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Email Subscribers & Newsletters – Email Marketing, Post Notifications & Newsletter Plugin for WordPress

by Icegram · Email & Marketing

Also makes 7 other plugins · 64.3K+ installs across the portfolio →

Add subscription forms on the website and send newsletters & automatically send post notification about new blog posts once it gets published.

How scoring works →
97 Health · A
Maintenance 100/100
Rating quality 92/100
Support 100/100

97 health vs 63 average across 1,298 Email & Marketing plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

98 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100
WP compatibility 100/100
Rating quality 92/100
Listing tuning 100/100
Support resolution 100/100

Daily downloads

Since 2022-10-05 · 1,421 days · wp.org + Plugin Pulse archive

-22% vs prior 30d
468Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

57.2K

now · peak 183.2K

55.8K30d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Email Subscribers & · #703 you Hostinger Reach · #46 MailPoet · #128 FireBox · #2640

Rating trend

Star average over time · dips mark rough releases

4.6Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

1.1Kper 1k installs · Aug 26

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

31

releases in the last 12 months

1mo ago

latest release · v5.9.30

374

tagged releases on record

Recent releases

5.9.30 · 1mo ago5.9.29 · 2mo ago5.9.28 · 2mo ago5.9.27 · 2mo ago5.9.26 · 3mo ago5.9.25 · 3mo ago5.9.24 · 3mo ago5.9.23 · 4mo ago5.9.22 · 5mo ago5.9.21 · 5mo ago5.9.20 · 5mo ago5.9.19 · 6mo ago5.9.18 · 6mo ago5.9.17 · 6mo ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 54% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v5.9 54%
v5.7 13%
v5.8 11%
Older / other versions 23%

Estimated active installs

The public count shows “50K+”. Our estimate pins where the real number sits.

tracked estimate
50K–60K ≈57K

Refined from the date this plugin crossed into its current band.

Install history · since 2015-03-10 · 1,481 observations

50KInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A declining trend compresses what a buyer would pay.

Details

Version
5.9.33
Last updated
19d ago
Added
2014-05-09 · 12 yrs old
Requires WP
3.9
Tested up to
7.0.4
Requires PHP
7.0

Recent reviews

All reviews on wp.org ↗
  1. sylvakleemann
    2mo ago

    Easy to use, works reliably, really great support!

    Read on wp.org ↗
  2. shikhargoel1990
    3mo ago

    I’ve been using Icegram Express for a long time and it has made email marketing inside WordPress really simple. Creating subscriber lists, sending newsletters, and setting up post notification emails is easy and beginner-friendly. The interface is clean, easy to use, and saves a lot of time. What I like most is the email deliverability. Emails are sent reliably and everything works smoothly inside WordPress without needing extra tools.The support team is also responsive and helpful whenever assistance is needed. Overall, it’s a solid plugin that simply gets the job done without making things complicated.

    Read on wp.org ↗
  3. cabbagetree
    5mo ago

    easy to use and follow… can be used for sending newsletters easily …

    Read on wp.org ↗
  4. jgfishman
    6mo ago

    I am very happy with Icegram Express. It is easy to add and customize for a variety of email campaigns. The customer service is also prompt and responsive. Overall, a great plugin!

    Read on wp.org ↗
  5. rdobrusin
    7mo ago

    Excellent help in troubleshooting an issue I had encountered.

    Read on wp.org ↗
  6. wartin
    7mo ago

    Works perfect. And if anything is not clear, the support is accurate and helpful!

    Read on wp.org ↗
  7. sayhi2lonnie
    7mo ago

    I’ve been using this plug-in for a few years now, and it works flawlessly. Does exactly what it’s supposed to do, exactly what I need to do. I use it to send out email notifications for every new post I make. It staggers the sending of the messages, so they don’t get labeled as spam and blocked. I know there’s even more functionality that I haven’t used. So, this is a great plug-in. Don’t even hesitate to try it out. I encountered a small hiccup recently and the support team couldn’t have been more helpful. They dug up their sleeves and worked tirelessly to determine the root cause of the error (which wasn’t even the plug-ins fault), and identified the issue and provided the resolution. As soon as I implemented their fix, the emails immediately started sending again. Their communication was top notch and very easy to understand. I truly appreciate customer service that goes above and beyond expectations. Thank you again!

    Read on wp.org ↗
  8. druske
    9mo ago

    Top Service and very friendly

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. Version 5.9.30 Improvement: Added an option to “Resend” failed campaigns Fix: Resolved page caching compatibility issue [PRO] Fix: Form editor now shows updated list names after renaming 5.9.30
  2. Version 5.9.29 New: Send emails using “Microsoft Outlook” API [MAX] Improvement: Contacts can now be sorted using “Last Opened” column in the Audience page Fix: Fixed report deletion issue on sites using RTL language 5.9.29
  3. Version 5.9.28 New: Show unsubscribe stats in the audience dashboard New: Option to set title for “Popup form” Fix: Broadcast campaigns were showing the incorrect sent date in report 5.9.28
  4. Version 5.9.27 Improvement: The audience edit modal can now be resized. Fix: Resolved the campaign preview issue in the Classic Editor. Fix: Sequence emails were getting triggered even when the status was set as “Draft” in some cases 5.9.27
  5. Version 5.9.26 Improvement: Added the “Resend Failed Campaign” button to the Reports section. 5.9.26
  6. Version 5.9.25 Improvement: Added bulk export option for campaign reports [MAX] Update: Tested up to WordPress 7.0 Fix: GDPR consent field now saves correctly when it contains a link Fix: Post Digest campaign sending notifications for 5.9.25

Known vulnerabilities

via Wordfence Intelligence

43 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.

  1. 2026-07-01 CVE-2026-11592 Missing Authorization Affects <= 5.9.27 Patched in 5.9.28
  2. 2026-03-03 CVE-2026-1651 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 5.9.16 Patched in 5.9.17
  3. 2025-12-11 CVE-2025-12348 Missing Authentication for Critical Function Affects <= 5.9.10 Patched in 5.9.11
  4. 2025-11-18 CVE-2025-12349 Missing Authentication for Critical Function Affects <= 5.9.10 Patched in 5.9.11
  5. 2025-11-08 CVE-2025-66055 Deserialization of Untrusted Data Affects <= 5.9.10 Patched in 5.9.11
  6. 2025-04-03 CVE-2025-0671 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 5.7.49 Patched in 5.7.50
  7. 2025-03-27 CVE-2024-11924 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 5.7.51 Patched in 5.7.52
  8. 2024-12-23 CVE-2024-12567 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 5.7.44 Patched in 5.7.45
  9. 2024-12-23 CVE-2024-12568 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 5.7.44 Patched in 5.7.45
  10. 2024-12-23 CVE-2024-12566 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 5.7.44 Patched in 5.7.45
  11. 2024-12-23 CVE-2024-11636 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 5.7.44 Patched in 5.7.45
  12. 2024-12-16 CVE-2024-12311 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 5.7.43 Patched in 5.7.44
  13. 2024-10-01 CVE-2024-8254 Improper Control of Generation of Code ('Code Injection') Affects <= 5.7.34 Patched in 5.7.35
  14. 2024-09-25 CVE-2024-8771 Missing Authorization Affects <= 5.7.34 Patched in 5.7.35
  15. 2024-07-16 CVE-2024-5703 Missing Authorization Affects <= 5.7.26 Patched in 5.7.27
  16. 2024-07-01 CVE-2024-6172 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 5.7.25 Patched in 5.7.26
  17. 2024-06-20 CVE-2024-5756 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 5.7.23 Patched in 5.7.24
  18. 2024-06-11 CVE-2024-4845 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 5.7.22 Patched in 5.7.23
  19. 2024-06-04 CVE-2024-4295 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 5.7.20 Patched in 5.7.21
  20. 2024-05-22 CVE-2024-3626 Missing Authorization Affects <= 5.7.17 Patched in 5.7.18
  21. 2024-05-14 CVE-2024-4010 Missing Authorization Affects <= 5.7.19 Patched in 5.7.20
  22. 2024-04-15 CVE-2024-2876 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 5.7.14 Patched in 5.7.15
  23. 2024-04-05 CVE-2024-2656 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 5.7.15 Patched in 5.7.16
  24. 2024-04-05 CVE-2024-31352 Missing Authorization Affects <= 5.7.13 Patched in 5.7.14
  25. 2024-03-26 CVE-2024-22300 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 5.7.11 Patched in 5.7.12
  26. 2023-10-11 CVE-2023-5414 Improper Limitation of a Pathname to a Restricted Directory ('Path Traversal') Affects <= 5.6.23 Patched in 5.6.24
  27. 2023-02-06 CVE-2022-45810 Improper Neutralization of Formula Elements in a CSV File Affects <= 5.5.2 Patched in 5.5.3
  28. 2022-11-21 CVE-2022-3981 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 5.4.19 Patched in 5.5.0
  29. 2022-02-11 CVE-2022-0439 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects < 5.3.2 Patched in 5.3.2
  30. 2020-09-09 CVE-2020-5780 Missing Authorization Affects < 4.5.6 Patched in 4.5.6
  31. 2020-07-16 CVE-2020-5768 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects < 4.5.1 Patched in 4.5.1
  32. 2020-07-13 CVE-2020-5767 Cross-Site Request Forgery (CSRF) Affects < 4.5.1 Patched in 4.5.1
  33. 2019-11-13 CVE-2019-20361 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 4.3.0 Patched in 4.3.1
  34. 2019-11-13 CVE-2019-19984 Incorrect Authorization Affects <= 4.2.2 Patched in 4.2.3
  35. 2019-11-13 CVE-2019-19980 Authentication Bypass by Primary Weakness Affects <= 4.2.2 Patched in 4.2.3
  36. 2019-11-13 CVE-2019-19985 Missing Authorization Affects <= 4.2.2 Patched in 4.2.3
  37. 2019-11-13 CVE-2019-19981 Cross-Site Request Forgery (CSRF) Affects <= 4.2.2 Patched in 4.2.3
  38. 2019-11-13 CVE-2019-19982 Improper Authentication Affects <= 4.2.2 Patched in 4.2.3
  39. 2019-07-22 CVE-2019-13569 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 4.1.7 Patched in 4.1.8
  40. 2019-07-12 CVE-2019-14364 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 4.1.6 Patched in 4.1.7
  41. 2018-05-28 CVE-2018-0602 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.4.12 Patched in 3.5.0
  42. 2018-01-24 CVE-2018-6015 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 3.4.7 Patched in 3.4.8
  43. 2015-08-10 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects < 2.9.1 Patched in 2.9.1

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Languages

via translate.wordpress.org

Translated into 33 languages, 0 at 90% or more

Dutch 75%
German 68%
Hungarian 65%
Polish 61%
Russian 57%
Swedish 43%
Spanish (Spain) 38%
Spanish (Venezuela) 24%
Ukrainian 19%
Japanese 18%
Spanish (Mexico) 18%
Spanish (Colombia) 14%
Spanish (Ecuador) 14%
French (France) 11%
Czech 8%
Greek 6%
Romanian 6%
Norwegian (Bokmål) 5%
Persian 5%
Italian 4%
Marathi 4%
French (Canada) 3%
English (UK) 2%
Finnish 2%

Plus 9 more locales with partial translations.

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-07-23 60K+ → 50K+ down after 216 days in tier
  2. 2025-12-19 70K+ → 60K+ down after 225 days in tier
  3. 2025-05-08 80K+ → 70K+ down after 244 days in tier
  4. 2024-09-06 90K+ → 80K+ down after 202 days in tier
  5. 2024-02-17 100K+ → 90K+ down

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Preview card ↗

Email Subscribers & Newsletters – Email Marketing, Post Notifications & Newsletter Plugin for WordPress: 50K+ active installs, 4.6★ (1,168 reviews). Plugin Pulse (WP Mayor), as of 2026-08-25. https://plugins.wpmayor.com/plugin/email-subscribers