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wp.org search vs our merit ranking: “age restrictions”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “age restrictions”, we agree with wp.org on the top plugin, and our order differs from theirs on 15 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

VelvetGate – A Luxury-Style Age Gate shows at wp.org #10 but places #21 on merit, a gap of 11 places. Its 20+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

WCFM – Frontend Manager for WooCommerce places #11 on merit, 4.5★ from 286 reviews, but shows at wp.org #23. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Age Gate 40K+ · 4.6★ (64) wp.org #1 2 Popup Builder – Create highly converting, mobile friendly marketing popups. 200K+ · 4.7★ (2216) wp.org #7 5 too low 3 Country Based Restrictions for WooCommerce 5K+ · 4.5★ (52) wp.org #5 2 too low 4 Age Gate Lite 2K+ · 5.0★ (6) wp.org #2 2 too high 5 GTM4WP – A Google Tag Manager (GTM) plugin for WordPress 700K+ · 4.5★ (155) wp.org #8 3 too low 6 Popup Maker – Responsive popup, Exit Intent Pop up, Email Optins, Autoresponder & More 7K+ · 4.5★ (144) wp.org #9 3 too low 7 s2Member – Excellent for All Kinds of Memberships, Content Restriction Paywalls & Member Access Subscriptions 8K+ · 4.1★ (234) wp.org #12 5 too low 8 Marijuana Age Verify 1K+ · 5.0★ (4) wp.org #3 5 too high 9 Spam Protection | Maspik 30K+ · 4.7★ (87) wp.org #16 7 too low 10 EventPrime – Events Calendar, Bookings, Tickets & AI 7K+ · 4.4★ (85) wp.org #14 4 too low 11 WCFM – Frontend Manager for WooCommerce 20K+ · 4.5★ (286) wp.org #23 12 too low 12 Fastest Age Verification 400+ · 5.0★ (4) wp.org #4 8 too high 13 AI Popup 400+ · 4.6★ (21) wp.org #19 6 too low 14 Advanced Age Verification Popup 700+ · 5.0★ (3) wp.org #6 8 too high 15 Melapress Login Security 3K+ · 4.8★ (20) wp.org #21 6 too low 16 Additional Terms Lite for WooCommerce 2K+ · 3.6★ (16) wp.org #13 3 too high 17 Minimum and Maximum Quantity for WooCommerce 3K+ · 4.0★ (16) wp.org #18 1 too low 18 Pay4All Age Verification – For WooCommerce & Pay4All Shop 70+ · 0.0★ (0) wp.org #11 7 too high 19 WPZOOM Forms – Drag & Drop Contact Form Builder for WordPress 10K+ · 5.0★ (2) wp.org #20 1 too low 20 AgeOnce Age Verification for WooCommerce 10+ · 4.3★ (3) wp.org #15 5 too high 21 VelvetGate – A Luxury-Style Age Gate 20+ · 5.0★ (1) wp.org #10 11 too high 22 AgeWallet – Age Verification & Age Estimation for WordPress & WooCommerce 10+ · 5.0★ (1) wp.org #17 5 too high 23 ByticsLab Age Restrictions for WooCommerce — · 0.0★ (0) wp.org #22 1 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.