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wp.org search vs our merit ranking: “extra service”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “extra service”, we and wp.org disagree on the top plugin, and our order differs from theirs on 13 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Solace Extra shows at wp.org #8 but places #22 on merit, a gap of 14 places. Its 10K+ installs carry it up the search order; its 0.0★ average from 0 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More places #12 on merit, 4.8★ from 14387 reviews, but shows at wp.org #24. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 WP EXtra – One Click Optimize 6K+ · 4.9★ (41) wp.org #2 1 too low 2 TranslatePress – Translate Multilingual sites with AI Translation 400K+ · 4.7★ (1667) wp.org #5 ↓1 3 too low 3 PI Conditional cart fee / Extra charge rule for WooCommerce 2K+ · 4.9★ (38) wp.org #3 4 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7322) wp.org #9 5 too low 5 Extra Fees for WooCommerce 7K+ · 4.3★ (42) wp.org #4 ↑1 1 too high 6 WP Mail SMTP by WPForms – SMTP for Reliable Email Delivery with Gmail, Outlook, Amazon SES, Brevo, Other SMTP & More 4M+ · 4.8★ (5209) wp.org #12 ↓1 6 too low 7 Smush – Image Optimization, Compression, Lazy Load, WebP & CDN 1M+ · 4.8★ (6053) wp.org #13 ↓1 6 too low 8 A Arile Extra 10K+ · 5.0★ (2) wp.org #1 7 too high 9 Jetpack – AI Agents & MCP, Security, Backup & Analytics 3M+ · 3.7★ (2408) wp.org #11 2 too low 10 Sina Extension for Elementor 40K+ · 4.9★ (35) wp.org #10 11 Autoptimize 800K+ · 4.7★ (1428) wp.org #18 ↑5 7 too low 12 WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14387) wp.org #24 ↓2 12 too low 13 WPBot – AI ChatBot for Live Support, Lead Generation, WordPress Automation, AI Services 5K+ · 4.7★ (124) wp.org #17 4 too low 14 TT Extra Fee Option for WooCommerce 1K+ · 3.8★ (16) wp.org #6 8 too high 15 Supreme Modules Lite – Divi Theme, Extra Theme and Divi Builder 100K+ · 4.8★ (109) wp.org #23 ↓7 8 too low 16 Extra Product Options Builder for WooCommerce 1K+ · 4.8★ (94) wp.org #21 ↓1 5 too low 17 YayExtra – WooCommerce Extra Product Options 1K+ · 4.8★ (24) wp.org #14 ↓1 3 too high 18 Flat Rate Shipping Method for WooCommerce 5K+ · 4.2★ (76) wp.org #19 1 too low 19 Extra Product Options for WooCommerce 600+ · 4.1★ (9) wp.org #7 12 too high 20 Appointment Booking Plugin for WooCommerce | Online Booking Calendar & Service Manager 200+ · 4.4★ (11) wp.org #16 ↓1 4 too high 21 Booktics – Appointment Booking Calendar for Service Businesses 700+ · 4.2★ (13) wp.org #20 ↓2 1 too high 22 Solace Extra 10K+ · 0.0★ (0) wp.org #8 14 too high 23 LandTech Extras for Elementor 80+ · 5.0★ (2) wp.org #22 ↓1 1 too high 24 Shortcodes and extra features for Phlox theme 80K+ · 2.1★ (7) wp.org #15 ↓1 9 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.