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wp.org search vs our merit ranking: “online loan”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “online loan”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Credit Online Smart by BT Direct shows at wp.org #12 but places #18 on merit, a gap of 6 places. Its 50+ installs carry it up the search order; its 0.0★ average from 0 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Stylish Cost Calculator – Quote Generator, Lead Gen & Price Estimator places #11 on merit, 4.8★ from 175 reviews, but shows at wp.org #20. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Forminator Forms – Contact Form, Payment Form & Custom Form Builder 600K+ · 4.8★ (2146) wp.org #1 2 Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ · 4.8★ (808) wp.org #2 3 Formidable Forms – Contact Form, Survey, Quiz, Payment, Calculator Form & Custom Form Builder 300K+ · 4.8★ (1388) wp.org #4 1 too low 4 MetForm – Contact Form, Survey, Quiz, Conditional Forms, Form Templates & Custom Form Builder for Elementor 500K+ · 4.7★ (509) wp.org #7 ↓1 3 too low 5 Calculator Builder – Create an Online Calculator 1K+ · 4.7★ (18) wp.org #3 2 too high 6 Motors – Car Dealership & Classified Listings Plugin 9K+ · 4.5★ (79) wp.org #5 1 too high 7 Cost Calculator Builder 20K+ · 4.5★ (393) wp.org #10 3 too low 8 WooPayments: Integrated WooCommerce Payments 800K+ · 3.4★ (178) wp.org #6 ↑1 2 too high 9 WPBot – AI ChatBot for Live Support, Lead Generation, WordPress Automation, AI Services 5K+ · 4.7★ (124) wp.org #11 2 too low 10 Payment Gateway of Stripe for WooCommerce 7K+ · 4.4★ (66) wp.org #9 1 too high 11 Stylish Cost Calculator – Quote Generator, Lead Gen & Price Estimator 1K+ · 4.8★ (175) wp.org #20 ↓1 9 too low 12 Library Management System 200+ · 4.4★ (14) wp.org #8 4 too high 13 Signature Add-On for Gravity Forms 1K+ · 3.9★ (21) wp.org #18 ↓2 5 too low 14 Xendit Payment 3K+ · 4.7★ (9) wp.org #23 ↓1 9 too low 15 Cost Calculator & Cost Estimation 100+ · 5.0★ (3) wp.org #14 ↓1 1 too high 16 Parsigate | درگاه پرداخت ووکامرس و وردپرس 1K+ · 5.0★ (3) wp.org #15 ↓1 1 too high 17 Ninja Forms Signature Contract Add-On 300+ · 5.0★ (3) wp.org #17 18 Credit Online Smart by BT Direct 50+ · 0.0★ (0) wp.org #12 6 too high 19 ScanForge Database Security 80+ · 5.0★ (1) wp.org #13 6 too high 20 tatrapay+ Payment Gateway 200+ · 0.0★ (0) wp.org #19 ↓1 1 too high 21 Smart Forms & Calculators By Embed Sheets 100+ · 5.0★ (1) wp.org #16 ↓1 5 too high 22 ReachDeck Toolbar 200+ · 0.0★ (0) wp.org #21 ↓1 1 too high 23 payever Checkout – Composable Payment Gateway 800+ · 0.0★ (0) wp.org #22 ↓1 1 too high 24 REES – Real Estate for Woo 60+ · 5.0★ (1) wp.org #24 ↓1

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.