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wp.org search vs our merit ranking: “public form”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “public form”, we agree with wp.org on the top plugin, and our order differs from theirs on 9 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Hash Form – Drag & Drop Form Builder shows at wp.org #10 but places #24 on merit, a gap of 14 places. Its 3K+ installs carry it up the search order; its 5.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

UpdraftPlus: WP Backup & Migration Plugin places #11 on merit, 4.8★ from 8710 reviews, but shows at wp.org #17. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ · 4.8★ (808) wp.org #1 2 Ninja Forms – Contact Form Builder with Calculators, Quizzes, Signatures & AI Form Builder 500K+ · 4.4★ (1397) wp.org #2 3 Bit Form – Contact Form, Payment Forms, Multi Step Forms, Calculator & Custom Form Builder 10K+ · 5.0★ (259) wp.org #3 4 Calculated Fields Form – AI Form Builder for WordPress – Contact, Payment, Quote, Quiz & More 40K+ · 4.9★ (973) wp.org #4 5 MetForm – Contact Form, Survey, Quiz, Conditional Forms, Form Templates & Custom Form Builder for Elementor 500K+ · 4.7★ (509) wp.org #5 6 WS Form LITE – Drag & Drop Contact Form Builder 10K+ · 5.0★ (322) wp.org #6 7 Anti-Spam, Spam FireWall by CleanTalk 200K+ · 4.8★ (3221) wp.org #9 2 too low 8 SureForms – Contact Form Builder, AI Forms, Payment Form, Survey & Quiz 500K+ · 4.8★ (102) wp.org #7 1 too high 9 Advanced Form Integration — Connect Forms to 300+ Apps 9K+ · 4.8★ (91) wp.org #8 1 too high 10 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132) wp.org #15 5 too low 11 UpdraftPlus: WP Backup & Migration Plugin 4M+ · 4.8★ (8710) wp.org #17 6 too low 12 Ultimate Member – User Profile, Registration, Login, Member Directory, Content Restriction & Membership Plugin 200K+ · 4.4★ (1445) wp.org #16 4 too low 13 Admin and Site Enhancements (ASE) 200K+ · 5.0★ (423) wp.org #19 6 too low 14 MailPoet – Newsletters, Email Marketing, and Automation 500K+ · 4.4★ (1435) wp.org #18 4 too low 15 Easy Form Builder by WhiteStudio – Drag & Drop Form Builder 1K+ · 5.0★ (70) wp.org #13 2 too high 16 Contact Form Email 8K+ · 4.3★ (102) wp.org #12 4 too high 17 Complianz GDPR/CCPA Cookie Consent Banner 1M+ · 4.7★ (1667) wp.org #22 5 too low 18 Contact Form Clean and Simple 7K+ · 4.7★ (195) wp.org #20 2 too low 19 Contact Form to Any API 8K+ · 5.0★ (28) wp.org #14 5 too high 20 HTML Forms – Simple WordPress Forms Plugin 10K+ · 4.9★ (57) wp.org #21 1 too low 21 WP Time Slots Booking Form 1K+ · 5.0★ (41) wp.org #23 2 too low 22 Post My CF7 Form 2K+ · 4.8★ (48) wp.org #24 2 too low 23 Contact Form to Chat Apps | Click to Chat to Order – FormyChat 3K+ · 5.0★ (6) wp.org #11 12 too high 24 Hash Form – Drag & Drop Form Builder 3K+ · 5.0★ (2) wp.org #10 14 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.