WPSSO Schema Merchant Return Policy Manager
by JS Morisset · SEO
Also makes 26 other plugins · 30.3K+ installs across the portfolio →
Manage Merchant Return Policies for Google Merchant listings and Schema markup.
86 health vs 64 average across 1,225 SEO plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Biggest win: Rating quality
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Daily downloads
Since 2023-06-10 · 1,178 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
140
now · peak 994
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
3mo ago
latest release · v4.0.0
1
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 89% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “200+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2023-06-09 · 1,135 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.
Details
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.8.1
Languages
via translate.wordpress.orgTranslated into 1 language, 1 at 90% or more
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-05-26 300+ → 200+ down after 2 days in tier
- 2025-05-24 200+ → 300+ up after 3 days in tier
- 2025-05-21 300+ → 200+ down after 1 days in tier
- 2025-05-20 200+ → 300+ up after 33 days in tier
- 2025-04-17 300+ → 200+ down after 2 days in tier
- 2025-04-15 200+ → 300+ up after 4 days in tier
- 2025-04-11 300+ → 200+ down after 3 days in tier
- 2025-04-08 200+ → 300+ up after 2 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ installs · 4.8★ · 1 shared tag A -
Rank Math SEO – AI SEO Tools to Dominate SEO Rankings 4M+ installs · 4.8★ · 1 shared tag A -
All in One SEO – AI SEO Plugin to Boost SEO Rankings & Traffic (Schema, Local SEO, Sitemap & SEO Insights) 2M+ installs · 4.7★ · 1 shared tag A -
Google for WooCommerce 800K+ installs · 2.8★ · 1 shared tag B -
WooCommerce PayPal Payments 800K+ installs · 2.9★ · 1 shared tag B -
WooCommerce Stripe Payment Gateway 700K+ installs · 3.1★ · 1 shared tag B
Embed this report card
Drop a live Pulse card for WPSSO Schema Merchant Return Policy Manager into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/wpsso-merchant-return-policy" width="480" height="300" style="border:0" loading="lazy" title="WPSSO Schema Merchant Return Policy Manager — Plugin Pulse"></iframe> WPSSO Schema Merchant Return Policy Manager: 200+ active installs, 5.0★ (5 reviews). Plugin Pulse (WP Mayor), as of 2026-08-31. https://plugins.wpmayor.com/plugin/wpsso-merchant-return-policy