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wp.org search vs our merit ranking: “easy fontawesome”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “easy fontawesome”, we and wp.org disagree on the top plugin, and our order differs from theirs on 11 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

LAPDI Easy Dev Framework shows at wp.org #5 but places #22 on merit, a gap of 17 places. Its 100+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

GeoDirectory – WP Business Directory Plugin and Classified Listings Directory places #8 on merit, 4.8★ from 716 reviews, but shows at wp.org #15. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Easy Accordion – AI-Powered FAQ & Accordion Blocks, Product FAQ 70K+ · 4.9★ (358) wp.org #2 wp.org ranks it 1 place below merit 2 Font Awesome 400K+ · 3.6★ (61) wp.org #1 wp.org ranks it 1 place above merit 3 WP Socializer – Simple & Easy Social Media Share Icons 10K+ · 4.5★ (128) wp.org #4 wp.org ranks it 1 place below merit 4 Easy Bootstrap Shortcode 6K+ · 4.0★ (50) wp.org #3 wp.org ranks it 1 place above merit 5 WP Mobile Menu – The Mobile-Friendly Responsive Menu 70K+ · 4.7★ (256) wp.org #9 wp.org ranks it 4 places below merit 6 Menu Image, Icons made easy 100K+ · 4.5★ (123) wp.org #8 ↓2 wp.org ranks it 2 places below merit 7 Gravity Booster – Styles & Layouts for Gravity Forms 30K+ · 4.6★ (199) wp.org #10 wp.org ranks it 3 places below merit 8 GeoDirectory – WP Business Directory Plugin and Classified Listings Directory 10K+ · 4.8★ (716) wp.org #15 ↑2 wp.org ranks it 7 places below merit 9 Autoptimize 800K+ · 4.7★ (1,429) wp.org #13 ↑2 wp.org ranks it 4 places below merit 10 External Links – nofollow, noopener & new window 80K+ · 4.3★ (247) wp.org #11 wp.org ranks it 1 place below merit 11 Arconix Shortcodes 3K+ · 4.6★ (24) wp.org #6 ↑1 wp.org ranks it 5 places above merit 12 Filter Gallery 3K+ · 4.6★ (23) wp.org #7 ↑1 wp.org ranks it 5 places above merit 13 Custom Product Tabs for WooCommerce & WordPress Tabs Builder – Smart Tabs 10K+ · 4.9★ (134) wp.org #19 ↓5 wp.org ranks it 6 places below merit 14 Wishlist for WooCommerce: Multiple Wishlists per Customer 2K+ · 4.9★ (53) wp.org #14 ↓1 15 Flexy Breadcrumb 10K+ · 4.7★ (20) wp.org #12 wp.org ranks it 3 places above merit 16 WPB Accordion Menu – Collapsible Vertical Sidebar Responsive Mobile Menu – WooCommerce Category Accordion 10K+ · 4.4★ (54) wp.org #17 ↑3 wp.org ranks it 1 place below merit 17 Menu Cart for WooCommerce 70K+ · 4.6★ (99) wp.org #22 ↑2 wp.org ranks it 5 places below merit 18 WP Compress – Instant Performance & Speed Optimization 9K+ · 4.5★ (155) wp.org #24 wp.org ranks it 6 places below merit 19 teachPress 2K+ · 4.8★ (25) wp.org #20 ↑1 wp.org ranks it 1 place below merit 20 MB Custom Post Types & Custom Taxonomies 10K+ · 4.7★ (13) wp.org #23 wp.org ranks it 3 places below merit 21 Floating Button – Easily Create Sticky, Fixed & Floating Buttons 4K+ · 3.0★ (15) wp.org #16 wp.org ranks it 5 places above merit 22 LAPDI Easy Dev Framework 100+ · 5.0★ (1) wp.org #5 wp.org ranks it 17 places above merit 23 Magnify – Suggestive Search Plugin 3K+ · 0.0★ (0) wp.org #18 ↑1 wp.org ranks it 5 places above merit 24 Ovation Elements 10K+ · 3.0★ (2) wp.org #21 ↑2 wp.org ranks it 3 places above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.