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wp.org search vs our merit ranking: “2checkout woocommerce”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “2checkout woocommerce”, we and wp.org disagree on the top plugin, and our order differs from theirs on 8 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

LearnPress – BuddyPress Integration shows at wp.org #11 but places #24 on merit, a gap of 13 places. Its 1K+ installs carry it up the search order; its 1.0★ average from 3 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

WP Crowdfunding places #10 on merit, 4.4★ from 89 reviews, but shows at wp.org #15. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Tickera – Sell Tickets & Manage Events 2K+ · 4.5★ (292) wp.org #2 ↑1 1 too low 2 LearnPress – WordPress LMS Plugin for Create and Sell Online Courses 70K+ · 4.3★ (597) wp.org #3 ↓1 1 too low 3 Payment Gateway – 2Checkout for WooCommerce 500+ · 5.0★ (8) wp.org #1 2 too high 4 Online Scheduling and Appointment Booking System – Bookly 60K+ · 4.4★ (586) wp.org #5 1 too low 5 Sprout Invoices – Client Invoicing & Estimates 1K+ · 4.4★ (191) wp.org #4 1 too high 6 Newsletters 2K+ · 4.7★ (246) wp.org #8 ↓1 2 too low 7 Pinpoint Booking System – Legacy version 2K+ · 3.6★ (185) wp.org #6 1 too high 8 Knit Pay – Cashfree, Instamojo, Razorpay, PayPal and more 2K+ · 4.9★ (100) wp.org #10 2 too low 9 MotoPress Hotel Booking 10K+ · 3.7★ (65) wp.org #9 10 WP Crowdfunding 2K+ · 4.4★ (89) wp.org #15 ↓1 5 too low 11 WP BASE Booking of Appointments, Services and Events 100+ · 4.9★ (34) wp.org #14 ↓1 3 too low 12 BotBlocker Security – Complete security platform 3K+ · 5.0★ (12) wp.org #17 ↓2 5 too low 13 Paid Videochat Turnkey Site – HTML5 PPV Live Webcams 10+ · 4.2★ (22) wp.org #19 ↓1 6 too low 14 Accept 2Checkout Payments Using Contact Form 7 10+ · 0.0★ (0) wp.org #7 ↑1 7 too high 15 Hash Form – Drag & Drop Form Builder 3K+ · 5.0★ (2) wp.org #12 3 too high 16 PayLexer – Payment Integration Solution for WordPress (Stripe, PayPal, Paystack, and more) 100+ · 5.0★ (2) wp.org #13 3 too high 17 CoSchool LMS – A complete Learning Management System to Create and Sell Your Courses Online 40+ · 5.0★ (2) wp.org #18 ↓2 1 too low 18 Veloryn Chat Checkout 20+ · 0.0★ (0) wp.org #16 ↑1 2 too high 19 Bulgaro GDPR — · 0.0★ (0) wp.org #20 ↓1 1 too low 20 Smart Appointment & Booking — · 0.0★ (0) wp.org #21 ↓1 1 too low 21 Licenzo – License and Subscription Management Solution — · 0.0★ (0) wp.org #22 ↓1 1 too low 22 Kirki eCommerce — · 0.0★ (0) wp.org #23 1 too low 23 YD Gateway 2Checkout for WooCommerce 10+ · 4.0★ (2) wp.org #24 ↓2 1 too low 24 LearnPress – BuddyPress Integration 1K+ · 1.0★ (3) wp.org #11 13 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.