Plugin Pulse Beta
← Rankings

wp.org search vs our merit ranking: “chrome extension”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “chrome extension”, we agree with wp.org on the top plugin, and our order differs from theirs on 5 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

MainWP Post SMTP Extension – Easily Manage WP SMTP Setup for All Sites in One Place shows at wp.org #12 but places #24 on merit, a gap of 12 places. Its 300+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Super Progressive Web Apps places #11 on merit, 4.6★ from 225 reviews, but shows at wp.org #23. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Post SMTP – Complete Email Delivery and SMTP Solution with Email Logs, Alerts, Backup SMTP & Mobile App 300K+ · 4.7★ (528) wp.org #1 2 DearFlip – PDF Flipbook, 3D Flipbook, PDF embed, PDF viewer 200K+ · 4.9★ (194) wp.org #2 3 LocoAI – Auto Translate for Loco Translate 70K+ · 4.9★ (642) wp.org #5 2 too low 4 Modula Image Gallery – Photo Grid & Video Gallery 100K+ · 4.7★ (616) wp.org #6 2 too low 5 AliNext – AliExpress Dropshipping Plugin for WooCommerce 4K+ · 4.3★ (53) wp.org #4 1 too high 6 ALD – Dropshipping and Fulfillment for AliExpress and WooCommerce 8K+ · 3.7★ (138) wp.org #8 2 too low 7 Importify – AI Dropshipping for WooCommerce 1K+ · 4.5★ (27) wp.org #7 8 Speculative Loading 70K+ · 5.0★ (18) wp.org #9 1 too low 9 Copy Anything to Clipboard for WordPress – Copy Button, Copy Text & Copy Code 10K+ · 4.5★ (36) wp.org #11 2 too low 10 Sharkdropship & affiliate for AliExpress 300+ · 4.2★ (38) wp.org #10 11 Super Progressive Web Apps 40K+ · 4.6★ (225) wp.org #23 12 too low 12 Record of Consent Extension for Complianz 700+ · 5.0★ (3) wp.org #3 9 too high 13 AI Translation For TranslatePress 10K+ · 4.8★ (69) wp.org #22 9 too low 14 Tracking and Consent Manager – WP Full Picture 3K+ · 5.0★ (21) wp.org #16 2 too low 15 AutoPoly – AI Translation For Polylang 5K+ · 4.6★ (30) wp.org #17 2 too low 16 Linguator – AI Auto Translate & Create Multilingual Sites 3K+ · 4.6★ (20) wp.org #15 1 too high 17 SharkDropship & Affiliate for AliExpress, eBay, Amazon, Etsy and Temu 400+ · 3.7★ (31) wp.org #14 3 too high 18 Login Me Now – Passwordless, Magic Link, OTP & Social Login for WordPress 500+ · 5.0★ (9) wp.org #13 5 too high 19 GNU Terry Pratchett 1K+ · 5.0★ (13) wp.org #21 2 too low 20 CheckView – Form & Checkout Testing 1K+ · 5.0★ (8) wp.org #18 2 too high 21 Koalendar – Easy Appointment Scheduling & Booking Plugin 1K+ · 5.0★ (9) wp.org #24 3 too low 22 VK Blocks 100K+ · 4.8★ (6) wp.org #20 2 too high 23 POKY – Product Importer 600+ · 2.7★ (7) wp.org #19 4 too high 24 MainWP Post SMTP Extension – Easily Manage WP SMTP Setup for All Sites in One Place 300+ · 5.0★ (1) wp.org #12 12 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.