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wp.org search vs our merit ranking: “desktop notifications”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “desktop notifications”, we agree with wp.org on the top plugin, and our order differs from theirs on 12 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Advanced Notifications shows at wp.org #9 but places #21 on merit, a gap of 12 places. Its 100+ installs carry it up the search order; its 5.0★ average from 3 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Ultimate Member – User Profile, Registration, Login, Member Directory, Content Restriction & Membership Plugin places #12 on merit, 4.4★ from 1445 reviews, but shows at wp.org #23. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 OneSignal – Web Push Notifications 60K+ · 4.3★ (360) wp.org #1 2 My Sticky Bar – Floating Notification Bar & Sticky Header (formerly myStickymenu) 100K+ · 4.9★ (1199) wp.org #5 ↓1 3 too low 3 Web Push Notifications – Webpushr 10K+ · 4.7★ (63) wp.org #3 4 Email Subscribers & Newsletters by Icegram Express – Email Marketing, Post Notifications & WooCommerce Marekting Automation for WordPress 50K+ · 4.6★ (1170) wp.org #8 4 too low 5 LiteSpeed Cache 7M+ · 4.8★ (2778) wp.org #7 ↑2 2 too low 6 OpenStation – Admin Dashboard Notes, Custom Dashboard, AI Assistant & PWA 1K+ · 5.0★ (23) wp.org #4 2 too high 7 WPVibe – MCP Server for WordPress, works with Claude, ChatGPT & other AI MCP agents 100K+ · 5.0★ (200) wp.org #11 ↓3 4 too low 8 Push Notifications for WP – Self Hosted Web Push Notifications 6K+ · 4.2★ (5) wp.org #2 6 too high 9 NotificationX – FOMO, Live Sales Notification, WooCommerce Sales Popup, GDPR, Social Proof, Announcement Banner & Floating Notification Bar 30K+ · 4.8★ (228) wp.org #16 ↓1 7 too low 10 Click to Chat – HoliThemes 600K+ · 4.8★ (131) wp.org #14 ↓3 4 too low 11 Filter Everything — WordPress & WooCommerce Filters 50K+ · 4.6★ (154) wp.org #17 ↓5 6 too low 12 Ultimate Member – User Profile, Registration, Login, Member Directory, Content Restriction & Membership Plugin 200K+ · 4.4★ (1445) wp.org #23 ↓1 11 too low 13 Comments – wpDiscuz 60K+ · 4.7★ (581) wp.org #24 ↓5 11 too low 14 Notivo Notification for WooCommerce 5K+ · 4.3★ (80) wp.org #13 ↓3 1 too high 15 Gravitec.net – Web Push Notifications 1K+ · 4.4★ (21) wp.org #10 ↓4 5 too high 16 PushAlert – Web Push Notifications for WordPress and WooCommerce 1K+ · 4.6★ (8) wp.org #6 ↓1 10 too high 17 PushEngage – Web Push Notifications, WooCommerce Automation & Chat Widget 8K+ · 4.3★ (37) wp.org #18 ↓1 1 too low 18 HashBar – Announcement, Notification Bar & Popup Campaign 9K+ · 4.2★ (38) wp.org #20 2 too low 19 SendPulse Free Web Push 500+ · 5.0★ (9) wp.org #15 ↓1 4 too high 20 INDIGITALL – Instant Chat, Web Push Notifications 90+ · 4.8★ (12) wp.org #19 ↓3 1 too high 21 Advanced Notifications 100+ · 5.0★ (3) wp.org #9 ↓2 12 too high 22 Notification Master – Real-Time WordPress Notifications With Email, SMS, Webhooks & More 1K+ · 5.0★ (4) wp.org #12 ↑1 10 too high 23 Web Push Notifications by Aimtell 40+ · 5.0★ (1) wp.org #22 1 too high 24 Ultimate Push Notifications 40+ · 3.0★ (4) wp.org #21 ↓3 3 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.