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WP Custom Menu Filter Plugin

by Travis Smith · Admin & Utilities

Also makes 7 other plugins · 1.6K+ installs across the portfolio →

WP Custom Menu Filter Plugin uses a new filter hook in WordPress 3.1 that allows Custom Menus to be filtered. Instead of using the generic CSS {displa …

⚠ Stale⚠ Likely abandoned⚠ Few reviews
How scoring works →
44 Health · D
Maintenance 3/100
Rating quality 73/100
Support 70/100

44 health vs 54 average across 3,792 Admin & Utilities plugins

High removal-risk signals

63/100

Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.

  • Long abandoned. No update in 14+ years — the top precursor to removal once a vulnerability is found.
  • Compatibility drift. Tested only up to WordPress 3.2.1, well behind 6.8.

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

29 / 100

Under-optimized

Biggest win: Update recency

Update recency 0/100
WP compatibility 1/100
Rating quality 56/100
Listing tuning 68/100

To rank higher: Last updated 5160 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.

Get the full rank-higher report →

Daily downloads

Since 2022-10-05 · 1,427 days · wp.org + Plugin Pulse archive

-6% vs prior 30d
9Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

65

now · peak 151

8030d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

WP Custom Menu Filte · #16250 you Loginizer · #46 Redux Framework · #70 Admin Menu Editor · #159

Rating trend

Star average over time · dips mark rough releases

4Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

800per 1k installs · Aug 26

Release cadence

No release in a year
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

0

releases in the last 12 months

15.5y ago

latest release · v0.1

1

tagged releases on record

Recent releases

0.1 · 15.5y ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v0.7 100%

Estimated active installs

The public count shows “100+”. Our estimate pins where the real number sits.

tracked estimate
100–200 ≈190

Refined from the date this plugin crossed into its current band.

Install history · since 2015-09-18 · 1,388 observations

100Installs · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.

Details

Version
0.7
Last updated
14.1y ago
Added
2011-02-22 · 15 yrs old
Requires WP
3.1
Tested up to
3.2.1
Requires PHP

Recent reviews

All reviews on wp.org ↗
  1. sabinevi
    12.9y ago

    Thanks for your wonderfully simple plugin that does exactly what it promises and what I needed.

    Read on wp.org ↗
  2. Ikenna
    13.2y ago

    This is a great plugin, I have been looking for a way to achieve this… Thanks a lot and God bless you

    Read on wp.org ↗
  3. florbv
    13.3y ago

    Great! I got this working on my site. I was able to hide the SHOP menu from logged out users. However, I hope some other features will be added in the future like hiding a particular page to logged in users that have no access to it. Like for example, the CANCEL ORDER menu item is only visible to those logged in customers WITH recent orders only. Thank you.

    Read on wp.org ↗
  4. fritz176
    13.3y ago

    Sorry, but you have very limited instructions, not everything is labeled for example, on the class setting panel your menu is listed for some reason. Lack of detail as far as the setup. If anybody is looking for a fast and easy script. Check this out it works 100% and does not deal with classes. simple check box on each menu item tested and working. https://github.com/helgatheviking/Nav-Menu-Roles

    Read on wp.org ↗
  5. Anonymous
    13.8y ago

    I got it working easily on a clean-ish install of WordPress but it does not work on the site I want it to. Judging from the support forum it is likely to be conflicting with another plugin – perhaps WooCommerce? Rather than messing about with my existing plugins I have uninstalled this one and will look for another solution.

    Read on wp.org ↗

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 7.2.16 · WP 5.3

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2024-01-06 200+ → 100+ down

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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WP Custom Menu Filter Plugin: 100+ active installs, 4.0★ (5 reviews). Plugin Pulse (WP Mayor), as of 2026-08-31. https://plugins.wpmayor.com/plugin/wp-custom-menu-filter-plugin