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wp.org search vs our merit ranking: “cf7 confirm”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “cf7 confirm”, we agree with wp.org on the top plugin, and our order differs from theirs on 14 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Classic Honeypot for CF7 shows at wp.org #8 but places #15 on merit, a gap of 7 places. Its 100+ installs carry it up the search order; its 0.0★ average from 0 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

reCaptcha by BestWebSoft places #8 on merit, 3.9★ from 391 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 GSheetConnector – CF7 Google Sheets Connector & Save CF7 Entries to Database 40K+ · 4.4★ (129) wp.org #1 2 Forminator Forms – Contact Form, Payment Form & Custom Form Builder 600K+ · 4.8★ (2145) wp.org #4 2 too low 3 Simple CAPTCHA with Cloudflare Turnstile 200K+ · 4.7★ (262) wp.org #5 2 too low 4 LukasApps CAPTCHA tools for Contact Form 7 100K+ · 4.1★ (48) wp.org #3 1 too high 5 Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ · 4.8★ (808) wp.org #9 ↓1 4 too low 6 Post SMTP – Complete Email Delivery and SMTP Solution with Email Logs, Alerts, Backup SMTP & Mobile App 300K+ · 4.7★ (528) wp.org #11 ↓1 5 too low 7 CF7 Invisible reCAPTCHA 6K+ · 3.1★ (14) wp.org #2 5 too high 8 reCaptcha by BestWebSoft 100K+ · 3.9★ (391) wp.org #16 ↓1 8 too low 9 WPSyncSheets For Contact Form 7 – CF7 Google Sheets Connector & Save to Database 600+ · 4.5★ (8) wp.org #6 3 too high 10 Autocomplete Google Address 2K+ · 4.0★ (25) wp.org #12 ↓1 2 too low 11 WP Plugin Manager – Deactivate plugins per page 3K+ · 4.4★ (23) wp.org #20 ↓2 9 too low 12 Message Popup For Contact Form 7 1K+ · 4.3★ (3) wp.org #7 5 too high 13 Double Opt-In for Contact Form 7 – Secure, GDPR-Compliant Email Verification 1K+ · 5.0★ (9) wp.org #18 ↑1 5 too low 14 Campi Moduli Italiani 400+ · 4.7★ (6) wp.org #10 ↑7 4 too high 15 Classic Honeypot for CF7 100+ · 0.0★ (0) wp.org #8 ↑1 7 too high 16 AC Advanced Flamingo Settings 800+ · 5.0★ (2) wp.org #13 3 too high 17 GatewayAPI 300+ · 5.0★ (3) wp.org #22 ↓1 5 too low 18 UTM Tracker for Contact Form 7 500+ · 5.0★ (2) wp.org #15 ↓1 3 too high 19 Page Redirection for Contact Form 7 100+ · 0.0★ (0) wp.org #17 ↓1 2 too high 20 BPOTech Confirm Step for Contact Form 7 — · 5.0★ (1) wp.org #14 ↓2 6 too high 21 Formari Confirm Form — · 0.0★ (0) wp.org #21 ↑1 22 Integration for Airtable – Import Airtable to WordPress & Submit Forms to Airtable 70+ · 5.0★ (1) wp.org #19 ↑1 3 too high 23 Double Opt-in for CF7 100+ · 3.5★ (2) wp.org #24 1 too low 24 GM Digital Signature for Wpforms 100+ · 1.0★ (1) wp.org #23 1 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.