Plugin Pulse Beta
← Rankings

wp.org search vs our merit ranking: “restrict anonymous”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “restrict anonymous”, we and wp.org disagree on the top plugin, and our order differs from theirs on 10 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

REST API Guard shows at wp.org #10 but places #23 on merit, a gap of 13 places. Its 200+ installs carry it up the search order; its 5.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder places #9 on merit, 4.8★ from 808 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Members – Membership & User Role Editor Plugin 300K+ · 4.9★ (1281) wp.org #2 1 too low 2 Content Control – The Ultimate Content Restriction Solution! Restrict Content, Create Conditional Blocks & More 40K+ · 4.9★ (575) wp.org #3 ↓2 1 too low 3 Advanced IP Blocker 3K+ · 4.9★ (27) wp.org #4 ↑4 1 too low 4 Restrict Anonymous Access 70+ · 5.0★ (3) wp.org #1 ↑2 3 too high 5 My Calendar – Accessible Event Manager 20K+ · 4.7★ (159) wp.org #8 3 too low 6 Quiz Maker by AYS 20K+ · 4.9★ (601) wp.org #12 ↑10 6 too low 7 Confetti – Celebration Effects for WordPress 2K+ · 5.0★ (49) wp.org #7 8 Restricted Site Access 10K+ · 4.8★ (62) wp.org #9 1 too low 9 Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ · 4.8★ (808) wp.org #16 7 too low 10 AutomatorWP – No-Code Workflow Automation, Integration & Webhooks Plugin, now with AI 6K+ · 4.8★ (202) wp.org #17 ↑3 7 too low 11 Age Gate 40K+ · 4.6★ (64) wp.org #13 ↑6 2 too low 12 Page and Post Restriction 1K+ · 4.3★ (16) wp.org #6 6 too high 13 Anonymous Restricted Content 900+ · 4.3★ (9) wp.org #5 8 too high 14 GDPR Cookie Compliance – Cookie Banner, Cookie Consent, Cookie Notice for CCPA, EU Cookie Law 300K+ · 4.6★ (205) wp.org #18 ↓8 4 too low 15 Wise Chat 4K+ · 4.4★ (105) wp.org #15 ↓2 16 PublishPress Permissions: Access Control, Content Permissions, User Access 10K+ · 4.3★ (66) wp.org #14 ↓2 2 too high 17 OTP Login With Phone Number, OTP Verification 1K+ · 4.9★ (81) wp.org #21 ↓12 4 too low 18 Survey Maker by AYS 5K+ · 4.8★ (79) wp.org #24 ↓9 6 too low 19 Solid Post Likes 500+ · 4.8★ (9) wp.org #11 8 too high 20 Vigilant – 100% Free Security Suite: Firewall, 2FA, Login, Headers, Scanner… 3K+ · 5.0★ (24) wp.org #19 ↓1 1 too high 21 Authorizer 6K+ · 5.0★ (20) wp.org #23 ↓9 2 too low 22 Intranet & Private Site – All-In-One Intranet 3K+ · 5.0★ (11) wp.org #20 ↓3 2 too high 23 REST API Guard 200+ · 5.0★ (2) wp.org #10 ↓6 13 too high 24 Pollify – Feedback Polls, Anonymous Polls, Up/down Voting, NPS Surveys, Export data 60+ · 4.2★ (5) wp.org #22 ↓1 2 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.