Parse.ly
by Parse.ly · Analytics
The Parse.ly plugin facilitates real-time and historical analytics to your content through a platform designed and built for digital publishing.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 83/100
Few reviews
Active installs
1K+
≈1.9K estimated
Momentum
+33%
downloads vs prior 30d
Biggest opportunity: Swap “analytics” for “historical”. “analytics” isn't earning its slot: you're not in the first 24 results for its own search. “historical” sits at #16 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
83 health vs 67 average across 1,826 Analytics plugins
Install conversion
How it's measured →1.0%
of downloads still active
At least 1K of 103.7K lifetime downloads are still running, in line with its category: the median Analytics plugin keeps 1.2%, across 1,007 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Analytics plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 16 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 4 days ago
Tested up to WordPress 6.9.11, the current branch or newer
5.0★ over 1 review, smoothed to 4.12★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
34
Momentum
Losing ground
-0.6
Velocity
places per keyword, 27d
11%
Breadth
of keywords climbing, 27d
-0.4
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| parsely your tag | #1 | #1 | 0 |
| digital publishing | #5 | #24 | 0 |
| historical | #16 | #24 | down 1 |
| analytics your tag | Not in the top 24 | ||
| content marketing your tag | Not in the top 24 | ||
| statistics your tag | Not in the top 24 | ||
| stats your tag | Not in the top 24 | ||
23 searches this plugin appeared in over the last 90 days, 3 listed. 20 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “analytics” for “historical”. “analytics” isn't earning its slot: you're not in the first 24 results for its own search. “historical” sits at #16 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 2.6K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
16
releases in the last 12 months
4d ago
latest release · v3.24.4 · 27 Oct 2026
107
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “1K+”. Our estimate pins where the real number sits.
Crossed into this band 5.2 years ago; a band this size takes about a year or more to cross, which places it about 90% of the way through.
Install history since 16 Sep 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ blueprintmarketing12.5y ago
rocks
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
Languages
via translate.wordpress.orgTranslated into 20 languages, 18 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 25 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for One audience phrase ("built for"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions Gutenberg, Block editor, Cloudflare, REST API and 1 more.
- ✓ Headings and lists 8 headings and 1 list.
- ✓ Enough to quote 5,853 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "content marketing", "statistics" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2021-08-14 800+ → 1K+ up after 170 days in tier
- 2021-02-25 700+ → 800+ up after 420 days in tier
- 2020-01-02 600+ → 700+ up after 281 days in tier
- 2019-03-27 200+ → 600+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Statify 100K+ installs · 4.6★ · 3 shared tags A -
Connect Matomo – Analytics Dashboard for WordPress 60K+ installs · 4.4★ · 3 shared tags A -
Statify – Extended Evaluation 20K+ installs · 4.3★ · 3 shared tags A -
Clicky Analytics 10K+ installs · 4.3★ · 3 shared tags A -
Seriously Simple Stats 5K+ installs · 3.8★ · 3 shared tags B -
Simple Blog Stats 4K+ installs · 4.7★ · 3 shared tags A
Embed this report card
Drop a live Pulse card for Parse.ly into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/wp-parsely" width="480" height="300" style="border:0" loading="lazy" title="Parse.ly — Plugin Pulse"></iframe> Parse.ly: 1K+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/wp-parsely
Spotted a number that looks wrong? Report a data issue and we'll check it against the source.