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wp.org search vs our merit ranking: “fake notification”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “fake notification”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

WC Sales Notification shows at wp.org #7 but places #21 on merit, a gap of 14 places. Its 100+ installs carry it up the search order; its 5.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Site Reviews places #10 on merit, 4.9★ from 376 reviews, but shows at wp.org #19. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 All-In-One Security (AIOS) – Security and Firewall 1M+ · 4.7★ (1720) wp.org #1 ↑3 2 Notivo Notification for WooCommerce 5K+ · 4.3★ (80) wp.org #2 3 miniOrange OTP Login, Verification and SMS Notifications 5K+ · 4.7★ (439) wp.org #4 ↑1 1 too low 4 PiWeb Live sales notification for WooCommerce 40K+ · 4.1★ (29) wp.org #3 1 too high 5 Advanced Shipment Tracking for WooCommerce 70K+ · 4.5★ (355) wp.org #8 ↓2 3 too low 6 Customer Email Verification for WooCommerce – OTP Verification, Block Fake Signups 2K+ · 4.2★ (20) wp.org #5 ↑14 1 too high 7 Hover Effects – easily create any hover effect 7K+ · 4.8★ (17) wp.org #6 ↑1 1 too high 8 New User Approve 20K+ · 4.3★ (131) wp.org #12 ↑3 4 too low 9 Back In Stock Notifier for WooCommerce | WooCommerce Waitlist Pro 20K+ · 4.7★ (122) wp.org #14 ↓1 5 too low 10 Site Reviews 60K+ · 4.9★ (376) wp.org #19 9 too low 11 Limit Login Attempts Security – Brute Force Protection, 2FA, Firewall & Login Security 1M+ · 4.8★ (1489) wp.org #18 ↓6 7 too low 12 SMS Alert – SMS Notifications & OTP Login, COD Verification, Abandoned Cart Recovery 3K+ · 4.6★ (35) wp.org #11 ↓1 1 too high 13 Notiqoo – Order Notification & Customer Chat for WooCommerce 1K+ · 4.8★ (19) wp.org #10 ↑1 3 too high 14 VikBooking Hotel Booking Engine & PMS 8K+ · 4.8★ (61) wp.org #16 ↑5 2 too low 15 Advanced IP Blocker 3K+ · 4.9★ (27) wp.org #15 ↑5 16 SALERT – Social Proof Notifications & Live Sales Popup 8K+ · 3.9★ (16) wp.org #9 7 too high 17 Vigilant – 100% Free Security Suite: Firewall, 2FA, Login, Headers, Scanner… 3K+ · 5.0★ (24) wp.org #21 ↓3 4 too low 18 FluentAuth – Login Security, Two-Factor Authentication, Passkeys & Social Login 10K+ · 4.1★ (35) wp.org #23 ↑1 5 too low 19 BotBlocker Security – Complete security platform 3K+ · 5.0★ (11) wp.org #20 ↓4 1 too low 20 ActiveLayer Anti-Spam: Spam Protection for Forms & Comments 10K+ · 4.9★ (10) wp.org #22 2 too low 21 WC Sales Notification 100+ · 5.0★ (2) wp.org #7 ↑1 14 too high 22 Floating Button – Easily Create Sticky, Fixed & Floating Buttons 4K+ · 3.0★ (15) wp.org #13 ↑1 9 too high 23 FluentComments – AJAX Comments, Anti-Spam & Comment Email Notifications 700+ · 4.3★ (6) wp.org #17 6 too high 24 Sales Notifications for WooCommerce – Recent Sales Popup 40+ · 5.0★ (2) wp.org #24 ↓2

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.