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wp.org search vs our merit ranking: “incident management”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “incident management”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

WPLifeCycle – Free PHP Version Info & Website Manager shows at wp.org #8 but places #14 on merit, a gap of 6 places. Its 100+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Happyforms – Form Builder for WordPress: Drag & Drop Contact Forms, Surveys, Payments & Multipurpose Forms places #5 on merit, 4.4★ from 433 reviews, but shows at wp.org #10. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Wordfence Security – Firewall, Malware Scan, and Login Security 5M+ · 4.7★ (5043) wp.org #1 2 UpdraftPlus: WP Backup & Migration Plugin 4M+ · 4.8★ (8712) wp.org #2 3 NinjaFirewall (WP Edition) – Advanced Security Plugin and Firewall 100K+ · 4.9★ (220) wp.org #3 4 Access Governance for WordPress (aka AAM) 100K+ · 4.2★ (420) wp.org #4 5 Happyforms – Form Builder for WordPress: Drag & Drop Contact Forms, Surveys, Payments & Multipurpose Forms 20K+ · 4.4★ (433) wp.org #10 ↑1 5 too low 6 Login Armor 500+ · 5.0★ (6) wp.org #5 1 too high 7 Polski for WooCommerce 60+ · 4.8★ (10) wp.org #6 1 too high 8 WebTotem Security 700+ · 4.2★ (13) wp.org #9 1 too low 9 Segurium – Free Malware Removal & Auto Cleanup for Hacked Websites, Antivirus Scanner, Vulnerability Alerts 100+ · 5.0★ (3) wp.org #12 ↑1 3 too low 10 Vulnity Security 40+ · 5.0★ (3) wp.org #16 ↑1 6 too low 11 Malcure Security Suite 200+ · 5.0★ (2) wp.org #11 ↑1 12 Security Ninja For MainWP 400+ · 5.0★ (1) wp.org #7 5 too high 13 Loyal Security – Firewall & Malware Scanner 10+ · 5.0★ (3) wp.org #24 11 too low 14 WPLifeCycle – Free PHP Version Info & Website Manager 100+ · 5.0★ (1) wp.org #8 6 too high 15 Incident Agent — · 0.0★ (0) wp.org #13 ↑1 2 too high 16 Fatal Plugin Auto Deactivator – Never let a plugin break your site 100+ · 5.0★ (2) wp.org #23 ↓2 7 too low 17 WP Access Control Center 10+ · 0.0★ (0) wp.org #15 ↑1 2 too high 18 BetterShield – Security Audit, 2FA, Passkeys & Login Protection 500+ · 0.0★ (0) wp.org #18 19 Activity Track – User Activity Log & Security Monitor 10+ · 5.0★ (1) wp.org #14 ↑1 5 too high 20 Loi 25 Comply 20+ · 0.0★ (0) wp.org #20 ↓1 21 ReportedIP Hive: Firewall, Brute Force Protection, 2FA and Anti-Spam 100+ · 5.0★ (1) wp.org #17 4 too high 22 DebugBundle — · 5.0★ (1) wp.org #19 ↓1 3 too high 23 Grey Rock Block Synchroniser for Wordfence and Cloudflare 10+ · 5.0★ (1) wp.org #21 2 too high 24 PowerSEC – Firewall, Malware Scanner, Login Security & Backup 10+ · 5.0★ (1) wp.org #22 ↓2 2 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.