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← Rankings

wp.org search vs our merit ranking: “lang tags”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “lang tags”, we and wp.org disagree on the top plugin, and our order differs from theirs on 10 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Language Attribute for Container Blocks and Pages/Posts shows at wp.org #4 but places #20 on merit, a gap of 16 places. Its 30+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

FiboSearch – Ajax Search for WooCommerce places #7 on merit, 4.9★ from 1815 reviews, but shows at wp.org #22. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Translate WordPress with GTranslate 900K+ · 4.9★ (4962) wp.org #2 1 too low 2 WP Multilang – Translation and Multilingual Plugin 10K+ · 4.3★ (100) wp.org #3 ↑1 1 too low 3 Polylang 900K+ · 4.7★ (3004) wp.org #5 2 too low 4 Geolocation IP Detection 20K+ · 4.7★ (59) wp.org #6 ↑1 2 too low 5 Checkout Field Editor for WooCommerce – Checkout Manager 20K+ · 4.9★ (165) wp.org #14 9 too low 6 FAZ Cookie Manager 3K+ · 5.0★ (31) wp.org #8 ↑10 2 too low 7 FiboSearch – Ajax Search for WooCommerce 100K+ · 4.9★ (1815) wp.org #22 15 too low 8 R Really Simple CSV Importer 40K+ · 4.9★ (107) wp.org #17 9 too low 9 Cookie Choices (for EU Cookie Law & GDPR) 9K+ · 4.5★ (35) wp.org #10 ↑2 1 too low 10 eRecht24 Legal Texts 50K+ · 5.0★ (1) wp.org #1 9 too high 11 WP WooCommerce Mailchimp 5K+ · 4.3★ (35) wp.org #11 ↓1 12 VigIA – AI Visibility, Analytics & Control 2K+ · 5.0★ (19) wp.org #12 ↓1 13 Connect Polylang for Elementor 100K+ · 4.8★ (51) wp.org #18 ↑1 5 too low 14 Text To Speech TTS Accessibility 4K+ · 4.8★ (93) wp.org #24 10 too low 15 wp-forecast 4K+ · 4.2★ (23) wp.org #16 1 too low 16 CHL-Change HTML Lang 7K+ · 5.0★ (4) wp.org #7 ↓1 9 too high 17 Currency Converter Widget ⚡ PRO 300+ · 5.0★ (9) wp.org #20 ↑1 3 too low 18 xili-tidy-tags 1K+ · 4.5★ (8) wp.org #19 ↑1 1 too low 19 Visibility – Lightweight SEO, AEO and GEO for Search and AI 600+ · 5.0★ (6) wp.org #21 ↑1 2 too low 20 Language Attribute for Container Blocks and Pages/Posts 30+ · 5.0★ (1) wp.org #4 ↑4 16 too high 21 Tranzly™ – AI Translation & Multilingual 7K+ · 5.0★ (1) wp.org #13 8 too high 22 Web Accessibility Toolkit – Accessibility Checker & ARIA for WCAG, Section 508 & ADA Compliance 500+ · 5.0★ (1) wp.org #15 7 too high 23 Hreflang Tags Pro 10+ · 0.0★ (0) wp.org #23 24 Juiz Lang Attribute 1K+ · 2.5★ (4) wp.org #9 15 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.