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wp.org search vs our merit ranking: “clamp text”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “clamp text”, we agree with wp.org on the top plugin, and our order differs from theirs on 12 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Fluid Font Forge shows at wp.org #7 but places #16 on merit, a gap of 9 places. Its 10+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Greenshift – animation and page builder blocks places #5 on merit, 4.8★ from 107 reviews, but shows at wp.org #13. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Category Posts Block 40K+ · 4.5★ (79) wp.org #1 2 Modula Image Gallery – Photo Grid & Video Gallery 100K+ · 4.7★ (617) wp.org #4 ↓1 2 too low 3 Custom Login Page Customizer 50K+ · 4.9★ (477) wp.org #5 ↓1 2 too low 4 Kirki – Freeform Page Builder, Website Builder & Customizer 400K+ · 4.5★ (81) wp.org #8 ↓3 4 too low 5 Greenshift – animation and page builder blocks 70K+ · 4.8★ (107) wp.org #13 ↓1 8 too low 6 Font Size 600+ · 5.0★ (2) wp.org #2 4 too high 7 ACF Quick Edit Fields 30K+ · 4.5★ (43) wp.org #22 ↓3 15 too low 8 FrontBlocks Site Tools 500+ · 5.0★ (3) wp.org #6 ↑1 2 too high 9 PixeBuilder – Drag & Drop Page Builder & Website Builder 100+ · 5.0★ (4) wp.org #10 1 too low 10 RankReady – AI SEO, Schema, llms.txt, AEO and GEO for ChatGPT, Gemini and Perplexity 500+ · 4.8★ (5) wp.org #14 ↓3 4 too low 11 Fluid Design System for Elementor 300+ · 5.0★ (1) wp.org #3 ↓1 8 too high 12 Neurogenesis Styler – Block Editor Typography, Spacing & Design Controls 20+ · 5.0★ (3) wp.org #11 ↓2 1 too high 13 Logo Slider – Infinite Carousel & Marquee Block 300+ · 5.0★ (2) wp.org #9 ↓1 4 too high 14 Section Blocks – Landing Page Sections for the Block Editor 10+ · 5.0★ (4) wp.org #24 ↓3 10 too low 15 Ipp Simple Loading 40+ · 5.0★ (3) wp.org #19 4 too low 16 Fluid Font Forge 10+ · 5.0★ (1) wp.org #7 ↓1 9 too high 17 Smart RTL Post 60+ · 5.0★ (2) wp.org #18 ↓2 1 too low 18 Utility for GeneratePress 30+ · 0.0★ (0) wp.org #12 ↑1 6 too high 19 WebEquipe AI Alt Text for Images – BYOK & Credits — · 0.0★ (0) wp.org #15 4 too high 20 Uplink CSS Columns 20+ · 0.0★ (0) wp.org #16 ↓2 4 too high 21 Flexa Block – Blocks & Page Builder 1K+ · 0.0★ (0) wp.org #17 ↓2 4 too high 22 YAOTW Stylo – Design System Importer 10+ · 0.0★ (0) wp.org #20 ↓3 2 too high 23 Fluid Space Forge — · 0.0★ (0) wp.org #21 ↓3 2 too high 24 Raffle for WooCommerce 100+ · 5.0★ (1) wp.org #23 ↓3 1 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.