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wp.org search vs our merit ranking: “ifttt”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “ifttt”, we agree with wp.org on the top plugin, and our order differs from theirs on 9 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

WP Connectr: Power Automate integration shows at wp.org #10 but places #23 on merit, a gap of 13 places. Its 100+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

NotificationX – FOMO, Live Sales Notification, WooCommerce Sales Popup, GDPR, Social Proof, Announcement Banner & Floating Notification Bar places #12 on merit, 4.8★ from 228 reviews, but shows at wp.org #19. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Click to Chat – HoliThemes 600K+ · 4.8★ (131) wp.org #1 ↑1 2 Post to Google My Business (Google Business Profile) 10K+ · 4.9★ (159) wp.org #2 ↑1 3 Stream – Activity Log & Audit Trail 70K+ · 4.3★ (76) wp.org #3 ↑1 4 Cost Calculator Builder 20K+ · 4.5★ (393) wp.org #5 1 too low 5 Calculated Fields Form – AI Form Builder for WordPress – Contact, Payment, Quote, Quiz & More 40K+ · 4.9★ (973) wp.org #7 2 too low 6 AutomatorWP – No-Code Workflow Automation, Integration & Webhooks Plugin, now with AI 6K+ · 4.8★ (202) wp.org #6 7 Icegram Collect – Easy Contact Form, Subscription Form & Lead Collection Plugin for WordPress 2K+ · 4.7★ (30) wp.org #4 ↓3 3 too high 8 Bit Form – Contact Form, Payment Forms, Multi Step Forms, Calculator & Custom Form Builder 10K+ · 5.0★ (259) wp.org #9 ↑1 1 too low 9 WP Optin Wheel – Gamified Optin Email Marketing Tool for WordPress and WooCommerce 1K+ · 4.9★ (81) wp.org #8 1 too high 10 Uncanny Automator – AI + Automation for WordPress | AI Agent, AI Page Builder, Free AI Usage Included 40K+ · 4.9★ (157) wp.org #11 1 too low 11 Chat Widget: Floating Customer Support Button for 30+ Channels, Supporting SMS, Calls, and Chat – Bit Assist 9K+ · 4.9★ (111) wp.org #12 1 too low 12 NotificationX – FOMO, Live Sales Notification, WooCommerce Sales Popup, GDPR, Social Proof, Announcement Banner & Floating Notification Bar 30K+ · 4.8★ (228) wp.org #19 7 too low 13 Music Store – WordPress eCommerce 200+ · 4.1★ (52) wp.org #13 14 LinkCentral – URL shortener, Affiliate Links & Custom Link Shortener with Link Tracking 400+ · 5.0★ (19) wp.org #22 ↓1 8 too low 15 Popular Brand Icons – Simple Icons 3K+ · 4.7★ (10) wp.org #21 ↓1 6 too low 16 WunderAutomation 200+ · 4.0★ (8) wp.org #20 ↓1 4 too low 17 Herodotus – On This Day 10+ · 5.0★ (2) wp.org #24 7 too low 18 Webhookify – Send Form Submissions to Webhooks 100+ · 0.0★ (0) wp.org #15 ↓1 3 too high 19 Yak Event Hooks — · 0.0★ (0) wp.org #16 3 too high 20 P Proofing Pins — · 0.0★ (0) wp.org #17 3 too high 21 Postquarry — · 0.0★ (0) wp.org #18 3 too high 22 Widgeteer – AI Form Builder — · 5.0★ (1) wp.org #14 ↑1 8 too high 23 WP Connectr: Power Automate integration 100+ · 5.0★ (1) wp.org #10 ↓1 13 too high 24 SimpleSocial 100+ · 3.0★ (2) wp.org #23 ↓1 1 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.