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wp.org search vs our merit ranking: “nearby”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “nearby”, we agree with wp.org on the top plugin, and our order differs from theirs on 11 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Nearby Now Reviews and Audio Testimonials shows at wp.org #3 but places #15 on merit, a gap of 12 places. Its 1K+ installs carry it up the search order; its 2.6★ average from 5 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

HivePress – Business Directory, Listings & Classified Ads Plugin places #12 on merit, 4.9★ from 222 reviews, but shows at wp.org #22. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ · 4.8★ (27820) wp.org #1 2 Rank Math SEO – AI SEO Tools to Dominate SEO Rankings 4M+ · 4.8★ (7521) wp.org #2 3 WP Maps – Google Maps, OpenStreetMap, Mapbox, Store Locator with Search, Filters & Listings 60K+ · 4.3★ (122) wp.org #4 1 too low 4 Master Slider – Responsive Touch Slider 60K+ · 4.6★ (504) wp.org #7 3 too low 5 Product Feed for Google Shopping, Microsoft Advertising and 40+ Channels for WooCommerce Merchant 2K+ · 4.8★ (87) wp.org #6 1 too low 6 Essential Real Estate 7K+ · 4.3★ (52) wp.org #5 1 too high 7 GEO my WP 3K+ · 4.6★ (139) wp.org #9 2 too low 8 Bulk Page Generator and Mass Page Builder – Page Generator 3K+ · 4.6★ (70) wp.org #8 9 Open User Map – Interactive Leaflet Maps 10K+ · 5.0★ (70) wp.org #11 2 too low 10 Directorist: AI-Powered Business Directory, Listings & Classified Ads 20K+ · 4.6★ (698) wp.org #17 7 too low 11 Better Messages – Chat Rooms, Group Chat, Private Messages & AI Chat Bots 10K+ · 4.8★ (142) wp.org #14 3 too low 12 HivePress – Business Directory, Listings & Classified Ads Plugin 10K+ · 4.9★ (222) wp.org #22 10 too low 13 CrawlWP SEO – Complete WordPress SEO Plugin with AI, Indexing & Search Performance 30K+ · 4.7★ (62) wp.org #19 6 too low 14 Motors – Car Dealership & Classified Listings Plugin 9K+ · 4.5★ (79) wp.org #24 10 too low 15 Nearby Now Reviews and Audio Testimonials 1K+ · 2.6★ (5) wp.org #3 12 too high 16 Out of the Block: OpenStreetMap 800+ · 4.4★ (8) wp.org #15 1 too high 17 Custom WP Store Locator 300+ · 4.6★ (14) wp.org #21 4 too low 18 PostNL for WooCommerce 4K+ · 2.5★ (41) wp.org #13 5 too high 19 DHL eCommerce (Benelux) for WooCommerce 2K+ · 5.0★ (2) wp.org #12 7 too high 20 Bible SuperSearch 300+ · 5.0★ (3) wp.org #23 3 too low 21 Exchange Rates Widget 1K+ · 5.0★ (2) wp.org #18 3 too high 22 bpost-shipping-platform 500+ · 5.0★ (1) wp.org #10 12 too high 23 RealPress – Real Estate Plugin 400+ · 0.0★ (0) wp.org #16 7 too high 24 BonPlaya – Nearby Beaches — · 0.0★ (0) wp.org #20 4 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.