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wp.org search vs our merit ranking: “metric converter”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “metric converter”, we agree with wp.org on the top plugin, and our order differs from theirs on 12 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Soovex WebP Converter – Convert Images | Optimize & Compress | Unlimited Conversions shows at wp.org #2 but places #8 on merit, a gap of 6 places. Its 100+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

PageSpeed Ninja – Cache, Minify, Defer CSS JavaScript, Critical CSS, Optimize Images, Convert WebP places #6 on merit, 4.5★ from 114 reviews, but shows at wp.org #21. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Cimo – Free Instant Image Optimizer & WebP Converter 10K+ · 4.9★ (20) wp.org #1 2 W3 Total Cache 900K+ · 4.4★ (5,420) wp.org #3 wp.org ranks it 1 place below merit 3 WP Travel Engine – Tour Booking Plugin – Tour Operator Software 20K+ · 4.9★ (595) wp.org #10 wp.org ranks it 7 places below merit 4 Imagify Image Optimization: Optimize Images | Compress & Convert to WebP/AVIF 900K+ · 4.3★ (1,657) wp.org #9 ↓1 wp.org ranks it 5 places below merit 5 Speed Booster Pack ⚡ PageSpeed Optimization Suite 8K+ · 4.3★ (186) wp.org #8 ↑1 wp.org ranks it 3 places below merit 6 PageSpeed Ninja – Cache, Minify, Defer CSS JavaScript, Critical CSS, Optimize Images, Convert WebP 5K+ · 4.5★ (114) wp.org #21 wp.org ranks it 15 places below merit 7 Blockenberg — 645 Advanced Gutenberg Blocks, 683 Templates and AI Agent for WordPress Block Editor 1K+ · 4.6★ (5) wp.org #5 ↓1 wp.org ranks it 2 places above merit 8 Soovex WebP Converter – Convert Images | Optimize & Compress | Unlimited Conversions 100+ · 5.0★ (1) wp.org #2 wp.org ranks it 6 places above merit 9 Under The Weather 70+ · 5.0★ (3) wp.org #11 wp.org ranks it 2 places below merit 10 I-PR AVIF Converter – Automatic Image Optimization 20+ · 5.0★ (1) wp.org #4 ↑1 wp.org ranks it 6 places above merit 11 B Best Metric Converter — · 0.0★ (0) wp.org #6 wp.org ranks it 5 places above merit 12 Universal Unit Converter: Convert Length, Weight, Temperature, Speed, and Time 20+ · 0.0★ (0) wp.org #7 wp.org ranks it 5 places above merit 13 Vunelix Financial Widgets – Cryptocurrency, Stock Ticker & Forex 20+ · 5.0★ (2) wp.org #14 wp.org ranks it 1 place below merit 14 Tasty Recipes Lite – WordPress Recipe Card Plugin with Built-In Recipe Schema 2K+ · 5.0★ (2) wp.org #15 wp.org ranks it 1 place below merit 15 K KG to LBS Converter 10+ · 0.0★ (0) wp.org #12 wp.org ranks it 3 places above merit 16 Cleanor: Image Compressor & Converter 30+ · 0.0★ (0) wp.org #13 wp.org ranks it 3 places above merit 17 calculate.at Calculators – Mortgage, BMI, Tip, Percentage & Unit Converter — · 0.0★ (0) wp.org #19 wp.org ranks it 2 places below merit 18 Opti Ninja Image Optimizer – Compress Images, WebP & AVIF 20+ · 0.0★ (0) wp.org #20 wp.org ranks it 2 places below merit 19 Jump Links Block (SEO 44) 10+ · 5.0★ (1) wp.org #16 wp.org ranks it 3 places above merit 20 Wexlab Dynamic Pricing Calculator for Elementor — · 5.0★ (1) wp.org #17 wp.org ranks it 3 places above merit 21 From Unit Converter to Unit-Aware Quantities & Calculators — · 0.0★ (0) wp.org #22 wp.org ranks it 1 place below merit 22 HoatzinMedia — Media Cleaner & Storage Optimizer — · 0.0★ (0) wp.org #23 wp.org ranks it 1 place below merit 23 Anacoder Calculators – 20+ Responsive Calculators & Embed Suite — · 5.0★ (1) wp.org #18 wp.org ranks it 5 places above merit 24 Mega Debug Fixer – Smart AI Performance & WSOD Crash Recovery — · 0.0★ (0) wp.org #24

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.