Works perfect Does not contain unnecessary settings Many thanks to the authors, keep up the good work, you made a great product. I recommend this plugin to everyone and I myself will now use it on all sites with WooCommerce.

   Read on wp.org ↗
5. ★★★★★ Arne

   4.3y ago

   This is a great plugin that adds only adds, what should be available by default in WooCommerce. No unnessesary settings or upsells. Thank you.

   Read on wp.org ↗

Recent releases and news for this plugin

1. — Version 1.1.4 Improve performance by adding static caching for settings and attribute lookups. Stop storing default values in the database. Fix incorrect tooltip arrow color. 1.1.4
2. — Version 1.1.3 Ensured compatibility with WordPress 6.9 Ensured compatibility with WooCommerce 10.4 1.1.3
3. — Version 1.1.2 Add a new invalid swatches display setting with improved visual feedback. Enhance invalid swatches styling with better visibility and CSS effects. Fixed various display issues to make swatches look more consistent Ensure 1.1.2
4. — Version 1.1.1 Fix custom swatches update issue in product data meta box. 1.1.1
5. — Version 1.1.0 Improve accessibility for swatches. Fix the issue with swatches height is not set properly. Fix security issues reported by the plugin checker. Ensured compatibility with WordPress 6.7 Ensured compatibility with WooComme 1.1.0
6. — Version 1.0.17 Fix a CSS issue with Divi builder. Ensured compatibility with WooCommerce 8.9 1.0.17

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0

Translated into 2 languages, 0 at 90% or more

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

1. 2026-04-12 40K+ → 50K+ up after 66 days in tier
2. 2026-02-05 50K+ → 40K+ down after 77 days in tier
3. 2025-11-20 40K+ → 50K+ up after 563 days in tier
4. 2024-05-06 30K+ → 40K+ up after 341 days in tier
5. 2023-05-31 20K+ → 30K+ up

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

• Google for WooCommerce 800K+ installs · 2.8★ · 1 shared tag B
• WooCommerce PayPal Payments 800K+ installs · 2.9★ · 1 shared tag B
• WooCommerce Stripe Payment Gateway 700K+ installs · 3.1★ · 1 shared tag B
• WooCommerce Tax (formerly WooCommerce Shipping & Tax) 500K+ installs · 2.2★ · 1 shared tag C
• WooCommerce Legacy REST API 400K+ installs · 2.2★ · 1 shared tag D
• PDF Invoices & Packing Slips for WooCommerce 300K+ installs · 4.9★ · 1 shared tag A

Embed this report card

Drop a live Pulse card for WCBoost – Variation Swatches into a readme, a review or a deck. It updates itself.

WCBoost – Variation Swatches: 50K+ active installs, 4.8★ (5 reviews). Plugin Pulse (WP Mayor), as of 2026-08-25. https://plugins.wpmayor.com/plugin/wcboost-variation-swatches