Plugin Pulse
← Pulse

WhatConverts

by whatconverts call tracking and reporting · Analytics

Enables WhatConverts on all pages.

⚠ Few reviews
How scoring works →
85 Health · A
Maintenance 100/100
Rating quality 78/100
Support 70/100

85 health vs 64 average across 1,029 Analytics plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

89 / 100

Excellent listing optimization

Biggest win: Rating quality

Update recency 100/100
WP compatibility 100/100
Rating quality 54/100
Listing tuning 100/100

To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.

Get the full rank-higher report →

Daily downloads

Since 2022-10-05 · 1,425 days · wp.org + Plugin Pulse archive

+32% vs prior 30d
23Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

588

now · peak 3.4K

56630d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

WhatConverts · #2695 you LocaliQ · #4999 CallRail Phone Call · #1492 CallTrackingMetrics · #3792

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

81per 1k installs · Aug 26

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v1.0 100%

Estimated active installs

The public count shows “7K+”. Our estimate pins where the real number sits.

tracked estimate
7K–8K ≈7.5K

Refined from the date this plugin crossed into its current band.

Install history · since 2015-03-10 · 1,425 observations

7KInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.

Details

Version
1.0.7
Last updated
16d ago
Added
2015-02-05 · 11 yrs old
Requires WP
3.0
Tested up to
7.1
Requires PHP

Recent reviews

All reviews on wp.org ↗
  1. seocounselors
    4.2y ago

    This plug-in makes it easy to get started with WhatConverts. No issues. We use it to track phone calls and form entries on our client websites. Recommended!

    Read on wp.org ↗
  2. industrytap
    11.3y ago

    This WordPress plugin install the tracking script that enables WhatConverts to dynamically swap numbers for call tracking. After installing plugin tracking calls on your website and tieing back to source is really simple.

    Read on wp.org ↗
  3. djs717
    11.5y ago

    There is SEO software that can track campaigns and there’s software that tracks leads, WhatConverts is a beautiful marriage of both. It makes it easy to PROVE that your SEO campaign is working by reporting the monetary value of each lead and its source. The best part – it’s free!

    Read on wp.org ↗

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 6.6.2

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-02-24 6K+ → 7K+ up after 147 days in tier
  2. 2025-09-30 5K+ → 6K+ up after 304 days in tier
  3. 2024-11-30 6K+ → 5K+ down after 256 days in tier
  4. 2024-03-19 5K+ → 6K+ up after 180 days in tier
  5. 2023-09-21 4K+ → 5K+ up after 246 days in tier
  6. 2023-01-18 3K+ → 4K+ up

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

Embed this report card

Drop a live Pulse card for WhatConverts into a readme, a review or a deck. It updates itself.

<iframe src="https://plugins.wpmayor.com/embed/whatconverts" width="480" height="300" style="border:0" loading="lazy" title="WhatConverts — Plugin Pulse"></iframe>
Preview card ↗

WhatConverts: 7K+ active installs, 5.0★ (3 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/whatconverts