WP Store Locator
by tijmensmit · eCommerce
Free store locator with OpenStreetMap maps and no API key. Or use Google Maps, Mapbox or Stadia Maps. Unlimited locations, custom fields and markers.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 90/100
no flags
Active installs
40K+
≈49K estimated
Momentum
+18%
downloads vs prior 30d
Biggest opportunity: Swap “google maps” for “retail”. “google maps” isn't earning its slot: it only gets you to #23. “retail” sits at #4 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
90 health vs 71 average across 9,767 eCommerce plugins
Install conversion
How it's measured →2.2%
of downloads still active
At least 40K of 1.8M lifetime downloads are still running, above its category: the median eCommerce plugin keeps 1.4%, across 5,154 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 13 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Support resolution
Updated 6 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.8★ over 312 reviews, smoothed to 4.70★
5 of 5 tags set · short description in place
12 of 18 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
42
Momentum
Losing ground
-0.0
Velocity
places per keyword, 28d
28%
Breadth
of keywords climbing, 28d
+0.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| store | #1 | #1 | up 1 |
| locator | #1 | #1 | 0 |
| store locator your tag | #1 | #1 | 0 |
| store finder your tag | #1 | #1 | 0 |
| dealer locator your tag | #1 | #1 | 0 |
| store hours | #1 | #1 | 0 |
| store credit | #1 | #1 | 0 |
| store location | #1 | #1 | 0 |
| multi store | #1 | #1 | 0 |
| store closed | #1 | #1 | 0 |
| dealer | #1 | #1 | 0 |
| geocoding | #1 | #1 | 0 |
| markers | #2 | #2 | up 1 |
| store api | #1 | #1 | 0 |
| store it | #1 | #1 | 0 |
| store locations | #1 | #1 | 0 |
| google maps store locator | #1 | #1 | 0 |
| store locator plus | #1 | #1 | 0 |
| store locator wordpress | #1 | #1 | up 1 |
| wordpress store locator | #1 | #1 | up 1 |
915 searches this plugin appeared in over the last 90 days, 20 listed. 811 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Swap “google maps” for “retail”. “google maps” isn't earning its slot: it only gets you to #23. “retail” sits at #4 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 81.5K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
13
releases in the last 12 months
6d ago
latest release · v3.1.1 · 26 Oct 2026
73
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “40K+”. Our estimate pins where the real number sits.
Crossed into this band 30 days ago and a band this size takes about a year or more to cross, so the real count is still just under 50K.
Install history since 3 Dec 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ jatkuvatkoostood4mo ago
Like others before me say: good support and great plugin. Thanks!
Read on wp.org ↗ - ★★★★★ Chris8mo ago
Love this plugin, and love it’s simplistic approach. Easy to setup and get locations quickly listed and published. Switched to this one after using Agile Store Locator, which is so complicated that I hated updating it and could train anyone else to manage it.
Read on wp.org ↗ - ★★★★★ Milimo Emmanuel12mo ago
Got all I needed.
Read on wp.org ↗ - ★★★★★ praybould1.0y ago
I’ve used this plugin on 2 commercial sites and it is rock solid. When my client wanted to use this as a way to add cities with customers, but didn’t want to specify who they were or their street address. So the Directions link didn’t work. I received multiple custom snippets of code to get it right. Thank you Farroyo!
Read on wp.org ↗ - ★★★★★ technicalx1.2y ago
It works well, but the default styling is bad. Fixed with labels, weird height input field, forced colour button text – nope, just use default html and let the theme handle it.
Read on wp.org ↗ - ★★★★★ mpeg51.3y ago
Not only is this super easy to set up and the CSV extension works like a charm, the support is awesome. I had to style a few things and I was provided with a top tier solution. And the kicker: They could charge quite some money for this. But it`s so reasonable that it is almost unreal.
Read on wp.org ↗ - ★★★★★ travis1821.3y ago
Awesome plugin! Really easy to use. Locations can be added with an address and linked to a page or post and found on a map. Sort locations by distance using an address, city op zipcode. Just what I was looking for! Works like a charm.
Read on wp.org ↗ - ★★★★★ natex30001.7y ago
Extremely highly recommended!!
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- 2026-10-26 Version 3.1.1 New * “Draw the search radius circle?” option ( Map settings ), with a color setting and the ‘wpslRadiusCircleStyle’ JS filter. * “Show locations at the same address as one marker?” option ( Markers settings ). Two or mo 3.1.1
- 2026-10-07 Version 3.1.0 New * A “Please adjust your search” field on the Labels settings. * Featured stores: enable “Show first in results?” in the store editor to show a store above the other results. Set their colors on the Appearance page. * 3.1.0
- 2026-09-25 Version 3.0.3 Changed * Added a content hash to lazy-loaded JS modules to prevent browsers, hosts or CDNs from serving an older copy and breaking the map or settings page. 3.0.3
- 2026-09-24 Version 3.0.2 Fixed * Fatal error “Service not found: plugin_alerts” on admin and AJAX requests when another plugin, such as MainWP Child, logs the user in during init . 3.0.2
- 2026-09-24 Version 3.0.1 Fixed * Prevent a fatal error by checking that is_plugin_active is available before calling it. * wpsl_create_meta_filter() now calls the correct service. * The Dimensions tab now shows the height fields of the active te 3.0.1
- 2026-09-21 Version 3.0 New * Added support for Mapbox, Stadia and OpenStreetMap (Leaflet) * A new modern theme * Support for name searches * Create your own markers in the Marker Studio * Draw polygons, circles, rectangles and lines on the map 3.0
Security history
via Wordfence IntelligenceAll 4 disclosed vulnerabilities are patched in the current version (3.1.1). Sites still on an older version should update.
- Patched Medium · 6.4 WP Store Locator <= 3.0.3 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗2026-10-08 CVE-2026-105078 Improper Neutralization of Input During Web Page Generation Affects <= 3.0.3 Patched in 3.1.0
- Patched Medium · 6.4 WP Store Locator <= 2.2.261 - Authenticated (Contributor+) Stored Cross-Site Scripting via 'wpsl_address' Post Meta ↗2026-04-22 CVE-2026-3361 Improper Neutralization of Input During Web Page Generation Affects <= 2.2.261 Patched in 2.3.0
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 44 languages, 0 at 90% or more
Plus 20 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 30 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 17 questions in the FAQ.
- ✓ FAQ asks real questions 13 of 17 read like questions a user would type.
- ✓ Names who it is for Names its audience or use cases ("built for", "made for").
- ✓ Names what it works with Mentions Block editor, Google Maps, WPML, Polylang.
- ✓ Headings and lists 13 headings and 12 lists.
- ✓ Enough to quote 8,368 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "dealer locator", "store finder" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-02 50K+ → 40K+ down after 1 days in tier
- 2026-10-01 40K+ → 50K+ up after 5 days in tier
- 2026-09-26 50K+ → 40K+ down after 2 days in tier
- 2026-09-24 40K+ → 50K+ up after 5 days in tier
- 2026-09-19 50K+ → 40K+ down after 658 days in tier
- 2024-11-30 60K+ → 50K+ down after 596 days in tier
- 2023-04-14 70K+ → 60K+ down after 2 days in tier
- 2023-04-12 60K+ → 70K+ up after 2 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
StoreRocket Store Locator – Map & Store Finder 10+ installs · 3.6★ · 4 shared tags -
StoreLo – Store Locator Widget with Google Maps — installs · 4.0★ · 4 shared tags B -
Viro Filter Map & Store Locator – OpenStreetMap, No API Key — installs · 3.6★ · 4 shared tags -
WP Maps – Google Maps, OpenStreetMap, Mapbox, Store Locator with Search, Filters & Listings 60K+ installs · 4.2★ · 3 shared tags B -
Store Locator for WordPress📍 1K+ installs · 4.2★ · 3 shared tags A -
MatrixMap – Google Maps, OpenStreetMap, Store Locator & World Maps 200+ installs · 4.0★ · 3 shared tags B
Embed this report card
Drop a live Pulse card for WP Store Locator into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/wp-store-locator" width="480" height="300" style="border:0" loading="lazy" title="WP Store Locator — Plugin Pulse"></iframe> WP Store Locator: 40K+ active installs, 4.8★ (312 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/wp-store-locator
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