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wp.org search vs our merit ranking: “form to document”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “form to document”, we agree with wp.org on the top plugin, and our order differs from theirs on 9 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Hash Form – Drag & Drop Form Builder shows at wp.org #9 but places #21 on merit, a gap of 12 places. Its 3K+ installs carry it up the search order; its 5.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Ivory Search – WordPress Search Plugin places #7 on merit, 4.9★ from 1562 reviews, but shows at wp.org #15. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Document Embedder – let visitors read files without downloading 9K+ · 4.9★ (120) wp.org #1 2 Bit Form – Contact Form, Payment Forms, Multi Step Forms, Calculator & Custom Form Builder 10K+ · 5.0★ (260) wp.org #2 3 Calculated Fields Form – AI Form Builder for WordPress – Contact, Payment, Quote, Quiz & More 40K+ · 4.9★ (973) wp.org #3 4 Formidable Forms – Contact Form, Survey, Quiz, Payment, Calculator Form & Custom Form Builder 300K+ · 4.8★ (1388) wp.org #6 2 too low 5 Complianz GDPR/CCPA Cookie Consent Banner 1M+ · 4.7★ (1667) wp.org #5 ↓1 6 Form Maker by 10Web – Mobile-Friendly Drag & Drop Contact Form Builder 30K+ · 4.5★ (778) wp.org #7 1 too low 7 Ivory Search – WordPress Search Plugin 90K+ · 4.9★ (1562) wp.org #15 ↑1 8 too low 8 WP Document Revisions 2K+ · 3.7★ (23) wp.org #4 ↑1 4 too high 9 Advanced Form Integration — Connect Forms to 300+ Apps 9K+ · 4.8★ (91) wp.org #10 ↓2 1 too low 10 Contact Form to Any API 8K+ · 5.0★ (28) wp.org #8 ↑1 2 too high 11 MultiLine Files for Contact Form 7 9K+ · 4.9★ (49) wp.org #13 2 too low 12 NEX-Forms – Ultimate Forms Plugin for WordPress 5K+ · 4.1★ (135) wp.org #20 8 too low 13 Post My CF7 Form 2K+ · 4.8★ (48) wp.org #19 6 too low 14 PDF Forms Filler for CF7 3K+ · 4.8★ (13) wp.org #11 3 too high 15 Generate PDF using Contact Form 7 4K+ · 4.7★ (40) wp.org #21 6 too low 16 Gutena Forms – Contact Form, Survey Form, Feedback Form, Booking Form, and Custom Form Builder 20K+ · 4.5★ (11) wp.org #14 2 too high 17 Open Search Document 200+ · 5.0★ (4) wp.org #12 5 too high 18 Form Block 300+ · 5.0★ (5) wp.org #17 1 too high 19 HIPAA Compliant Forms with Drag’n’Drop HIPAA Form Builder. Sign HIPAA documents 400+ · 5.0★ (7) wp.org #23 ↓1 4 too low 20 Telephone field for Elementor Forms 4K+ · 5.0★ (6) wp.org #22 ↑1 2 too low 21 Hash Form – Drag & Drop Form Builder 3K+ · 5.0★ (2) wp.org #9 ↑1 12 too high 22 24TT Document Verifier 100+ · 5.0★ (4) wp.org #18 4 too high 23 Document Engine – Document Library, PDF Viewer & Post to PDF 100+ · 5.0★ (2) wp.org #16 ↓1 7 too high 24 Survey Form Block 500+ · 5.0★ (1) wp.org #24

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.