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wp.org search vs our merit ranking: “mega menu builder”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “mega menu builder”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20. 2 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

HT Menu – WordPress Mega Menu Builder for Elementor shows at wp.org #8 but places #21 on merit, a gap of 13 places. Its 3K+ installs carry it up the search order; its 2.8★ average from 9 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Premium Addons for Elementor – AI-Ready Elementor Addons, Widgets & Templates places #11 on merit, 4.9★ from 1680 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7323) wp.org #1 2 Max Mega Menu 300K+ · 4.8★ (882) wp.org #2 3 ElementsKit Elementor Addons – Advanced Widgets & Templates Addons for Elementor 1M+ · 4.9★ (2051) wp.org #3 4 Master Addons for Elementor – Elementor Addons, Widgets, Mega Menu Builder, Popup Builder, Widget Builder & Template Kits 30K+ · 4.5★ (212) wp.org #4 5 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132) wp.org #5 6 Royal Addons for Elementor – Addons and Templates Kit for Elementor 600K+ · 4.8★ (612) wp.org #6 7 Responsive Menu – Mobile Menu & Hamburger Menu Builder 70K+ · 4.5★ (574) wp.org #9 ↑1 2 too low 8 The Plus Addons for Elementor – Mega Menu, Header Footer, Post Grid, AI Widgets & Templates 100K+ · 4.6★ (388) wp.org #11 3 too low 9 QuadMenu – Mega Menu 10K+ · 4.5★ (270) wp.org #10 ↓1 1 too low 10 HT Mega Addons for Elementor – Elementor Widgets & Template Builder 60K+ · 4.1★ (66) wp.org #7 3 too high 11 Premium Addons for Elementor – AI-Ready Elementor Addons, Widgets & Templates 600K+ · 4.9★ (1680) wp.org #16 ↓2 5 too low 12 Kadence Blocks — Page Builder Toolkit for Gutenberg Editor 600K+ · 4.8★ (333) wp.org #14 ↑6 2 too low 13 Unlimited Elements for Elementor 300K+ · 4.8★ (525) wp.org #21 8 too low 14 Ultimate Addons for Elementor – Widgets, Templates, WooCommerce & Header Footer Builder 2M+ · 4.9★ (2528) wp.org #22 ↓1 8 too low 15 Mega Addons For WPBakery Page Builder 20K+ · 4.2★ (57) wp.org #12 3 too high 16 Nexter Blocks – Gutenberg Blocks, Page Builder & AI Website Builder 9K+ · 4.8★ (90) wp.org #17 ↑2 1 too low 17 GutenKit – Page Builder Blocks, Patterns, and Templates for Gutenberg Block Editor 80K+ · 4.5★ (48) wp.org #15 ↓2 2 too high 18 Xpro Theme Builder For Elementor – FREE 20K+ · 5.0★ (14) wp.org #13 ↑3 5 too high 19 Page Builder: Pagelayer – Drag and Drop website builder 400K+ · 3.9★ (104) wp.org #24 ↓1 5 too low 20 Jeg Kit for Elementor – Powerful Addons for Elementor, Widgets & Templates for WordPress 300K+ · 3.8★ (79) wp.org #18 ↓3 2 too high 21 HT Menu – WordPress Mega Menu Builder for Elementor 3K+ · 2.8★ (9) wp.org #8 13 too high 22 Groovy Menu Plugin (Free) 4K+ · 3.6★ (25) wp.org #23 ↓1 1 too low 23 Header Footer Builder for Elementor 30K+ · 5.0★ (5) wp.org #19 ↓7 4 too high 24 Spexo Addons for Elementor – Elementor Widgets, Mega Menu, Popup Builder, Template Kits and Starter Templates for Elementor 6K+ · 4.8★ (4) wp.org #20 ↓2 4 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.