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wp.org search vs our merit ranking: “drag and drop editorial calendar plugin”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “drag and drop editorial calendar plugin”, we agree with wp.org on the top plugin, and our order differs from theirs on 4 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

AllTerrain Forms – Survey Builder, Quiz Builder & Contact Form shows at wp.org #19 but places #24 on merit, a gap of 5 places. Its 10+ installs carry it up the search order; its 4.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Editorial Calendar 20K+ · 4.9★ (79) wp.org #1 2 PublishPress Planner – Editorial Calendar, Marketing Content, Kanban Board 6K+ · 4.9★ (178) wp.org #2 ↑1 3 SchedulePress – Auto Post & Publish, Auto Social Share, Schedule Posts with Editorial Calendar & Missed Schedule Post Publisher 10K+ · 4.6★ (202) wp.org #4 wp.org ranks it 1 place below merit 4 Simple Custom Post Order 300K+ · 4.8★ (588) wp.org #5 ↑1 wp.org ranks it 1 place below merit 5 GeoDirectory – WP Business Directory Plugin and Classified Listings Directory 10K+ · 4.8★ (716) wp.org #7 ↑1 wp.org ranks it 2 places below merit 6 Sugar Calendar – Events Calendar, Event Tickets, and Events Management Platform 10K+ · 4.5★ (24) wp.org #3 ↓1 wp.org ranks it 3 places above merit 7 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4,133) wp.org #9 wp.org ranks it 2 places below merit 8 Nelio Content – Editorial Calendar & Social Media Auto-Posting 3K+ · 4.4★ (105) wp.org #6 ↓1 wp.org ranks it 2 places above merit 9 CoSchedule 3K+ · 4.6★ (188) wp.org #8 ↓1 wp.org ranks it 1 place above merit 10 BetterLinks – Link Shortener, Link Cloaking, Redirects, Affiliate Link Manager & MCP 20K+ · 4.8★ (85) wp.org #10 11 Darkify – Dark Mode & Night Mode for Website & Admin (Dark Theme Included) 1K+ · 4.7★ (29) wp.org #11 12 GeeK! – Movie & Game Database 70+ · 5.0★ (11) wp.org #12 13 Nelio Popups 400+ · 5.0★ (8) wp.org #13 ↑1 14 Better Payment – Instant Payments, Donations, Fundraising with Subscriptions & More 5K+ · 4.6★ (14) wp.org #17 wp.org ranks it 3 places below merit 15 Nelio Forms 50+ · 5.0★ (2) wp.org #15 16 PubliPal – Bulk Schedule Posts, Pages & CPTs 10+ · 5.0★ (2) wp.org #18 ↑2 wp.org ranks it 2 places below merit 17 Tidy Content Planner – Editorial Calendar with Drag & Drop — · 0.0★ (0) wp.org #14 ↓1 wp.org ranks it 3 places above merit 18 Seonardo Editorial Plan — · 0.0★ (0) wp.org #16 wp.org ranks it 2 places above merit 19 D DZIEWA Publications Planner and Organiser — · 0.0★ (0) wp.org #20 ↓2 wp.org ranks it 1 place below merit 20 Scheduled Content Dashboard — · 0.0★ (0) wp.org #21 wp.org ranks it 1 place below merit 21 Postloom – AI Post Generator and Publisher | Autonomous Post Publishing Engine — · 0.0★ (0) wp.org #22 ↓5 wp.org ranks it 1 place below merit 22 SynaPost – AI Content, SEO & Publishing Automation for WordPress 10+ · 0.0★ (0) wp.org #23 ↓4 wp.org ranks it 1 place below merit 23 WunderPaint – The Dynamic Design and Automation Studio 10+ · 0.0★ (0) wp.org #24 ↓2 wp.org ranks it 1 place below merit 24 AllTerrain Forms – Survey Builder, Quiz Builder & Contact Form 10+ · 4.0★ (2) wp.org #19 ↓3 wp.org ranks it 5 places above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.