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wp.org search vs our merit ranking: “covid 19”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “covid 19”, we agree with wp.org on the top plugin, and our order differs from theirs on 11 of the top 20. 3 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Coronavirus Spread Prediction Tools Free Version shows at wp.org #9 but places #19 on merit, a gap of 10 places. Its 10+ installs carry it up the search order; its 5.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Better Robots.txt – AI-Ready Crawl Control & Bot Governance places #6 on merit, 4.5★ from 102 reviews, but shows at wp.org #19. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Hustle – Email Marketing, Lead Generation, Optins, Popups 80K+ · 4.4★ (859) wp.org #1 ↑1 2 My Sticky Bar – Floating Notification Bar & Sticky Header (formerly myStickymenu) 100K+ · 4.9★ (1199) wp.org #2 ↓1 3 Exclusive Addons for Elementor 50K+ · 4.7★ (47) wp.org #5 2 too low 4 Advanced Sermons 1K+ · 4.7★ (22) wp.org #6 2 too low 5 Post to Google My Business (Google Business Profile) 10K+ · 4.9★ (159) wp.org #17 ↑2 12 too low 6 Better Robots.txt – AI-Ready Crawl Control & Bot Governance 5K+ · 4.5★ (102) wp.org #19 ↑1 13 too low 7 We’re Open! 5K+ · 5.0★ (45) wp.org #18 ↑4 11 too low 8 Simple Website Banner 600+ · 5.0★ (8) wp.org #8 ↑1 9 ACS Points Plugin 300+ · 5.0★ (2) wp.org #3 ↑1 6 too high 10 WP Time Slots Booking Form 1K+ · 5.0★ (41) wp.org #22 12 too low 11 COVID19 – Coronavirus Outbreak Data 200+ · 5.0★ (16) wp.org #15 ↑2 4 too low 12 Corona Virus Data 1K+ · 4.7★ (13) wp.org #12 ↑1 13 Corona Bangladesh Live 20+ · 5.0★ (2) wp.org #4 ↓1 9 too high 14 Awesome Guten Text – 8 Powerful Blocks for Gutenberg 200+ · 5.0★ (3) wp.org #7 ↑1 7 too high 15 WPC Smart Messages for WooCommerce 1K+ · 4.3★ (6) wp.org #10 ↑1 5 too high 16 SA Coronavirus Banner 40+ · 5.0★ (5) wp.org #14 2 too high 17 DR SARA COVID 10+ · 5.0★ (4) wp.org #13 ↑2 4 too high 18 iChart – Easy Charts and Graphs 300+ · 5.0★ (4) wp.org #16 ↑2 2 too high 19 Coronavirus Spread Prediction Tools Free Version 10+ · 5.0★ (2) wp.org #9 ↑1 10 too high 20 Block for Font Awesome Icons – Searchable Icon Picker, SVG, FA 7 1K+ · 3.7★ (6) wp.org #20 ↑1 21 Covid-19 Corona Virus Report 10+ · 0.0★ (0) wp.org #11 ↑1 10 too high 22 NHS Blocks 400+ · 4.5★ (2) wp.org #24 2 too low 23 COVID-19 Float Button 50+ · 0.0★ (0) wp.org #21 ↑2 2 too high 24 COVID-19 em Tempo Real 10+ · 5.0★ (1) wp.org #23 ↑1 1 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.