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Nelio Popups

by Nelio Software · Blocks

Also makes 7 other plugins · 9.7K+ installs across the portfolio →

An intuitive popup designer based on open WordPress technologies

⚠ Few reviews
How scoring works →
87 Health · A
Maintenance 100/100
Rating quality 84/100
Support 70/100

87 health vs 67 average across 1,682 Blocks plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

91 / 100

Excellent listing optimization

Biggest win: Rating quality

Update recency 100/100
WP compatibility 100/100
Rating quality 62/100
Listing tuning 100/100

To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.

Get the full rank-higher report →

Daily downloads

Since 2022-10-06 · 1,424 days · wp.org + Plugin Pulse archive

+157% vs prior 30d
24Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

533

now · peak 1.1K

53330d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Nelio Popups · #7229 you Smart Popup by Supsy · #2150 Popup Maker · #90 Lightbox & Modal Pop · #424

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

592per 1k installs · Aug 26

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

9

releases in the last 12 months

3mo ago

latest release · v1.4.0

26

tagged releases on record

Recent releases

1.4.0 · 3mo ago1.3.6 · 7mo ago1.3.5 · 8mo ago1.3.4 · 8mo ago1.3.3 · 8mo ago1.3.2 · 9mo ago1.3.1 · 9mo ago1.3.0 · 10mo ago1.2.8 · 10mo ago1.2.7 · 1.3y ago1.2.6 · 1.6y ago1.2.5 · 1.8y ago1.2.4 · 2.3y ago1.2.3 · 2.4y ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v1.2 60%
v1.4 25%
v1.3 14%
v1.0 1.5%

Estimated active installs

The public count shows “900+”. Our estimate pins where the real number sits.

tracked estimate
900–1K ≈970

Refined from the date this plugin crossed into its current band.

Install history · since 2022-06-24 · 1,422 observations

900Installs · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from. The recent download trend is too spiky to read.

Details

Version
1.5.0
Last updated
11d ago
Added
2021-12-31 · 4 yrs old
Requires WP
6.6
Tested up to
7.1
Requires PHP
7.4

Recent reviews

All reviews on wp.org ↗
  1. mr_milo
    10mo ago

    I have tried basically all the popup builders, and using the native Block Editor interface is a game changer. Thanks Nelio for the great plugin and fast support!

    Read on wp.org ↗
  2. nmrockswp
    10mo ago

    Wow. This is the only simple popup maker, that does exactly what I want. Thank you so much! I just have two small requests: Could you please add the “Content is”/”posts”/”category”(!) option under “Selected Groups” in the free version so that I can filter by post “category” (I have a category with news-posts, where I don’t want the popup to appear)? And please add an option to enlarge the “Close” button (the 12x12px svg is really too small for the popup)! THANK YOU

    Read on wp.org ↗
  3. matiasgonzalezjara
    1.9y ago

    Hola! Ayer hice una consulta a los desarrolladores porque usé 22 pop ups en mi pagina y como estas se cargan en todas las páginas (no se renderizan, solo se cargan) hacían que mi sitio fuera extremadamente lento y demorara al cargar. Los desarrolladores en menos de 2 horas me ayudaron y me dieron la opción de usar un filtro en el codigo PHP de manera que solo se cargaran los pop ups en la página que se visualizará (en mi caso era en una sola página. Les dejo el código por si les es útil. add_filter( ‘nelio_popups_active_popups’, function( $popups ) {    if ( isset( $_SERVER[‘REQUEST_URI’] ) && strpos( $_SERVER[‘REQUEST_URI’], ‘NAME_OF_PAGE’ ) !== false ) {        return $popups;    }    return [];} ) Muchas gracias, excelente equipo!

    Read on wp.org ↗
  4. LarryWEB
    3.0y ago

    This is looking really great! The block and its settings are very sufficient and work smoothly. I’m loving it! Thanks guys!

    Read on wp.org ↗
  5. intouchwithwendy
    3.7y ago

    Really easy to set up! Looks great and was accompanied by an excellent support team that went out of their way to assist when needed. Highly recommended!

    Read on wp.org ↗
  6. Takeru
    4.3y ago

    I was looking for a simple pop-up plugin and this was just the right one. If you are looking for a simple and intuitive popup plugin with no extra features, give it a try. The support is also excellent, fast and courteous.

    Read on wp.org ↗
  7. Juan Hernando
    4.4y ago

    Fantastic plugin! It’s really easy to create popups as you’re already used to the editor, and all the options it has are really well crafted. Congrats!

    Read on wp.org ↗
  8. Tim in Seattle
    4.6y ago

    I am really enjoying using Nelio Popups (v1.0.6). The developers have done a good job in designing this blocks plugin. I like the attention to user interface detail I can see in the plugin. I wish more developers would create single-use block plugins like Nelio Popups that do one thing, do it well, and naturally fit into the WordPress Blocks ecosystem.

    Read on wp.org ↗

Known vulnerabilities

via Wordfence Intelligence

2 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.

  1. 2026-01-29 CVE-2026-25016 Missing Authorization Affects <= 1.3.5 Patched in 1.3.6
  2. 2025-12-10 CVE-2025-66111 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 1.3.0 Patched in 1.3.1

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0.1

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Languages

via translate.wordpress.org

Translated into 4 languages, 3 at 90% or more

Catalan 100%
Spanish (Chile) 100%
Spanish (Spain) 100%
Russian 45%

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-05-08 1K+ → 900+ down after 370 days in tier
  2. 2025-05-03 900+ → 1K+ up after 18 days in tier
  3. 2025-04-15 800+ → 900+ up after 12 days in tier
  4. 2025-04-03 700+ → 800+ up after 14 days in tier
  5. 2025-03-20 600+ → 700+ up after 9 days in tier
  6. 2025-03-11 500+ → 600+ up after 11 days in tier
  7. 2025-02-28 400+ → 500+ up after 12 days in tier
  8. 2025-02-16 300+ → 400+ up after 212 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Nelio Popups: 900+ active installs, 5.0★ (8 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/nelio-popups