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WP Optin Wheel – Gamified Optin Email Marketing Tool for WordPress and WooCommerce

by Maarten B · Uncategorized

Also makes 3 other plugins · 61K+ installs across the portfolio →

Grow your sales and email list by offering your visitors a chance to win a prize through spinning the wheel of fortune.

How scoring works →
82 Health · B
Maintenance 77/100
Rating quality 96/100
Support 70/100

82 health vs 56 average across 16,376 Uncategorized plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

94 / 100

Excellent listing optimization

Well tuned across the board

Update recency 86/100
WP compatibility 100/100
Rating quality 92/100
Listing tuning 100/100

Daily downloads

Since 2022-10-05 · 1,425 days · wp.org + Plugin Pulse archive

+11% vs prior 30d
11Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

378

now · peak 3.6K

38230d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

WP Optin Wheel · #5567 you Popup Builder & Popu · #55 Popup Maker · #90 Hustle · #499

Rating trend

Star average over time · dips mark rough releases

4.9Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

382per 1k installs · Aug 26

Release cadence

Occasionally updated
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

3

releases in the last 12 months

9mo ago

latest release · v1.5.2

38

tagged releases on record

Recent releases

1.5.2 · 9mo ago1.5.1 · 10mo ago1.5 · 11mo ago1.3.6 · 1.4y ago1.4.8 · 1.4y ago1.4.7 · 1.9y ago1.4.6 · 2.0y ago1.4.5 · 2.1y ago1.4.4 · 2.4y ago1.4.3 · 2.9y ago1.4.2 · 2.9y ago1.4.1 · 3.1y ago1.4.0 · 3.4y ago1.3.9 · 3.5y ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 61% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v1.5 61%
v1.4 34%
v1.3 5.2%

Estimated active installs

The public count shows “1K+”. Our estimate pins where the real number sits.

tracked estimate
1K–2K ≈1.6K

Refined from the date this plugin crossed into its current band.

Install history · since 2019-03-31 · 1,425 observations

1KInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.

Details

Version
1.5.2
Last updated
9mo ago
Added
2017-10-31 · 8 yrs old
Requires WP
4.1
Tested up to
6.9.7
Requires PHP
5.6

Recent reviews

All reviews on wp.org ↗
  1. maryloudescotils
    3.2y ago

    I used the free version for a few events and it worked really well, but I needed to be able to have more control over the placement of the wheel on the website and how many gains were available so I switched to premium version. After a problem with licence activation, I received amazing support from the team. Thanks for the good work on this plugin !

    Read on wp.org ↗
  2. d_alinus2004
    3.4y ago

    The plugin have a lot of option very easy to custom and the tehnical support it’s great! Many thank’s for all your help.

    Read on wp.org ↗
  3. christelle017
    3.6y ago

    Very attractive plugin, I love it. Easy to set up and helping center very efficient. I recommend.

    Read on wp.org ↗
  4. bingfischer
    3.7y ago

    Purchased the pro version of this Optin wheel and love it! Very easy to setup, no issues other than one of my own in not clearing browser cache but their support was extremely fast and very proficient! Already getting leads and started running it last night!

    Read on wp.org ↗
  5. Joseph
    3.8y ago

    no help from support and document for plugin This topic was modified 3 years, 8 months ago by Joseph.

    Read on wp.org ↗
  6. hiagency
    4.1y ago

    Nice support and fast answer to solve any problem with the plugin.

    Read on wp.org ↗
  7. rolfvanes
    4.4y ago

    The plug-in is well thought-out and works like it should! Editing settings is a childs play. Had a twosome contact-moments with support and received excellent service! Well deserved 5 star rating if you ask me and therefore 5* 🙂

    Read on wp.org ↗
  8. vslimmer
    4.4y ago

    Very professional and friendly help. Couldn’t be better!

    Read on wp.org ↗

Known vulnerabilities

via Wordfence Intelligence

2 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.

  1. 2025-04-01 CVE-2025-31824 Server-Side Request Forgery (SSRF) Affects <= 1.4.7 Patched in 1.4.8
  2. 2023-12-27 CVE-2023-51408 Storage of Sensitive Data in a Mechanism without Access Control Affects <= 1.4.2 Patched in 1.4.3

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0.1

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Languages

via translate.wordpress.org

Translated into 7 languages, 0 at 90% or more

Dutch 67%
Persian 62%
Slovak 58%
Russian 39%
Spanish (Spain) 31%
Romanian 20%
German 8%

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-02-05 2K+ → 1K+ down after 3 days in tier
  2. 2026-02-02 1K+ → 2K+ up after 1 days in tier
  3. 2026-02-01 2K+ → 1K+ down after 12 days in tier
  4. 2026-01-20 1K+ → 2K+ up after 1 days in tier
  5. 2026-01-19 2K+ → 1K+ down

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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WP Optin Wheel – Gamified Optin Email Marketing Tool for WordPress and WooCommerce: 1K+ active installs, 4.9★ (81 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/wp-optin-wheel