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wp.org search vs our merit ranking: “dummy card number”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “dummy card number”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Credit Card Number Generator shows at wp.org #11 but places #22 on merit, a gap of 11 places. Its 70+ installs carry it up the search order; its 0.0★ average from 0 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Divi Carousel Lite – Make Carousels for Divi 5 places #9 on merit, 4.8★ from 146 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 WP Dummy Content Generator 5K+ · 4.6★ (22) wp.org #1 2 Events Made Easy 1K+ · 4.6★ (111) wp.org #2 3 Cryptocurrency Widgets – Price Ticker & Coins List 6K+ · 4.8★ (191) wp.org #4 wp.org ranks it 1 place below merit 4 Breadcrumbs Divi Module 10K+ · 4.5★ (14) wp.org #3 wp.org ranks it 1 place above merit 5 Bus Ticket Booking with Seat Reservation 700+ · 4.9★ (41) wp.org #6 wp.org ranks it 1 place below merit 6 Listdom: AI-powered Business Directory with Classifieds Ads Listings 1K+ · 4.9★ (60) wp.org #7 wp.org ranks it 1 place below merit 7 Email Customizer for WooCommerce | Drag and Drop Email Templates Builder 9K+ · 4.3★ (44) wp.org #5 wp.org ranks it 2 places above merit 8 Motors – Car Dealership & Classified Listings Plugin 9K+ · 4.5★ (79) wp.org #9 ↑1 wp.org ranks it 1 place below merit 9 Divi Carousel Lite – Make Carousels for Divi 5 30K+ · 4.8★ (146) wp.org #16 wp.org ranks it 7 places below merit 10 Copy Anything to Clipboard for WordPress – Copy Button, Copy Text & Copy Code 10K+ · 4.5★ (36) wp.org #10 ↑1 11 The School Management – Education & Learning ERP 700+ · 4.5★ (15) wp.org #8 wp.org ranks it 3 places above merit 12 Bulk Page Generator – LPagery 3K+ · 5.0★ (31) wp.org #18 ↑1 wp.org ranks it 6 places below merit 13 Flexible PDF Invoices for WooCommerce & WordPress 6K+ · 4.4★ (37) wp.org #17 ↑1 wp.org ranks it 4 places below merit 14 Flexmls® IDX Plugin 1K+ · 3.5★ (22) wp.org #13 ↑1 wp.org ranks it 1 place above merit 15 Eway Payment Gateway 800+ · 4.3★ (15) wp.org #14 ↓1 wp.org ranks it 1 place above merit 16 bSlider – Build Sliders That Bring Your Content to Life 5K+ · 4.0★ (11) wp.org #12 wp.org ranks it 4 places above merit 17 Flipbook PDF Viewer & Embedder 300+ · 5.0★ (6) wp.org #19 ↓4 wp.org ranks it 2 places below merit 18 sqrip.ch 100+ · 5.0★ (6) wp.org #23 wp.org ranks it 5 places below merit 19 GF Windcave Free 100+ · 5.0★ (5) wp.org #21 ↑1 wp.org ranks it 2 places below merit 20 BlockStrap Page Builder – Bootstrap Blocks 2K+ · 4.5★ (4) wp.org #15 ↑5 wp.org ranks it 5 places above merit 21 P Paystation (3 Party Hosted) for Gravity forms 30+ · 5.0★ (3) wp.org #22 ↑2 wp.org ranks it 1 place below merit 22 Credit Card Number Generator 70+ · 0.0★ (0) wp.org #11 ↓2 wp.org ranks it 11 places above merit 23 StoreSeeder – Dummy & Test Data Generator for WooCommerce & Fluent Cart 10+ · 0.0★ (0) wp.org #20 ↑1 wp.org ranks it 3 places above merit 24 CaptchaFlow – CAPTCHA & Spam Protection for Forms 20+ · 0.0★ (0) wp.org #24

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.