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wp.org search vs our merit ranking: “corner ribbon”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “corner ribbon”, we and wp.org disagree on the top plugin, and our order differs from theirs on 13 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Corner Ribbon shows at wp.org #4 but places #12 on merit, a gap of 8 places. Its — installs carry it up the search order; its 0.0★ average from 0 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Brave – Create Popup, Optins, Lead Generation, Survey, Sticky Elements & Interactive Content places #2 on merit, 4.8★ from 209 reviews, but shows at wp.org #8. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Icegram Engage – Popups, Welcome Bars, Optins, Slide-Ins & Lead Generation for WordPress 10K+ · 4.7★ (370) wp.org #2 1 too low 2 Brave – Create Popup, Optins, Lead Generation, Survey, Sticky Elements & Interactive Content 20K+ · 4.8★ (209) wp.org #8 ↑3 6 too low 3 Tableberg – Simple Gutenberg Table Block 4K+ · 4.8★ (46) wp.org #5 ↓1 2 too low 4 wp-lenta9may 80+ · 5.0★ (3) wp.org #3 ↓1 1 too high 5 Smartarget Corner Ribbon 30+ · 5.0★ (1) wp.org #1 4 too high 6 Smartarget – Chat Buttons & Engagement Apps 900+ · 4.6★ (10) wp.org #7 ↓1 1 too low 7 OpenStation – Admin Dashboard Notes, Custom Dashboard, AI Assistant & PWA 1K+ · 5.0★ (23) wp.org #15 ↓2 8 too low 8 Subscriptions for WooCommerce with Stripe Recurring Payments 1K+ · 4.8★ (26) wp.org #16 8 too low 9 Squad Modules Lite – Free Divi 5 & Divi 4 Modules for Divi Builder 1K+ · 5.0★ (12) wp.org #12 ↓2 3 too low 10 Advanced Post Block – Display Your Posts Exactly How You Want 10K+ · 4.2★ (17) wp.org #13 ↓1 3 too low 11 Product Badges For WooCommerce 700+ · 5.0★ (6) wp.org #11 ↓2 12 Corner Ribbon — · 0.0★ (0) wp.org #4 8 too high 13 Loan Comparison 300+ · 5.0★ (3) wp.org #10 ↓2 3 too high 14 Peterwolf Corner Ribbon — · 0.0★ (0) wp.org #6 ↓3 8 too high 15 Saxon Email Marketing Center 10+ · 5.0★ (3) wp.org #21 ↓3 6 too low 16 Phayoune Site Ribbon 20+ · 0.0★ (0) wp.org #9 ↓2 7 too high 17 Advanced Scrollbar – Give Your Site a Sleek Branded Scrolling Feel 600+ · 3.0★ (7) wp.org #18 ↓3 1 too low 18 Easy Elementor Addons – Addons Pack for Elementor Page Builder 1K+ · 0.0★ (0) wp.org #14 4 too high 19 Telkari – Floating Social Icons & CTAs 10+ · 0.0★ (0) wp.org #20 ↓3 1 too low 20 Craft Addons for WPBakery Page Builder 20+ · 5.0★ (1) wp.org #17 ↓3 3 too high 21 Themofy Addons for Elementor 20+ · 0.0★ (0) wp.org #22 ↓3 1 too low 22 Kraan Badges for WooCommerce 10+ · 0.0★ (0) wp.org #23 1 too low 23 DigiFest 10+ · 0.0★ (0) wp.org #24 1 too low 24 WebWerk Stickers & Overlays — · 5.0★ (1) wp.org #19 ↓3 5 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.