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wp.org search vs our merit ranking: “grid testimonial”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “grid testimonial”, we agree with wp.org on the top plugin, and our order differs from theirs on 11 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Easy Testimonial Blocks – Testimonial Grid, Customer Reviews & Star Ratings shows at wp.org #7 but places #20 on merit, a gap of 13 places. Its 1K+ installs carry it up the search order; its 4.5★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Spectra Legacy – Gutenberg Blocks places #12 on merit, 4.7★ from 1872 reviews, but shows at wp.org #19. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Real Testimonials – Testimonial Slider, Collect Customer Reviews and Video Testimonials 40K+ · 4.7★ (226) wp.org #1 2 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7322) wp.org #3 ↓1 1 too low 3 Testimonial – Testimonial Slider and Showcase Plugin 20K+ · 4.6★ (67) wp.org #2 ↑2 1 too high 4 The Post Grid – Shortcode, Gutenberg Blocks and Elementor Addon for Post Grid 100K+ · 4.8★ (265) wp.org #4 ↓1 5 Strong Testimonials 80K+ · 4.8★ (614) wp.org #5 6 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132) wp.org #10 4 too low 7 Royal Addons for Elementor – Addons and Templates Kit for Elementor 600K+ · 4.8★ (612) wp.org #9 ↓2 2 too low 8 Premium Addons for Elementor – AI-Ready Elementor Addons, Widgets & Templates 600K+ · 4.9★ (1680) wp.org #14 ↑1 6 too low 9 Super Testimonial – Testimonial & Customer Review Slider Plugin for WordPress 2K+ · 4.7★ (26) wp.org #6 3 too high 10 Kadence Blocks — Page Builder Toolkit for Gutenberg Editor 600K+ · 4.8★ (333) wp.org #16 ↑2 6 too low 11 Stars Testimonials — Responsive Reviews & Star Ratings 1K+ · 4.8★ (65) wp.org #12 1 too low 12 Spectra Legacy – Gutenberg Blocks 1M+ · 4.7★ (1872) wp.org #19 7 too low 13 Solid Testimonials – Testimonial Slider, Video Testimonials & Customer Reviews 1K+ · 4.3★ (35) wp.org #8 5 too high 14 The Plus Addons for Elementor – Mega Menu, Header Footer, Post Grid, AI Widgets & Templates 100K+ · 4.6★ (388) wp.org #21 ↓1 7 too low 15 Unlimited Elements for Elementor 300K+ · 4.8★ (525) wp.org #23 ↓1 8 too low 16 SiteOrigin Widgets Bundle 400K+ · 4.9★ (134) wp.org #20 ↑1 4 too low 17 BNE Testimonials 1K+ · 4.9★ (28) wp.org #17 ↓1 18 Loop Grid Extender for Elementor – ACF Repeater & Smart Filters 1K+ · 5.0★ (9) wp.org #18 ↓1 19 Easy Testimonial Slider and Form 700+ · 4.8★ (5) wp.org #15 ↓1 4 too high 20 Easy Testimonial Blocks – Testimonial Grid, Customer Reviews & Star Ratings 1K+ · 4.5★ (2) wp.org #7 ↑4 13 too high 21 Testimonial Customer Feedback 1K+ · 4.0★ (4) wp.org #11 ↓2 10 too high 22 GS Posts Grid – Post Grid, Recent Posts, Category Posts & Post Slider 100+ · 4.2★ (5) wp.org #22 23 MarqueeAll – Elementor Marquee for Image, Text, Post Grid, Testimonial, Cryptocurrency, Faqs & News Ticker 🌀 1K+ · 0.0★ (0) wp.org #13 10 too high 24 Creta Testimonial Showcase 3K+ · 1.0★ (2) wp.org #24 ↓1

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.